A bank is a financial institution and a financial intermediary that accepts deposits and channels those deposits into lending activities, either directly by loaning or indirectly through capital markets. A bank is the connection between customers that have capital deficits and customers with capital surpluses.

1. BANKING INSTITUTION EMAIL LIST
Banking Email List
Introduction about Banking Sector (The below 2 paragraphs are good for introduction but write
it in your own words)
A bank is a financial institution and a financial intermediary that accepts deposits and channels
those deposits into lending activities, either directly by loaning or indirectly through capital
markets. A bank is the connection between customers that have capital deficits and customers
with capital surpluses.
Due to their influence within a financial system and the economy, banks are highly regulated in
most countries. Most banks operate under a system known as fractional reserve banking where
they hold only a small reserve of the funds deposited and lend out the rest for profit. They are
generally subject to minimum capital requirements which are based on an international set of
capital standards, known as the Basel Accords.
What is Mailing list?
A mailing list is a collection of names and addresses used by an individual or an organizatio n to
send material to multiple recipients. The term is often extended to include the people subscribed
to such a list, so the group of subscribers is referred to as "the mailing list", or simply "the list".
Types of mailing lists:
• One-Way Announcement – The owner(s) and/or editor(s) of the list are the only people who
are allowed to send messages to the subscribers. The communication flows one way – from the
list administrators to the list subscribers. This type of list is primarily used for newsletters,
product announcements, and dissemination of information that does not require feedback from
the subscriber.
• Two-Way Discussion – The list administrators and the list subscribers are both permitted to
post messages to the list. The communication flows two ways - between the administrators and
the subscribers, and back and forth between different subscribers. This type of list is primarily
used for discussion groups engaged in the exchange of ideas and information centered on a
specific topic.
• Moderated – This type of discussion list has an editor or editors who review all incoming
messages. The editor can then decide to allow the message to be sent to all the subscribers on the
list, or not allow the message to be posted to the list. Moderated lists can be used to control the
discussion by keeping off topic, inflammatory, or otherwise inappropriate messages from the
reaching subscribers.

2. Email Marketing for Financial Institutions and Banks:
It has simply never been more important than right now to advertise your financial or banking
institution and maintain top-of-mind communication with your existing clients. Come to think of
it – hasn’t this been the case for years now? But with ever-increasing competition and regulatory
pressure and campaign restrictions, the need to relay compliant, effective communications in the
most efficient way possible should be a top priority for your business.
The marketing of your financial institution or banking organization involves tact, trust and the
differentiating factors that separate you from the rest of the pack
Challenges:
You may already have a website, but the customized presentation of your experiences via one-to-one
email marketing is a great way to earn new and repeat clientele. Most of all, your messaging
is a private outreach straight to the inbox. And, this personal touch could be the one game
changer that sets you apart in the manner your clientele prefers – and even expects.
So … how can email marketing present your business in the most visible, cos t-effective
way?
The solution:
Email is the communication of choice for modern consumers. Whether checking it on their
computers or mobile devices, customers browse for the latest news, appointment updates and
billing notifications, among a dozen other items that have unique interest to their everyday lives.
Tapping into email marketing is simple, highly cost-effective, customizable, and will quickly
achieve the results you need.
The bottom line? http://www.elisthunter.com/you reach out to potential new clients, expand
your business base and keep existing customers coming back for more.
Benefits of Email list:

3. The benefit of email lists is that they can quickly and effectively distribute messages to a large
number of people who have explicitly requested to receive the information, known as
subscribers. The terms opt-in or permission-based email lists are used to refer to this type of
communication.
Having an email list can help you easily responds to needs of your consumers. It is an important
in earning trust your consumers who they expect lot of innovative ideas and valuable products
and services from being your consumers.
The beauty of email list is that you do not have to go looking for fresh traffic each time you have
something to promote. Actually your list becomes your traffic.