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This presentation is about establishing design pillars early to help with the vision of your game. 2 games are used as examples of unfocused designs at the start and how design pillars turned them into successes. This small talk was created for the GLS 2013 Conference.
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Why corporations will save the world with a little help from creative agencies Answer: in order to to save themselves from losing relevance and preference with consumers. WE ARE Pi co-founder Alex Bennett Grant and Strategy Director Jessica Perri present a vision for how corporations will save the world and themselves by adopting brand purpose that benefits the world as a differentiator in order to engage Millennial consumers. Bennett Grant and Perri address the topic with a proposition based on three pillars: Culture, Future, Good. Culture: How sustainable is brand communication that leverages popular culture and memes to borrow equity and become salient with consumers in a social era? Some brands realise this approach has its limits and are instead opting for leveraging brand purpose based on social and societal good. Is this a winning strategy for large corporate brands? Future: what are the new ways to organising a corporation and its brand to stay competitive as markets are flooded with newer, nimble competition founded with brand purpose and usefulness at their core? In an era of 21st century ’Benefit Corporations’, will the 20th century mass market corporate dinosaurs evolve by disrupting their own models, or die at the hands of dwindling relevance? Good: how can placing social and societal benefit be applied as a brand differentiator, not only for the younger corporations, but the big slow older brands too? How can creative agencies the world over help nurture and educate corporate clients to think differently about ways in which they can stay relevant, by reflecting their consumers millennial values and desire to purchase brand purpose with their products? This presentation is a call to arms for marketers and agencies to join the conversation in an effort to create a RACE FOR GOOD among corporate brands
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This presentation is about establishing design pillars early to help with the vision of your game. 2 games are used as examples of unfocused designs at the start and how design pillars turned them into successes. This small talk was created for the GLS 2013 Conference.
Hurry up and fail! How to make progress with your game design.
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Brian Pelletier
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Are We Amusing Ourselves to Death? OCICU Conference
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Why corporations will save the world with a little help from creative agencies Answer: in order to to save themselves from losing relevance and preference with consumers. WE ARE Pi co-founder Alex Bennett Grant and Strategy Director Jessica Perri present a vision for how corporations will save the world and themselves by adopting brand purpose that benefits the world as a differentiator in order to engage Millennial consumers. Bennett Grant and Perri address the topic with a proposition based on three pillars: Culture, Future, Good. Culture: How sustainable is brand communication that leverages popular culture and memes to borrow equity and become salient with consumers in a social era? Some brands realise this approach has its limits and are instead opting for leveraging brand purpose based on social and societal good. Is this a winning strategy for large corporate brands? Future: what are the new ways to organising a corporation and its brand to stay competitive as markets are flooded with newer, nimble competition founded with brand purpose and usefulness at their core? In an era of 21st century ’Benefit Corporations’, will the 20th century mass market corporate dinosaurs evolve by disrupting their own models, or die at the hands of dwindling relevance? Good: how can placing social and societal benefit be applied as a brand differentiator, not only for the younger corporations, but the big slow older brands too? How can creative agencies the world over help nurture and educate corporate clients to think differently about ways in which they can stay relevant, by reflecting their consumers millennial values and desire to purchase brand purpose with their products? This presentation is a call to arms for marketers and agencies to join the conversation in an effort to create a RACE FOR GOOD among corporate brands
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In October 209 I presented on Social Media at ECMOD the international catalogue and home shopping conference. Here is the deck.
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Mark Walmsley
Here are 8 out of 14 tips on how to be organized. To learn 6 more tips of this type, click the link: http://vkool.com/how-to-be-organized/. 1. Stop Procrastinating The longer you delay doing something, the harder you can get it done. Therefore, you should complete all your tasks at the right time, or even earlier than the deadline. 2. Get Things Their Own Home If you do not set a specific place for the things you have, they will get lost easily. Therefore, you should start being organized by setting a place for everything, and make sure that everything is in its place. 3. Just Keep What You Really Need Do not keep the things that you do not really need no matter how beautiful or expensive they are. If you do not want to give those redundant things to your relatives, friends, and neighbors, you can liquidate them to get some money. When you go shopping, think thoroughly what to buy, and buy necessary things only. Do not bring home things that are not very useful. 4. Use Containers For the things that you do not use very often, you should put them in see-through containers to make your house neat, and to easily find them when you need them. 5. Declutter Regularly One of the most efficient tips on how to be organized is to tidy up everything once a week. No matter how busy you are, you should spend at least an hour a week to declutter your house. 6. Start Your Day Right Away Another tip on how to be organized is to start your day right away when you wake up in the morning. Have something to eat for breakfast, and start doing exactly what you need to do. Do not waste your time in bed or doing unnecessary things. 7. Put Things Back Instantly If you take out a pen from a pen vase to write a letter, you should put it back when you finish writing. Do not leave it anywhere convenient. You should take some minutes to take it back the right place. Some minutes spent on organization could save some hours of cleaning up or rearrangement later. You should have disciplines for yourself so that you never forget to put things to the right place. 8. Avoid Being A “Weekend Warrior” Weekend is the time for rest and relaxing. Therefore, you should not leave your house messy, and only clean it up at weekend. Tidying up everything at weekend will make you exhausted. If you are a weekend warrior, you will miss your chances to relax or hang out with your family members or close friends. Being a wise person, you should be organized to have a harmonious life. If you want to be a better person with a better life, you should apply those 8 techniques on how to be organized to your daily routines. I hope you will soon become an organized person.
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Here are 5 out of 10 helpful tips on how to be more assertive at work and in life. To learn 5 more tips of this type, click the link: http://vkool.com/how-to-be-more-assertive/. Being assertive is being able to protect your rights and thoughts while respecting the rights and thoughts of other people. 1. Start Small The most important tip on how to be more assertive is to start small. Starting small means you practice one step at a time on the way to assertiveness. You had better learn to be decisive in mildly tense cases like trying to have your assignment done before going to bed no matter how difficult it is. This is just like a good preparation for the long-term decisiveness. After starting-small period, you can begin with more difficult cases like having your team complete a project earlier than its deadline no matter how hard you and other people in the team have to try. 2. Learn To Say No Another tip on how to be more assertive at work and in life is to learn to say no at the right time. For example, when you do not agree with someone’s request, you should say no right away. Do not hesitate to refuse the request when you find it unreasonable. Saying “No” properly is one of the strongest ways to express your decisiveness. With a limited source of time in life, you cannot meet everyone’s demand. You cannot work as a machine to accept and do all requests. Moreover, in many cases, you are asked to do unnecessary things. Therefore, you had better say “No” frankly then. 3. Speak Clearly And Slowly Assertive people often speak very clearly so that everyone can hear what they say well. Speaking clearly is one way to tell the listeners that you strongly believe in what you are talking about, and that you are willing to answer any question regarding what you present. Speaking slowly is one way to tell the listeners that you are trying to make them understand every single detail of the topic. This means that you are confident of what you tell, and do not need to go fast to distract the listeners. 4. Express Your Feelings Honestly Another important tip on how to be more assertive at work and in life is to express your feelings and demand concretely and directly. Feel free to speak out how you feel and what you think about things around so that other people know your point of view. 5. Use Body Language Appropriately You should smile comfortably when you are pleased, listen receptively when you are in a conversation, and make direct eye contact when communicating with others if you want to be more assertive at work and in life. Remember that non-verbal language also plays an important part in building your assertiveness.
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Here are 5 out of 10 helpful tips on how to be more assertive at work and in life. To learn 5 more tips of this type, click the link: http://vkool.com/how-to-be-more-assertive/. Being assertive is being able to protect your rights and thoughts while respecting the rights and thoughts of other people. 1. Start Small The most important tip on how to be more assertive is to start small. Starting small means you practice one step at a time on the way to assertiveness. You had better learn to be decisive in mildly tense cases like trying to have your assignment done before going to bed no matter how difficult it is. This is just like a good preparation for the long-term decisiveness. After starting-small period, you can begin with more difficult cases like having your team complete a project earlier than its deadline no matter how hard you and other people in the team have to try. 2. Learn To Say No Another tip on how to be more assertive at work and in life is to learn to say no at the right time. For example, when you do not agree with someone’s request, you should say no right away. Do not hesitate to refuse the request when you find it unreasonable. Saying “No” properly is one of the strongest ways to express your decisiveness. With a limited source of time in life, you cannot meet everyone’s demand. You cannot work as a machine to accept and do all requests. Moreover, in many cases, you are asked to do unnecessary things. Therefore, you had better say “No” frankly then. 3. Speak Clearly And Slowly Assertive people often speak very clearly so that everyone can hear what they say well. Speaking clearly is one way to tell the listeners that you strongly believe in what you are talking about, and that you are willing to answer any question regarding what you present. Speaking slowly is one way to tell the listeners that you are trying to make them understand every single detail of the topic. This means that you are confident of what you tell, and do not need to go fast to distract the listeners. 4. Express Your Feelings Honestly Another important tip on how to be more assertive at work and in life is to express your feelings and demand concretely and directly. Feel free to speak out how you feel and what you think about things around so that other people know your point of view. 5. Use Body Language Appropriately You should smile comfortably when you are pleased, listen receptively when you are in a conversation, and make direct eye contact when communicating with others if you want to be more assertive at work and in life. Remember that non-verbal language also plays an important part in building your assertiveness.
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