2. Digital
Publishing
- Web
-‐
Daily
- iPad
-‐
quarterly
- Mobile
Specialist
Sport
Titles
- Cycling
-‐
2011
- Rugby
-‐
2013
- Tri
–
2014
- Running
–
2015
- and
more
3. The
Market
Opportunity
- UK
publishing
worth
4bn*
- Digital
advertising
double
digit
growth
- Cycling
is
fastest
growing
sport
in
UK
- 1.3m
new
‘customers’
every
year**
- Running
is
top
seller
in
sector
- Triathletes
highest
spenders
- Rugby
World
Cup
in
UK
2013
and
2015
*Future
of
Publishing
-‐
NESTA
Jan
2012
**The
British
Cycling
Economy
-‐
LSE
August
2011
5. Management
Team
Derek
Scanlon
–
Strategy
Media
Strategist
and
Entrepreneur
with
over
25
years
experience.
Founder
-‐
Denovo
New
Media
in1995,
and
4
other
technology
start-‐
ups.
Launched
digital
services
for
BBC,
FT,
HMV,
Virgin,
Sony,
C4
and
many
more.
Justin
Bowyer
–
Editorial
Director
15-‐plus
years
of
content
provision
for
clients
as
diverse
as
Football
365,
Reuters
and
the
BBC.
He
has
written
for
every
major
UK
publisher
and
is
a
regular
contributor
to
both
Runner’s
World
and
Outdoor
Fitness.
His
latest
book
is
Running:
Motivation,
Nutrition
and
Hydration’.
Stephen
Thompson
–
Technology
A
key
engineer
for
the
BT
Mosaic
Video
on
Demand
platform.
Wide
expertise
in
service
and
application
design
and
rapid
prototyping.
Specialist
in
iOS,
Objective-‐C,
jQuery,
HTML[5],
CSS[3],
PHP,
MySQL,
Oracle
PL/SQL
and
more.
Jonathan
Hammond
–
Marketing
TriGear
publisher
and
marketing
consultant.
Digital,
PR,
marketing,
media
and
entertainment
industries
since
1985.
Began
his
career
with
Lynne
Franks
PR,
working
for
leading
consumer
brands
such
as
HMV,
Swatch,
Olympus
Sports.
He
started
his
Rirst
company
in
1988.
5
6. IP
Assets
- Brands
and
Trademarks
- Content
Archive
-‐
Video,
photo,
text,
data
- Worldcup.co.uk
and
other
domains
- Publishing
Platform
[COPE*]
- Business
Intelligence
Application
[BIDMaP**]
- Video
Editor
–
bespoke
‘How
To’
video
editor
- Video
Player
–
bespoke
video
player
for
iPad
and
Web
- Mobile
Code
Library
-‐
for
iPad
and
iPhone
apps
- WorkRlow
processes
*Create
Once
Publish
Anywhere
**Business
Intelligence
Dashboard
for
Magazine
Publishers
Publishing
Server
Template
Library
Code
Library
Content
Library
iTunes
Store
iPhone
Web
iPad
Dev/Test
Server
Content
Management
System
Template
Library
Logging
Server
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A...
......
......
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Assets
- video
- data
- text
- images
COPE
Content Production
and Publishing SystemContent
Producers
Editors
Developers
7. Investment
Opportunity
–
1
- TSB
funded
research
project
-‐
£40K
- To
develop
BIDMaP
application
prototype
- Project
match
funding
of
£20K
for
5%
equity
Investment
Opportunity
–
2
- Strategic
funding
-‐
£120,000
- £20K
per
quarter
x6
- For
30%
equity
- For
marketing,
product
development,
working
capital,
patents
- Breakeven
in
24
months
ru
nnin
g
m
o n k
e
y