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Sexual Health - UK - August 2013
As women take more control of their contraception, there is much the market can do to better target this
demographic. Women are better informed about the dangers of unprotected sex, and are more likely to use
condoms at the beginning of a relationship; however marketing is currently aimed more at men. As the baby
boom continues, and with the rise of the over-50s, the market could see a boost in value from new parents and
‘silver separators
table Of Content
introduction
definition
abbreviations
executive Summary
the Market
figure 1: Best And Worst-case Forecast Of Uk Condoms And Lubricants Market, 2008-18
market Factors
figure 2: Manufacturer Shares Of Uk Retail Value Sales Of Condoms, May 2013
companies And Innovation
figure 3: New Product Launches In Sexual Health Market By Private And Own-label, 2009-13*
the Consumer
figure 4: Selected Views On Contraception, July 2013
figure 5: Most Popular Methods Of Contraception Used
what We Think
issues In The Market
how Will Changing Population Dynamics Impact The Market?
why Are People Still Having Unprotected Sex?
how Can The Market Better Target Women?
what Role Will Own-label Play In This Category?
trend Application
trend: Open Diary
trend: Man In The Mirror
mintel Futures: Old Gold
Sexual Health - UK - August 2013
market Drivers
key Points
rise In Birth Rates Taking People Out Of The Market
figure 6: Key Live Birth Data, 1981-2011
change In Family Dynamics
figure 7: Families, By Family Type, Uk, 1996 And 2012
age Of Motherhood
figure 8: Live Births, By Age Of Mother, 2007-12
a Rise In Sti Rates In Young People
figure 9: New Diagnoses Of Sexually Transmitted Infections In England And Ratio Of Male To Female,
2009-12
trends In Contraception Methods
figure 10: Trends In Primary Contraceptive Methods (england), 2007/08-2011/12*
population Changes
figure 11: Trends In The Age Structure Of The Uk Population, By Gender, 2008-18
who’s Innovating?
key Points
rise In Own-label
figure 12: New Product Launches In Sexual Health Market, By Private And Own-label, 2009-13*
figure 13: Own-label Contraception Products
durex Leads Innovation
figure 14: New Product Launches In Sexual Health Market, By Company, Jan 2009-june 2013
figure 15: Range Of Products From Durex
market Size And Forecast
key Points
premium Condoms And Price Rises Contributing To Growth
figure 16: Uk Retail Value Sales Of Condoms And Female Lubricants*, At Current And Constant Prices,
2008-18
condom Category Is Predicted Continued Growth
figure 17: Best And Worst-case Forecast Of Uk Sales Of Condoms And Female Lubricants, 2008-18
forecast Methodology
market Share
key Points
rb Dominates Market Share
figure 18: Manufacturer Shares Of Uk Retail Value Sales Of Condoms, May 2012 To May 2013
Sexual Health - UK - August 2013
companies And Products
reckitt Benckiser
figure 19: Reckitt Benckiser Plc Financial Results Summary, 2011-12
figure 20: Reckitt Benckiser Plc Financial Q1 Results Summary, 2013
figure 21: Product Launches By Reckitt Benckiser Plc In The Uk Sexual Health Market, January 2011-may
2013
ansell Consumer Healthcare
figure 22: Ansell Limited Financial Results Summary, 2011-12
figure 23: Ansell Limited, Half Year 2013 Results Summary
figure 24: Product Launches By Ansell Consumer Healthcare In The Uk Sexual Health Market, January
2009-may 2013
pasante Healthcare
figure 25: Product Launches By Pasante Healthcare In The Uk Sexual Health Market, Jan 2009-may 2013
church & Dwight
figure 26: Financial Performance Of Church & Dwight Uk Ltd., 2010 And 2011
creative Conceptions
figure 27: Product Launches By Creative Conceptions Limited In The Uk Sexual Health Market, January
2009-may 2013
brand Communication And Promotion
key Points
ansell Saw A Rise In Spending In 2012
figure 28: Main Monitored Media Advertising Expenditure On Contraceptives, Jan 2011-may 2013
durex Uses Advertising To Promote A Fun Yet Caring Image
figure 29: Main Monitored Media Advertising Expenditure On Contraceptives, By Manufacturer, Jan
2011-may 2013
using Social Media To Engage The Consumer
figure 30: Main Monitored Media Advertising Expenditure By Media Type, Jan 2011-may 2013
channels To Market
key Points
grocery Holds Its Market Share
figure 31: Uk Retail Value Sales Of Condoms And Female Lubrication, By Outlet Type, 2011 And 2012
the Pharmacy And Internet Saw Greatest Growth
the Consumer – Relationship Status And Sexual Orientation
key Points
almost Seven In Ten Adults Are In A Relationship
Sexual Health - UK - August 2013
figure 32: Relationship Status, July 2013
the Influence Of Relationship Status On Attitudes Towards Sexual Health
figure 33: Attitudes Towards Sexual Health, By Relationship Status, July 2013
the Consumer – Views On Contraception
key Points
women Taking Charge
figure 34: Selected Views On Contraception, July 2013
older People Less Likely To Use Condoms
is Embarrassment Really A Low Factor?
the Consumer – Methods Of Contraception Used
key Points
youngest And Oldest Most Likely To Be Sexually Inactive
figure 35: Most Popular Methods Of Contraception Used, July 2013
condoms Are The Preferred Method Of Contraception
oral Contraceptives Show The Highest Usage Amongst 25-34-year-olds, With Older People Using More
Permanent Methods
younger People Are More Likely To Use More Than One Type Of Contraception
the Consumer – Attitudes Towards Sexual Health
key Points
young People Want More Education
figure 36: Selected Attitudes Towards Sexual Health, July 2013
condom Usage Declines In A Long-term Relationship
figure 37: Reasons For Using Contraceptive Methods, July 2013
appendix – Market Size And Forecast
figure 38: Uk Retail Value Sales Of Condoms And Female Lubricants*, At Current And Constant Prices,
2008-18
figure 39: Uk Retail Volume Sales Of Condoms And Female Lubricants, 2011-12
condoms
figure 40: Uk Retail Value Sales Of Condoms, At Current And Constant Prices, 2008-18
figure 41: Best And Worst-case Forecast Of Uk Sales Of Condoms, 2008-18
female Lubricants
figure 42: Uk Retail Value Sales Of Female Lubricants, At Current And Constant Prices, 2008-18
figure 43: Best And Worst-case Forecast Of Uk Sales Of Female Lubricants, 2008-18
Sexual Health - UK - August 2013
appendix – The Consumer, Relationship Status And Sexual Orientation
figure 44: Relationship Status, July 2013
figure 45: Most Popular Relationship Status, By Demographics, July 2013
figure 46: Next Most Popular Relationship Status, By Demographics, July 2013
figure 47: Sexual Orientation, July 2013
figure 48: Sexual Orientation, By Demographics, July 2013
appendix – The Consumer, Views On Contraception
figure 49: Views On Contraception, July 2013
figure 50: Most Popular Views On Contraception, By Demographics, July 2013
figure 51: Next Most Popular Views On Contraception, By Demographics, July 2013
figure 52: Other Views On Contraception, By Demographics, July 2013
figure 53: Views On Contraception, By Most Popular Relationship Status, July 2013
figure 54: Views On Contraception, By Other Relationship Status’, July 2013
appendix – The Consumer – Methods Of Contraception Used
figure 55: Methods Of Contraception Used, July 2013
figure 56: Most Popular Methods Of Contraception Used, By Demographics, July 2013
figure 57: Next Most Popular Methods Of Contraception Used, By Demographics, July 2013
figure 58: Methods Of Contraception Used, By Most Popular Relationship Status, July 2013
figure 59: Methods Of Contraception Used, By Least Popular Relationship Status, July 2013
figure 60: Repertoire Of Methods Of Contraception Used, By Demographics, July 2013
figure 61: Most Popular Reasons For Using Contraceptive Methods, By Demographics, July 2013
figure 62: Next Most Popular Reasons For Using Contraceptive Methods, By Demographics, July 2013
appendix – The Consumer – Attitudes Towards Sexual Health
figure 63: Attitudes Towards Sexual Health, July 2013
figure 64: Most Popular Attitudes Towards Sexual Health, By Demographics, July 2013
figure 65: Next Most Popular Attitudes Towards Sexual Health, By Demographics, July 2013
figure 66: Most Popular Reasons For Using Contraceptive Methods, By Demographics, July 2013
figure 67: Next Most Popular Reasons For Using Contraceptive Methods, By Demographics, July 2013
figure 68: Reasons For Using Contraceptive Methods, By Relationship Status, July 2013
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Sexual Health - UK - August 2013
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Sexual Health Industry in UK, August 2013

  • 1. Sexual Health - UK - August 2013 As women take more control of their contraception, there is much the market can do to better target this demographic. Women are better informed about the dangers of unprotected sex, and are more likely to use condoms at the beginning of a relationship; however marketing is currently aimed more at men. As the baby boom continues, and with the rise of the over-50s, the market could see a boost in value from new parents and ‘silver separators table Of Content introduction definition abbreviations executive Summary the Market figure 1: Best And Worst-case Forecast Of Uk Condoms And Lubricants Market, 2008-18 market Factors figure 2: Manufacturer Shares Of Uk Retail Value Sales Of Condoms, May 2013 companies And Innovation figure 3: New Product Launches In Sexual Health Market By Private And Own-label, 2009-13* the Consumer figure 4: Selected Views On Contraception, July 2013 figure 5: Most Popular Methods Of Contraception Used what We Think issues In The Market how Will Changing Population Dynamics Impact The Market? why Are People Still Having Unprotected Sex? how Can The Market Better Target Women? what Role Will Own-label Play In This Category? trend Application trend: Open Diary trend: Man In The Mirror mintel Futures: Old Gold Sexual Health - UK - August 2013
  • 2. market Drivers key Points rise In Birth Rates Taking People Out Of The Market figure 6: Key Live Birth Data, 1981-2011 change In Family Dynamics figure 7: Families, By Family Type, Uk, 1996 And 2012 age Of Motherhood figure 8: Live Births, By Age Of Mother, 2007-12 a Rise In Sti Rates In Young People figure 9: New Diagnoses Of Sexually Transmitted Infections In England And Ratio Of Male To Female, 2009-12 trends In Contraception Methods figure 10: Trends In Primary Contraceptive Methods (england), 2007/08-2011/12* population Changes figure 11: Trends In The Age Structure Of The Uk Population, By Gender, 2008-18 who’s Innovating? key Points rise In Own-label figure 12: New Product Launches In Sexual Health Market, By Private And Own-label, 2009-13* figure 13: Own-label Contraception Products durex Leads Innovation figure 14: New Product Launches In Sexual Health Market, By Company, Jan 2009-june 2013 figure 15: Range Of Products From Durex market Size And Forecast key Points premium Condoms And Price Rises Contributing To Growth figure 16: Uk Retail Value Sales Of Condoms And Female Lubricants*, At Current And Constant Prices, 2008-18 condom Category Is Predicted Continued Growth figure 17: Best And Worst-case Forecast Of Uk Sales Of Condoms And Female Lubricants, 2008-18 forecast Methodology market Share key Points rb Dominates Market Share figure 18: Manufacturer Shares Of Uk Retail Value Sales Of Condoms, May 2012 To May 2013 Sexual Health - UK - August 2013
  • 3. companies And Products reckitt Benckiser figure 19: Reckitt Benckiser Plc Financial Results Summary, 2011-12 figure 20: Reckitt Benckiser Plc Financial Q1 Results Summary, 2013 figure 21: Product Launches By Reckitt Benckiser Plc In The Uk Sexual Health Market, January 2011-may 2013 ansell Consumer Healthcare figure 22: Ansell Limited Financial Results Summary, 2011-12 figure 23: Ansell Limited, Half Year 2013 Results Summary figure 24: Product Launches By Ansell Consumer Healthcare In The Uk Sexual Health Market, January 2009-may 2013 pasante Healthcare figure 25: Product Launches By Pasante Healthcare In The Uk Sexual Health Market, Jan 2009-may 2013 church & Dwight figure 26: Financial Performance Of Church & Dwight Uk Ltd., 2010 And 2011 creative Conceptions figure 27: Product Launches By Creative Conceptions Limited In The Uk Sexual Health Market, January 2009-may 2013 brand Communication And Promotion key Points ansell Saw A Rise In Spending In 2012 figure 28: Main Monitored Media Advertising Expenditure On Contraceptives, Jan 2011-may 2013 durex Uses Advertising To Promote A Fun Yet Caring Image figure 29: Main Monitored Media Advertising Expenditure On Contraceptives, By Manufacturer, Jan 2011-may 2013 using Social Media To Engage The Consumer figure 30: Main Monitored Media Advertising Expenditure By Media Type, Jan 2011-may 2013 channels To Market key Points grocery Holds Its Market Share figure 31: Uk Retail Value Sales Of Condoms And Female Lubrication, By Outlet Type, 2011 And 2012 the Pharmacy And Internet Saw Greatest Growth the Consumer – Relationship Status And Sexual Orientation key Points almost Seven In Ten Adults Are In A Relationship Sexual Health - UK - August 2013
  • 4. figure 32: Relationship Status, July 2013 the Influence Of Relationship Status On Attitudes Towards Sexual Health figure 33: Attitudes Towards Sexual Health, By Relationship Status, July 2013 the Consumer – Views On Contraception key Points women Taking Charge figure 34: Selected Views On Contraception, July 2013 older People Less Likely To Use Condoms is Embarrassment Really A Low Factor? the Consumer – Methods Of Contraception Used key Points youngest And Oldest Most Likely To Be Sexually Inactive figure 35: Most Popular Methods Of Contraception Used, July 2013 condoms Are The Preferred Method Of Contraception oral Contraceptives Show The Highest Usage Amongst 25-34-year-olds, With Older People Using More Permanent Methods younger People Are More Likely To Use More Than One Type Of Contraception the Consumer – Attitudes Towards Sexual Health key Points young People Want More Education figure 36: Selected Attitudes Towards Sexual Health, July 2013 condom Usage Declines In A Long-term Relationship figure 37: Reasons For Using Contraceptive Methods, July 2013 appendix – Market Size And Forecast figure 38: Uk Retail Value Sales Of Condoms And Female Lubricants*, At Current And Constant Prices, 2008-18 figure 39: Uk Retail Volume Sales Of Condoms And Female Lubricants, 2011-12 condoms figure 40: Uk Retail Value Sales Of Condoms, At Current And Constant Prices, 2008-18 figure 41: Best And Worst-case Forecast Of Uk Sales Of Condoms, 2008-18 female Lubricants figure 42: Uk Retail Value Sales Of Female Lubricants, At Current And Constant Prices, 2008-18 figure 43: Best And Worst-case Forecast Of Uk Sales Of Female Lubricants, 2008-18 Sexual Health - UK - August 2013
  • 5. appendix – The Consumer, Relationship Status And Sexual Orientation figure 44: Relationship Status, July 2013 figure 45: Most Popular Relationship Status, By Demographics, July 2013 figure 46: Next Most Popular Relationship Status, By Demographics, July 2013 figure 47: Sexual Orientation, July 2013 figure 48: Sexual Orientation, By Demographics, July 2013 appendix – The Consumer, Views On Contraception figure 49: Views On Contraception, July 2013 figure 50: Most Popular Views On Contraception, By Demographics, July 2013 figure 51: Next Most Popular Views On Contraception, By Demographics, July 2013 figure 52: Other Views On Contraception, By Demographics, July 2013 figure 53: Views On Contraception, By Most Popular Relationship Status, July 2013 figure 54: Views On Contraception, By Other Relationship Status’, July 2013 appendix – The Consumer – Methods Of Contraception Used figure 55: Methods Of Contraception Used, July 2013 figure 56: Most Popular Methods Of Contraception Used, By Demographics, July 2013 figure 57: Next Most Popular Methods Of Contraception Used, By Demographics, July 2013 figure 58: Methods Of Contraception Used, By Most Popular Relationship Status, July 2013 figure 59: Methods Of Contraception Used, By Least Popular Relationship Status, July 2013 figure 60: Repertoire Of Methods Of Contraception Used, By Demographics, July 2013 figure 61: Most Popular Reasons For Using Contraceptive Methods, By Demographics, July 2013 figure 62: Next Most Popular Reasons For Using Contraceptive Methods, By Demographics, July 2013 appendix – The Consumer – Attitudes Towards Sexual Health figure 63: Attitudes Towards Sexual Health, July 2013 figure 64: Most Popular Attitudes Towards Sexual Health, By Demographics, July 2013 figure 65: Next Most Popular Attitudes Towards Sexual Health, By Demographics, July 2013 figure 66: Most Popular Reasons For Using Contraceptive Methods, By Demographics, July 2013 figure 67: Next Most Popular Reasons For Using Contraceptive Methods, By Demographics, July 2013 figure 68: Reasons For Using Contraceptive Methods, By Relationship Status, July 2013 ResearchMoz(http://www.researchmoz.us/) is the one stop online destination to find and buy market research reports & Industry Analysis. We fulfill all your research needs spanning across industry verticals with our huge collection of market research reports. We provide our services to all sizes of organizations and across all industry verticals and markets. Our Research Coordinators have in-depth knowledge of reports as well as publishers and will assist you in making an informed decision by giving you unbiased and deep insights on which reports will satisfy your needs at the best price. Sexual Health - UK - August 2013
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