Driving Lean Start-Ups - Adopting Lean Start-Up Methodology in Starting and Growing a Business

This case study is based on RC9.co, a technology-based company in Singapore. It was founded in 2013 and began operations in Singapore. It was formerly incorporated as Rentcars.sg and is focused on being the leading personal transportation for its customers. Its primary goal is to connect people through a variety of vehicle sharing and rental experiences through its digital platform. Case Study in Master of Science in Technopreneurship and Innovation, Nanyang Technopreneurship Center, Nanyang Technological UniversityRead less