2013 NWWIB Reeling in Business - Hello, are you out there?

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A brief introduction to search engine optimization and web/social media analytics.

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2013 NWWIB Reeling in Business - Hello, are you out there?

  1. 1. Hello, are youout there?Dennis Deerydennis@irose.comhttp://irose.com
  2. 2. "If you dont know where youregoing, any road will get you there."--The Cheshire Cat
  3. 3. WebSiteFacebookTwitterFlickrYouTube
  4. 4. www.joesdiner.com/special www.joesdiner.com/dealMy Web Site My Web Site0246/special /deal
  5. 5. SEO=Good WebBehavior
  6. 6. Can People Navigate Your Site?HomeAbout UsStaffCareersServicesOil ChangesBrakesPreventive MaintenanceLocationContact Us
  7. 7. Read More…A great article aboutSoup, Nuts and BoltsWords Matter
  8. 8. Johnson Hardware 1Johnson Hardware 2Johnson Hardware 3Johnson Hardware – About UsJohnson Hardware – SpecialsJohnson Hardware – LocationPage Titles
  9. 9. http://mysite.com/page1http://mysite.com/page2http://mysite.com/?p=123http://mysite.com/serviceshttp://mysite.com/aboutushttp://mysite.com/contactusURLs
  10. 10. METAInformationAboutInformation
  11. 11. <!DOCTYPE html><html xmlns="http://www.w3.org/1999/xhtml"><head><meta name="keywords" content="soup, nuts, bolts" /><meta name="description" content="This is mypage about soup, nuts and bolts." /><title>All About Soup, Nuts and Bolts</title></head><body>My really great content goes here.</body></html>
  12. 12. Questions?irose.com/nwwib13Connect with me!

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