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Chet Ram Meena1
* and T Janani2
1
Department of Textile Design, National Institute of Fashion Technology, India
2
Department of Masters of Design Space, National Institute of Fashion Technology, India
*Corresponding author: Chet Ram Meena, Assistant Professor, Department of Textile Design, National Institute of Fashion Technology, Mumbai, India
submission: January 24, 2018; Published: April 10, 2018
Threads of Tradition: Koorai Nadu Saree
Introduction
Though there are different types of religious sensibilities
that have prevailed in India for centuries, especially for marriage
ceremoniesandrituals,thesecustomsandhabitsdifferfromreligion
to religion. The customs adopted by each and every community in
the respective states of India have carried different types of rituals
for a long period centuries old. Still these customs keep on changing
according to needs, conveniences, life styles, livelihood, standard of
living, technology, etc. In earlier days, about 100 years back, most
of the marriages of different castes and communities in Tamil Nadu
were celebrated for a minimum period of 6-7 days. Dowry System:
the bride’s side of the family gives dowry to the bridegroom’s side
conversely; it is the bounded duty of the family of the bridegroom
to make offerings in the form of draperies including silk saree,
blouses, sacred thread (Thali), and ornamental jewels to be worn
by the bride right at the time of marriage ceremony [1]. The bride
should also wear one sacred saree known as “Koorai Pudavai,”
based on traditional beliefs. This saree is worn by few casts of
Hindu Community of Tamil Nadu. Ancient saree varieties of Tamil
Nadu, including Kandangi, Sungudi, Chinnalampatti and Koorai
Nadu, were popular decades ago. Weavers skilled in making these
traditional sarees are very few. The “Koorai Nadu Saree” specialty
is the mix of separate yarns of silk and cotton in both warp and weft
and the Mayiladuthurairegion is home to this variety.
History
Kurai means cloth and Kura means of clothes or thick clothes.
Kornad is a corruption of kurai nadu, a place where cloth is
manufactured [2-4]. Koorai nadu was part of Chola Nadu and
cotton rich clothes were prepared at that time. So during this
period there was much demand for the koorai saree. It is also said
that the term “Koorai” or “Kurai” emerged owing to the fact that the
garment is covering the human body, especially the female body,
completely. But, today the Koorai saree has the meaning of bonding
Mangalsutra in the Marriage Ceremony of Women. Though it has
little traditional literature as to its roots, it vividly shows that the
awareness of the Koorai saree has been in existence for decades
and has a special place in the minds of women in the society at large
[5]. During the special days in “Koorai Nadu”, it might have been a
trend to buying textiles/dresses during marriage celebrations. Over
the period, whatever saree was used by the bride could have been
considered as Koorai Saree. There is a belief behind the wearing of
Koorai Nadu saree by bride during the marriage that it is a sign of
long lasting marriage.
Geographical location
Mayiladuthurai, formerly known in Sanskrit as Mayuram, is a
town in Nagapattinum district of Tamil Nadu in South India. It is
the headquarters of the Mayiladuthurai taluk. The town is located
at a distance of 60km (37mi) from the district headquarters
Nagapattinum and 281Km (175 mi) from the state capital.
Mayiladuthurai Chennai is known for the Mayuranathaswami
Temple.
Mayiladuthurai was ruled by medieval Cholas and subsequently
ruled by various dynasties including the Vijayanagar Empire, Delhi
Sultanate, Thanjavur Nayaks, Thanjavur Marathas and the British
Empire. Mayiladuthurai was a part of the erstwhile Tanjore district
until India’s independence in 1947 and Thanjavur district until
1991 and subsequently a part of the newly formed Nagapattinum
Mini Review
Trends in Textile
Engineering & Fashion Technology
C CRIMSON PUBLISHERS
Wings to the Research
179
Copyright © All rights are reserved by Chet Ram Meena
Volume 2 - Issue 3
Abstract
Selection of saree for the occasion of marriage is an art. Saree is considered to be an asset and it is gifted as an heirloom by mother to her newly
married daughter, passing down to the future generations as a tradition. Each caste and community of south India has their own colour and style of
draping saree for Mangalsutra. Koorai nadu saree is a kind that were meant only for the bride for the occasion of her marriage. It is one of the ancient
sarees of Tamil Nadu and only skilled weavers can weave this type of saree. The change in trend and fashion has led to the decline in the demand for this
saree. This review paper reveals about the history, culture and present scenario of the Koorai nadu saree.
Keywords : Saree; Check/Stripes; Weaves; Silk; Mangalsutra
ISSN 2578-0271
Trends Textile Eng Fashion Technol Copyright © Chet Ram Meena
180
How to cite this article: Chet Ram M, T Janani. Threads of Tradition: Koorai Nadu Saree. Trends Textile Eng Fashion Technol. 2(3). TTEFT.000536.2018.
DOI: 10.31031/TTEFT.2018.02.000536
Volume 2 - Issue - 3
district. The town is known for agriculture, metal working and
weaving. The region around Mayiladuthurai has considerable
mineral deposits [6].
Mayiladuthurai is administered by a municipality established
in 1865. As of 2008, the municipality covered an area of 11.27km
2(4.35sq mi) and had a population of 85,632. Mayiladuthurai
comes under the Mayiladuthurai assembly constituency which
elects a member to the Tamil Nadu Legislative Assembly once
every five years and it is a part of the Mayiladuthurai constituency
which elects its Member of Parliament (MP) once in five years [7].
Roadways are the major mode of transportation to the town and
it also has rail connectivity. The nearest seaport, Karaikal port,
is located 40km (25mi) from Mayiladuthurai, while the nearest
airport, Tiruchirappalli International Airport, is located 130KM
(81mi) from the town.
About the koorai nadu saree
The name koorai was derived from the name of the place
“koorai Nadu” itself. Koorai nadu sarees are nine yard sarees which
are made out of plain cotton as well as cotton and silk mix. These
sareesgenerallyhavechecksandastripedpattern.It isalsosaidthat
that a similar kind of saree was manufactured in south Karnataka
at Anekal and Kollegal during the reign of Hyder Ali in 1750 AD.
Koorai nadu sarees consist of silk and cotton both on warp and weft.
The peculiar characteristic of this saree is the formation of cotton
checks by the interlacement of warp and weft during weaving and
this can be woven only by an experienced weaver.
Features of koorai nadu saree
The distinctive feature of an older Koorai nadu saree is the
double side pallu which has a contrasting colour to that of the body.
Historically, other weaving clusters of Tamil Nadu also tried to
mimic the Koorai Nadu sarees. Koorai nadu saree was also woven
in Kanchipuram, Kumbakonam, Arani and Salem. The saree was
made out of silk and zari with motifs in the borders and checks in
the body. The kornad sarees with wide borders are called temple
sarees, because they are created and then donated to a temple deity
[8]. These sarees are differentiated in different parts of Tamil Nadu
and Karnataka based on the border length, the technique that has
been used to weave the border and finally the zari and motifs used
(Figure 1).
Figure 1 : Koorai nadu saree.
Raw materials for koorai nadu saree
To produce these Koorai Nadu silk sarees, the required quantity
of silk yarn with high quality was procured/purchased from Mysore,
Kollegal etc. In India, in the absence of the availability of silk yarn
which was produced using the saliva of silk worms, the yarns with
high twist which was already dyed were imported from China with
the support of Indian government. During the reign of Hyder Ali in
1750 AD sarees were made out of silk and cotton (yellow & maroon)
checked with 16s, 20s, and 30s count, as cotton was coarser at that
time, as well as silk yarn [9]. Nowadays the sarees are available in
multiple colours and are made out of finer count, that is, 40s, 60s
and 80s count of cotton and finer count of silk as well. The dye used
for silk is synthetic dyes.
Classification of sarees
Based on material:
1. Pure cotton (Ancient period)
2. Silk and cotton Mix (Medieval and At present)
Based on checks:
1. Simple checks crossing each other
2. Solid colour contrasting squares
3. Solid colour checks also known as Aatu Muzhi (Goat’s
Eye)
4. Most prevalent paalum pazhamum with contrast colours
5. Puliyankottai (Tamarind seed)
6. Kadalai pattani (Pea sized check)
7. Kasakasa (Smallest check of 1mm)
8. Two line and three line checks were also common.
Names used for checks in the sari are full of significance
which was represented in their own colloquial language (Tamil)
since the weavers were illiterate and this allowed for their easy
understanding.
Trends Textile Eng Fashion Technol Copyright ©Chet Ram Meena
181
How to cite this article: Chet Ram M, T Janani. Threads of Tradition: Koorai Nadu Saree. Trends Textile Eng Fashion Technol. 2(3). TTEFT.000536.2018.
DOI: 10.31031/TTEFT.2018.02.000536
Volume 2 - Issue - 3
Technical details of the koorai nadu saree
1. Saree length- 9 yards (8.1m) (Traditional) and 6 yards
(5.4m) (Contemporized)
2. Saree Width- 1.33 yards (1.21m)
3. Borders- Plain border- Both narrow and broad borders
are present.
4. Pallu- Double side pallu was present in the old saree and
now only single side pallu is available with Stripes.
Colours
Traditional colours (natural dyes):
1. Arraku- Maroon
2. Manjal- Yellow
3. Pachai- Green
4. Karuppu- Black
5. Sigappu-Red
Contemporized colours (Chemical dyes): All bright colours
are used in the saree (Multi colours)
Weavers community of koorai nadu saree
The main weavers in Tamil Nadu are kaikolars, also known as
sengunthar and saliyars. The other major castes are the Saurashtra
community who are immigrants from surat and Devangas who are
mainly found in the Coimbatore, Erode, North Arcot and Southern
Arcot districts.
Declines in demand of koorai nadu saree
The Koorai Nadu sarees consisted of simple checks and only
few colours were used for traditional designs and patterns were as
easily available. The major customer for this saree was from Mysore.
When there was demand for silk and the import of silks from China
slowly reduced, weavers started buying silk from Mysore. At one
point of time the silk merchants started buying the woven saree
from the weavers and failed to pay them back. This led to decline of
the Koorai Nadu saree and it totally vanished from the traditional
list of sarees of Tamil Nadu.
Revival of the koorai nadu saree
Figure 2 : Koorai nadu sarees with colour variations.
Figure 3 : Design intervention in koorai nadu saree.
Trends Textile Eng Fashion Technol Copyright © Chet Ram Meena
182
How to cite this article: Chet Ram M, T Janani. Threads of Tradition: Koorai Nadu Saree. Trends Textile Eng Fashion Technol. 2(3). TTEFT.000536.2018.
DOI: 10.31031/TTEFT.2018.02.000536
Volume 2 - Issue - 3
In order to save this craft from dying, Co-Optex, a Tamil Nadu
handloom weavers’ society in Chennai has taken the initiative to
revive this craft so that at least 5 sarees are woven every month.
Slowly demand has started increasing but the majority of weavers
who are there at present are women who weave it only a few hours
a day as the income given to them is poor and so they prefer doing
another job everyday and coming later to the day to the society to
weave [10]. Koorai Tex is a society in Mayiladuthurai where, for
instance, 75 looms existed in1958, and now there are just 5 looms
left. At present the koorai tex society is under Co-Optex (Figure 2
& 3).
Production process of koorai nadu saree
Design development: The designs for revived saree are
designed by the Design Studio of Co-Optex.
Procurement of yarns: Both cotton and silk yarns are provided
by Tanjore Co-Optex and the silk is in the raw form. Dyeing of silk
alone is done in the koorai tex society by local dyers.
Loom: Since the sarees consist of only checks and stripes a
normal frame loom is used.
Warping and knotting: Based on the design card the warp
beam is prepared and the knotting process is carried out. The
borders have similar strands of yarn and the yarn colour changes
on the body.
Weaving: The weavers have to move their hands and legs
13,000 times to complete a saree. Each saree takes a week time to
complete. The shuttle is inserted by hand wherever the checked
effect is necessary.
Current scenario
The market and demand for this saree has slowly increased.
But the weavers able to create this saree are small in number. The
sarees are available in vibrant multi colours. The price range of
saree varies from Rs.4000–Rs. 11,000.
Conclusion
Owing to the technical developments in the textile industry,
the Koorai Nadu saree market currently faces a severe slump and
suffered heavy income losses. In view of this, all the families who are
involved in the manufacture of Koorai Nadu sarees have gradually
shifted to many other varied professions to earn their day-to-day
living and their subsequent generations have also lost interest in
this handloom product. Thus the handloom weaving industry had
lost its identity in the society. In this paper, the author has tried to
spread awareness about the Koorai Nadu saree and to highlight the
needforprovisionofreasonablewagestohandloomweaversbyway
of allocation of adequate funds by the Government[s], professional
organizations, business magnates, or Vyapar Jambhavans for the
manufacture of these handloom silk sarees. If this can be done in
the right spirit, their manufacture can be rejuvenated and enjoy a
renaissance in the state, national, and global textile markets in the
years to come.
References
1. Burrow T (1961) A dravidian etymological dictionary. Oxford University,
UK.
2. Pillai RP (1974) Words and their significance and Tamil, literary and
colloquial. Madras, India.
3. Lynton L, Singh SK (1995) The sari: styles, patterns, history, techniques.
Thames and Hudson, London, UK.
4. Waghorne J P (1999) The diaspora of the gods: Hindu temples in the new
world system 1640-1800. The Journal of Asian Studies 58(3): 648-686.
5. Ramani S (2002) Sari, the kalakshetra tradition. Craft Education &
Research Centre, Kalakshetra Foundation, Chennai, India.
6. Bhagavathi K (2003) Tamizhar Aadaigal (2nd
edn), International Institute
of Tamil Studies CPT campus, Chennai, Tamil Nadu, India.
7. Katiyar VS (2009) Indian saris: traditions, perspectives, design. Wisdom
Tree, in association with National Institute of Design, New Delhi, India.
8. Chishti RK, Singh M, Kelkar R (2013) Saris of India: tradition and beyond.
Roli Books, Lustre Press, New Delhi, India.
9. Arumugam N (2011) Silk sarees of Tamil Nadu. Abhinav Publications,
New Delhi, India.
10. Co-optex (2014) Traditional handloom products of Tamil Nadu. Chennai,
Tamil Nadu Handloom Weavers Co-operativesociety Ltd, Chennai, India.
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Traditional 'Koorai Nadu Saree' of Tamil Nadu

  • 1. 179 Chet Ram Meena1 * and T Janani2 1 Department of Textile Design, National Institute of Fashion Technology, India 2 Department of Masters of Design Space, National Institute of Fashion Technology, India *Corresponding author: Chet Ram Meena, Assistant Professor, Department of Textile Design, National Institute of Fashion Technology, Mumbai, India submission: January 24, 2018; Published: April 10, 2018 Threads of Tradition: Koorai Nadu Saree Introduction Though there are different types of religious sensibilities that have prevailed in India for centuries, especially for marriage ceremoniesandrituals,thesecustomsandhabitsdifferfromreligion to religion. The customs adopted by each and every community in the respective states of India have carried different types of rituals for a long period centuries old. Still these customs keep on changing according to needs, conveniences, life styles, livelihood, standard of living, technology, etc. In earlier days, about 100 years back, most of the marriages of different castes and communities in Tamil Nadu were celebrated for a minimum period of 6-7 days. Dowry System: the bride’s side of the family gives dowry to the bridegroom’s side conversely; it is the bounded duty of the family of the bridegroom to make offerings in the form of draperies including silk saree, blouses, sacred thread (Thali), and ornamental jewels to be worn by the bride right at the time of marriage ceremony [1]. The bride should also wear one sacred saree known as “Koorai Pudavai,” based on traditional beliefs. This saree is worn by few casts of Hindu Community of Tamil Nadu. Ancient saree varieties of Tamil Nadu, including Kandangi, Sungudi, Chinnalampatti and Koorai Nadu, were popular decades ago. Weavers skilled in making these traditional sarees are very few. The “Koorai Nadu Saree” specialty is the mix of separate yarns of silk and cotton in both warp and weft and the Mayiladuthurairegion is home to this variety. History Kurai means cloth and Kura means of clothes or thick clothes. Kornad is a corruption of kurai nadu, a place where cloth is manufactured [2-4]. Koorai nadu was part of Chola Nadu and cotton rich clothes were prepared at that time. So during this period there was much demand for the koorai saree. It is also said that the term “Koorai” or “Kurai” emerged owing to the fact that the garment is covering the human body, especially the female body, completely. But, today the Koorai saree has the meaning of bonding Mangalsutra in the Marriage Ceremony of Women. Though it has little traditional literature as to its roots, it vividly shows that the awareness of the Koorai saree has been in existence for decades and has a special place in the minds of women in the society at large [5]. During the special days in “Koorai Nadu”, it might have been a trend to buying textiles/dresses during marriage celebrations. Over the period, whatever saree was used by the bride could have been considered as Koorai Saree. There is a belief behind the wearing of Koorai Nadu saree by bride during the marriage that it is a sign of long lasting marriage. Geographical location Mayiladuthurai, formerly known in Sanskrit as Mayuram, is a town in Nagapattinum district of Tamil Nadu in South India. It is the headquarters of the Mayiladuthurai taluk. The town is located at a distance of 60km (37mi) from the district headquarters Nagapattinum and 281Km (175 mi) from the state capital. Mayiladuthurai Chennai is known for the Mayuranathaswami Temple. Mayiladuthurai was ruled by medieval Cholas and subsequently ruled by various dynasties including the Vijayanagar Empire, Delhi Sultanate, Thanjavur Nayaks, Thanjavur Marathas and the British Empire. Mayiladuthurai was a part of the erstwhile Tanjore district until India’s independence in 1947 and Thanjavur district until 1991 and subsequently a part of the newly formed Nagapattinum Mini Review Trends in Textile Engineering & Fashion Technology C CRIMSON PUBLISHERS Wings to the Research 179 Copyright © All rights are reserved by Chet Ram Meena Volume 2 - Issue 3 Abstract Selection of saree for the occasion of marriage is an art. Saree is considered to be an asset and it is gifted as an heirloom by mother to her newly married daughter, passing down to the future generations as a tradition. Each caste and community of south India has their own colour and style of draping saree for Mangalsutra. Koorai nadu saree is a kind that were meant only for the bride for the occasion of her marriage. It is one of the ancient sarees of Tamil Nadu and only skilled weavers can weave this type of saree. The change in trend and fashion has led to the decline in the demand for this saree. This review paper reveals about the history, culture and present scenario of the Koorai nadu saree. Keywords : Saree; Check/Stripes; Weaves; Silk; Mangalsutra ISSN 2578-0271
  • 2. Trends Textile Eng Fashion Technol Copyright © Chet Ram Meena 180 How to cite this article: Chet Ram M, T Janani. Threads of Tradition: Koorai Nadu Saree. Trends Textile Eng Fashion Technol. 2(3). TTEFT.000536.2018. DOI: 10.31031/TTEFT.2018.02.000536 Volume 2 - Issue - 3 district. The town is known for agriculture, metal working and weaving. The region around Mayiladuthurai has considerable mineral deposits [6]. Mayiladuthurai is administered by a municipality established in 1865. As of 2008, the municipality covered an area of 11.27km 2(4.35sq mi) and had a population of 85,632. Mayiladuthurai comes under the Mayiladuthurai assembly constituency which elects a member to the Tamil Nadu Legislative Assembly once every five years and it is a part of the Mayiladuthurai constituency which elects its Member of Parliament (MP) once in five years [7]. Roadways are the major mode of transportation to the town and it also has rail connectivity. The nearest seaport, Karaikal port, is located 40km (25mi) from Mayiladuthurai, while the nearest airport, Tiruchirappalli International Airport, is located 130KM (81mi) from the town. About the koorai nadu saree The name koorai was derived from the name of the place “koorai Nadu” itself. Koorai nadu sarees are nine yard sarees which are made out of plain cotton as well as cotton and silk mix. These sareesgenerallyhavechecksandastripedpattern.It isalsosaidthat that a similar kind of saree was manufactured in south Karnataka at Anekal and Kollegal during the reign of Hyder Ali in 1750 AD. Koorai nadu sarees consist of silk and cotton both on warp and weft. The peculiar characteristic of this saree is the formation of cotton checks by the interlacement of warp and weft during weaving and this can be woven only by an experienced weaver. Features of koorai nadu saree The distinctive feature of an older Koorai nadu saree is the double side pallu which has a contrasting colour to that of the body. Historically, other weaving clusters of Tamil Nadu also tried to mimic the Koorai Nadu sarees. Koorai nadu saree was also woven in Kanchipuram, Kumbakonam, Arani and Salem. The saree was made out of silk and zari with motifs in the borders and checks in the body. The kornad sarees with wide borders are called temple sarees, because they are created and then donated to a temple deity [8]. These sarees are differentiated in different parts of Tamil Nadu and Karnataka based on the border length, the technique that has been used to weave the border and finally the zari and motifs used (Figure 1). Figure 1 : Koorai nadu saree. Raw materials for koorai nadu saree To produce these Koorai Nadu silk sarees, the required quantity of silk yarn with high quality was procured/purchased from Mysore, Kollegal etc. In India, in the absence of the availability of silk yarn which was produced using the saliva of silk worms, the yarns with high twist which was already dyed were imported from China with the support of Indian government. During the reign of Hyder Ali in 1750 AD sarees were made out of silk and cotton (yellow & maroon) checked with 16s, 20s, and 30s count, as cotton was coarser at that time, as well as silk yarn [9]. Nowadays the sarees are available in multiple colours and are made out of finer count, that is, 40s, 60s and 80s count of cotton and finer count of silk as well. The dye used for silk is synthetic dyes. Classification of sarees Based on material: 1. Pure cotton (Ancient period) 2. Silk and cotton Mix (Medieval and At present) Based on checks: 1. Simple checks crossing each other 2. Solid colour contrasting squares 3. Solid colour checks also known as Aatu Muzhi (Goat’s Eye) 4. Most prevalent paalum pazhamum with contrast colours 5. Puliyankottai (Tamarind seed) 6. Kadalai pattani (Pea sized check) 7. Kasakasa (Smallest check of 1mm) 8. Two line and three line checks were also common. Names used for checks in the sari are full of significance which was represented in their own colloquial language (Tamil) since the weavers were illiterate and this allowed for their easy understanding.
  • 3. Trends Textile Eng Fashion Technol Copyright ©Chet Ram Meena 181 How to cite this article: Chet Ram M, T Janani. Threads of Tradition: Koorai Nadu Saree. Trends Textile Eng Fashion Technol. 2(3). TTEFT.000536.2018. DOI: 10.31031/TTEFT.2018.02.000536 Volume 2 - Issue - 3 Technical details of the koorai nadu saree 1. Saree length- 9 yards (8.1m) (Traditional) and 6 yards (5.4m) (Contemporized) 2. Saree Width- 1.33 yards (1.21m) 3. Borders- Plain border- Both narrow and broad borders are present. 4. Pallu- Double side pallu was present in the old saree and now only single side pallu is available with Stripes. Colours Traditional colours (natural dyes): 1. Arraku- Maroon 2. Manjal- Yellow 3. Pachai- Green 4. Karuppu- Black 5. Sigappu-Red Contemporized colours (Chemical dyes): All bright colours are used in the saree (Multi colours) Weavers community of koorai nadu saree The main weavers in Tamil Nadu are kaikolars, also known as sengunthar and saliyars. The other major castes are the Saurashtra community who are immigrants from surat and Devangas who are mainly found in the Coimbatore, Erode, North Arcot and Southern Arcot districts. Declines in demand of koorai nadu saree The Koorai Nadu sarees consisted of simple checks and only few colours were used for traditional designs and patterns were as easily available. The major customer for this saree was from Mysore. When there was demand for silk and the import of silks from China slowly reduced, weavers started buying silk from Mysore. At one point of time the silk merchants started buying the woven saree from the weavers and failed to pay them back. This led to decline of the Koorai Nadu saree and it totally vanished from the traditional list of sarees of Tamil Nadu. Revival of the koorai nadu saree Figure 2 : Koorai nadu sarees with colour variations. Figure 3 : Design intervention in koorai nadu saree.
  • 4. Trends Textile Eng Fashion Technol Copyright © Chet Ram Meena 182 How to cite this article: Chet Ram M, T Janani. Threads of Tradition: Koorai Nadu Saree. Trends Textile Eng Fashion Technol. 2(3). TTEFT.000536.2018. DOI: 10.31031/TTEFT.2018.02.000536 Volume 2 - Issue - 3 In order to save this craft from dying, Co-Optex, a Tamil Nadu handloom weavers’ society in Chennai has taken the initiative to revive this craft so that at least 5 sarees are woven every month. Slowly demand has started increasing but the majority of weavers who are there at present are women who weave it only a few hours a day as the income given to them is poor and so they prefer doing another job everyday and coming later to the day to the society to weave [10]. Koorai Tex is a society in Mayiladuthurai where, for instance, 75 looms existed in1958, and now there are just 5 looms left. At present the koorai tex society is under Co-Optex (Figure 2 & 3). Production process of koorai nadu saree Design development: The designs for revived saree are designed by the Design Studio of Co-Optex. Procurement of yarns: Both cotton and silk yarns are provided by Tanjore Co-Optex and the silk is in the raw form. Dyeing of silk alone is done in the koorai tex society by local dyers. Loom: Since the sarees consist of only checks and stripes a normal frame loom is used. Warping and knotting: Based on the design card the warp beam is prepared and the knotting process is carried out. The borders have similar strands of yarn and the yarn colour changes on the body. Weaving: The weavers have to move their hands and legs 13,000 times to complete a saree. Each saree takes a week time to complete. The shuttle is inserted by hand wherever the checked effect is necessary. Current scenario The market and demand for this saree has slowly increased. But the weavers able to create this saree are small in number. The sarees are available in vibrant multi colours. The price range of saree varies from Rs.4000–Rs. 11,000. Conclusion Owing to the technical developments in the textile industry, the Koorai Nadu saree market currently faces a severe slump and suffered heavy income losses. In view of this, all the families who are involved in the manufacture of Koorai Nadu sarees have gradually shifted to many other varied professions to earn their day-to-day living and their subsequent generations have also lost interest in this handloom product. Thus the handloom weaving industry had lost its identity in the society. In this paper, the author has tried to spread awareness about the Koorai Nadu saree and to highlight the needforprovisionofreasonablewagestohandloomweaversbyway of allocation of adequate funds by the Government[s], professional organizations, business magnates, or Vyapar Jambhavans for the manufacture of these handloom silk sarees. If this can be done in the right spirit, their manufacture can be rejuvenated and enjoy a renaissance in the state, national, and global textile markets in the years to come. References 1. Burrow T (1961) A dravidian etymological dictionary. Oxford University, UK. 2. Pillai RP (1974) Words and their significance and Tamil, literary and colloquial. Madras, India. 3. Lynton L, Singh SK (1995) The sari: styles, patterns, history, techniques. Thames and Hudson, London, UK. 4. Waghorne J P (1999) The diaspora of the gods: Hindu temples in the new world system 1640-1800. The Journal of Asian Studies 58(3): 648-686. 5. Ramani S (2002) Sari, the kalakshetra tradition. Craft Education & Research Centre, Kalakshetra Foundation, Chennai, India. 6. Bhagavathi K (2003) Tamizhar Aadaigal (2nd edn), International Institute of Tamil Studies CPT campus, Chennai, Tamil Nadu, India. 7. Katiyar VS (2009) Indian saris: traditions, perspectives, design. Wisdom Tree, in association with National Institute of Design, New Delhi, India. 8. Chishti RK, Singh M, Kelkar R (2013) Saris of India: tradition and beyond. Roli Books, Lustre Press, New Delhi, India. 9. Arumugam N (2011) Silk sarees of Tamil Nadu. Abhinav Publications, New Delhi, India. 10. Co-optex (2014) Traditional handloom products of Tamil Nadu. Chennai, Tamil Nadu Handloom Weavers Co-operativesociety Ltd, Chennai, India. For possible submissions Click Here Submit Article Creative Commons Attribution 4.0 International License Trends in Textile Engineering & Fashion Technology Benefits of Publishing with us • High-level peer review and editorial services • Freely accessible online immediately upon publication • Authors retain the copyright to their work • Licensing it under a Creative Commons license • Visibility through different online platforms