23 02 11 Australian Broadcast Summit Final
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Australian Broadcast Summit Final
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23 02 11 Australian Broadcast Summit Final
- 1. You can’t close your ears Clive Dickens
- 2. 10 years ago
- 6. The brands we forgot
- 8. Now some bad news
- 9. UK Commercial Radio’s revenues falling £(M’s) Source :RAB/Ofcom
- 10. Now the good news
- 11. 82% Source : BBC Eartime research 2010
- 12. 60% Source: BBC Eartime research 2010
- 13. 47m Source : RAJAR Q4:10 IPSOS/RSL
- 14. Platform neutral
- 15. Decide what business you are in... € ‘000s Source: AA/ Spend in Euro
- 19. Brand awareness is 7% un-prompted & 34% prompted Source: Harris Interactive 16+ UK Online Omnibus
- 20. What about streaming music services?
- 21. The stuff in between the music
- 24. Masthead websites are declining
- 25. Go where your audience are
- 26. Harness passion of Social Graph
- 27. Over 10m YouTube views
- 28. 1.7m app downloads 300,000 active users
- 29. All UK Radio in one simple player
- 30. Absolute Radio streamed 11.4m hours of live programming in January BBC yet to publish Oct-Jan data
- 32. But, who listens to podcasts?
- 33. 3,425,603 Source : Absolute Radio server logs for January 2011
- 34. Over 15,000 free episodes ‘On-Demand’
- 35. Website more than a brochure
- 36. Is Digital Radio working in UK?
- 41. 65% of Absolute Radio listening is digital
- 44. Absolute Radio is becoming a mobile music & entertainment brand with radio at it’s core
- 45. You can’t close your ears Clive Dickens @cdickens