2. WHAT IS CUDDLING?
There are men and women throughout the country; some
with disabilities, terminal illnesses, trauma and/or Mental
health struggles. For whatever reason, they do not have
access to Relationships in their lives that allow touch.
WHO
3. THE BIG PROBLEM
There are men and women throughout the country; some with disabilities, terminal illnesses,
trauma and/or Mental health struggles. For whatever reason, they do not have access to
Relationships in their lives that allow touch.
Social Media Lack of Institutional Support
For Mental Health
Urbanization
PROBLEM ANALYSIS
4. THE UNIQUE SOLUTION
Screening and
Approval Processes
Extensive Training
and Mentoring
Ongoing Support and
Professional Development
Build a viable new healing modality poised for adoption by hospitals, assisted living homes, and disability support networks by
training qualified individuals such as nurses, social workers, and caregivers to administer safe and platonic touch..
10. Pricing Structure
Online Cuddlist Training
$150
One-time non-refundable fee
Current
Vertical 2
$10
A $10 monthly
subscription fee
charged to clients
that rebook
sessions
Cuddlist Membership
$40
Monthly Membership Fee
Vertical 3
10%
A 10%
transaction fee
charged to
rebook clients
Per Cuddlist Per Client Per Session
13. KPI
Assumptions
0.5% 476 350
Churn Practitioners Subscribers
Practitioner
Churn Rate
Cuddlist
Subscribers
User
Subscribers
Churn Rate
Applicable to
Practitioners
Cuddlist Subscribers
Projected for End of
FY 2018
Repeat User
Subscribers
Projected for End
of FY 2018
14. Financials 2017
Income Statement 2017
Net Revenue $95,733.11
Cost of Sales $477.19
Gross Profit $95,255.92
Total Expenses $117,187.21
Net Income $-21,931.29
15. Capital Uses
1
$30K
$30,000 for medical research and
development.
3
$50K
$50,000 for the creation of insurance/legal
support for practitioner
5
$60K
$60,000 delegated for runway for 6 months
of time.
2
$50K
$50,000 delegated for comp for 2018
4
$20K
$20,000 each for a total of $60,000 will be
delegated to Mobile App Porting,
Rebranding As A Wellness Platform and for
Institutional and Strategic Partnerships
16. Capital Uses
1
$30K
$30,000 for medical research and
development.
3
$50K
$50,000 for the creation of insurance/legal
support for practitioner
5
$60K
$60,000 delegated for runway for 6 months
of time.
2
$50K
$50,000 delegated for comp for 2018
4
$20K
$20,000 each for a total of $60,000 will be
delegated to Mobile App Porting,
Rebranding As A Wellness Platform and for
Institutional and Strategic Partnerships
17. MILESTONES
MILESTONES
May 2018 June 2018 Summer 2018 Fall 2018
Web
Application
Launch
Mobile
Application
Launch
Successful
Establishment
of New
Verticals
Acquire
Competitors
December 2018
Establish 10
Franchises in
Major North
American
cities
2019
Global Launch
EU, Australia,
Japan and South
Africa
2020
Receive Insurance
Coverage for
Practice of Touch
Therapy