
Organization / Workplace
GroupMLocation
Milan Area, Italy ItalyOccupation
Programmatic specialist, presso GroupMIndustry
Advertising / Marketing / PR
About
I'm a highly self-starter, fast learner, curious, detail/analytical-oriented and data focused person aimed to use digital analytics to improve performances providing savvy insights. Currently I’m a programmatic specialist at GroupM, where I am responsible for RTB and programmatic campaigns, ensuring strategy works properly and client goals are achieved. As a programmatic expert and specialist, my role includes also working as account and programmatic evangelist in order to optimize resources and promote programmatic investment. Previously I worked as a consultant psychologist and assistant professor: from these experiences I earned communication and presentation proficiency, methodolog...