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THE VALUE OF
YOUR VOICE
Craig Billing & Kathleen Eggins
1
BATTERSEA
2
BATTERSEA REBRAND
3
4
5
6
CREATIVE
7
8
TEXT &
ICONS
9
GIFS
10
VIDEO
COPY
11
12
STATS
13
TONE
FORMATS
14
15
INSTANT
EXPERIENCE
16
INSTANT
EXPERIENCE
17
ENGAGEMENT
18
LOCALISED
ADS
MEASURING SUCCESS
19
DYNAMIC CREATIVE
20
CUSTOM CONVERSIONS
21
KEY TAKEAWAYS
22
3 KEY TAKEAWAYS
23
1. Collate available creative
2. Break down advert elements
3. Track and test
QUESTIONS?
24
Creative social media ads
26 September
Creatives Group
London
#charitycreative
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The Value of Your Voice