8 in 10 shoppers say product reviews affect their buying decisions. How are you measuring the product reviews your shoppers are seeing on your website and sites like Amazon, Zappos, REI and Backcountry? Channel Signal is the answer.
3. The Impact of Product Reviews
78% of Americans say reading online product reviews helps them
decide whether or not to buy a product.
Ipsos Open Thinking Exchange, December 2012
9. Why Start With the Conversations that Matter?
1. Save time & money
2. Make your products better
3. Research competitive products
4. Craft better marketing messages
5. Understand what's behind business trends