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WORDS. I love them … the sound, the look, the impact, the intent. It’s fun, a game really, to
come up with just the right word, or group of them, to convey the precise tone and connotation of the in-
tended message, request, or call to action. But, they can turn on end in a flash!
Throughout an extensive career in marketing, primarily in the tourism industry, I have created and man-
aged many multi-million-dollar, multi-media campaigns and I have written, edited, proofed, and “tweaked”
hundreds of thousands of words for brochures, magazine articles, print or broadcast ads, digital ads, land-
ing pages, and Websites. Regardless of the assignment, I bring a depth of experience, focus, creativity, and
attention to detail that has been acquired through years of developing and executing hundreds of success-
ful campaigns and projects. Here are some of the ways I will put this experience to work to assist you.
C a r o l e T. P i l k i n g t o n
Marketing Consultant ● Copywriter ● Proofreader
Email: CTPilkington3@Gmail.com Mobile: 407-873-5536
“The difference between the right word and the almost
right word is the difference between lightning and a
lightning bug.”
~ Mark Twain, American Humorist, Writer
and Lecturer (1835-1910)
Marketing Consultant … Delivering the right message to the right audience at
the right time … that’s marketing in a nutshell. If you have concerns about your marketing pro-
grams, it’s valuable to call in a consultant to evaluate what you’re doing and where and how
you’re doing it. If you have an RFP ready to go, and a scope of work defined, all the better.
Please send it my way, I would be delighted to have the opportunity to provide a proposal for
your services and projects.
Copywriter … Let me take the stress off you to develop precisely the right message
for your business. Whether for a brochure, press release, advertising copy for print, digital, or
broadcast ads, a complete marketing campaign, Website copy, or a letter to your clients, cus-
tomers, or board of directors, I’ll make sure the message is clear and focused.
Proofreader … Whether a brochure, year-end report, press release, or your Website, I’ll
help assure that every communication is grammatically correct, the message is clear and fo-
cused, and that critical references and facts are accurate and consistent.
I welcome the opportunity to work with you to assess all communications of your company …
print, broadcast, digital, Website … for spelling, grammar, syntax, consistency, clarity, and focus to
assure you are saying precisely what you intend, to keep all messaging on brand, and to help make
first impressions positive and productive.
Please call or email me to discuss future projects.
W
O
R
D
S
C a r o l e T. P i l k i n g t o n
Marketing Consultant ● Copywriter ● Proofreader
W
O
R
D
S
C a r o l e T. P i l k i n g t o n
Marketing Consultant ● Copywriter ● Proofreader
W
O
R
D
S
W
O
R
D
S
C a r o l e T. P i l k i n g t o n
Marketing Consultant ● Copywriter ● Proofreader
W
O
R
D
S

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CTPilkington WORDS-16

  • 1. WORDS. I love them … the sound, the look, the impact, the intent. It’s fun, a game really, to come up with just the right word, or group of them, to convey the precise tone and connotation of the in- tended message, request, or call to action. But, they can turn on end in a flash! Throughout an extensive career in marketing, primarily in the tourism industry, I have created and man- aged many multi-million-dollar, multi-media campaigns and I have written, edited, proofed, and “tweaked” hundreds of thousands of words for brochures, magazine articles, print or broadcast ads, digital ads, land- ing pages, and Websites. Regardless of the assignment, I bring a depth of experience, focus, creativity, and attention to detail that has been acquired through years of developing and executing hundreds of success- ful campaigns and projects. Here are some of the ways I will put this experience to work to assist you. C a r o l e T. P i l k i n g t o n Marketing Consultant ● Copywriter ● Proofreader Email: CTPilkington3@Gmail.com Mobile: 407-873-5536 “The difference between the right word and the almost right word is the difference between lightning and a lightning bug.” ~ Mark Twain, American Humorist, Writer and Lecturer (1835-1910) Marketing Consultant … Delivering the right message to the right audience at the right time … that’s marketing in a nutshell. If you have concerns about your marketing pro- grams, it’s valuable to call in a consultant to evaluate what you’re doing and where and how you’re doing it. If you have an RFP ready to go, and a scope of work defined, all the better. Please send it my way, I would be delighted to have the opportunity to provide a proposal for your services and projects. Copywriter … Let me take the stress off you to develop precisely the right message for your business. Whether for a brochure, press release, advertising copy for print, digital, or broadcast ads, a complete marketing campaign, Website copy, or a letter to your clients, cus- tomers, or board of directors, I’ll make sure the message is clear and focused. Proofreader … Whether a brochure, year-end report, press release, or your Website, I’ll help assure that every communication is grammatically correct, the message is clear and fo- cused, and that critical references and facts are accurate and consistent. I welcome the opportunity to work with you to assess all communications of your company … print, broadcast, digital, Website … for spelling, grammar, syntax, consistency, clarity, and focus to assure you are saying precisely what you intend, to keep all messaging on brand, and to help make first impressions positive and productive. Please call or email me to discuss future projects. W O R D S C a r o l e T. P i l k i n g t o n Marketing Consultant ● Copywriter ● Proofreader W O R D S C a r o l e T. P i l k i n g t o n Marketing Consultant ● Copywriter ● Proofreader W O R D S W O R D S C a r o l e T. P i l k i n g t o n Marketing Consultant ● Copywriter ● Proofreader W O R D S