Dragon Smoke Construction is a scenic construction company based in London that provides services for theatre/immersive sets, television/film/commercials, exhibitions, events, and fashion/photography. They have expertise in scenic construction, prop building, installation, and project management. Examples of projects include constructing period sets for a play about Marie Curie, building opulent sets for a Versace commercial, and designing Persian-inspired rooms for an Alexander McQueen photo shoot.

1. PRODUCTION OVERVIEW
www.dragonsmokeconstruction.co.uk | info@dragonsmokeconstruction.co.uk | 020 7277 7657
Unit 8 | PrintVillage | Chadwick Road | Peckham | London | SE15 4PU
SETTINGTHE SCENE
Making it look easy

2. www.dragonsmokeconstruction.co.uk | info@dragonsmokeconstruction.co.uk
Tel: 020 7277 7657
Unit 8 | PrintVillage | Chadwick Road | Peckham | London | SE15 4PU
Contents
1.Theatre & Immersive Sets
- Capabilities
- Case study
2.Television, Film & Commercials
- Capabilities
- Case study
3. Exhibition Stands, Shop Displays &
Promotions
- Capabilities
- Case study
4.White Label Events
- Capabilities
- Case study
5. Fashion & Photo Shoots
- Capabilities
- Case study

3. www.dragonsmokeconstruction.co.uk | info@dragonsmokeconstruction.co.uk
Tel: 020 7277 7657
Unit 8 | PrintVillage | Chadwick Road | Peckham | London | SE15 4PU
• Scenic Stage Flats
• Prop Design & Build
• Full Installation Service
• Project Management
• Scenic Artistry
• Poly Carve Props & Structures
• Stage Flooring
• Dance Floors
• Plastering
• Stage Rigging
Projects: Radiance:The Passion of Marie Curie
Budget: £6000
Client Brief:
The play is set in and around Paris between 1897 and
1911. Tasked with designing and creating an authentic
themed set showing detail attributed to the period.
This build included many elements of our expertise
from floors, scenic flats and props. Dragon Smoke
quickly got to work designing and constructing the
scenic sets at our London workshop for client approval
prior to installation. Our specialist install team trans-
ported this to site for installation and final finishing
effects.
Theatre & Immersive Sets Case study
• Specialist Metal Fabrication
• Permanent &Temporary Structures
• CNC Design & Manufacture
• Stage Backdrops
• Canvas Print
• Spray Finishes
• Set Storage & Disposal

4. www.dragonsmokeconstruction.co.uk | info@dragonsmokeconstruction.co.uk
Tel: 020 7277 7657
Unit 8 | PrintVillage | Chadwick Road | Peckham | London | SE15 4PU
Television, Film &
Commercials Projects: Versace H&MTVC
Budget: £540,000
Build Time: 6 weeks
Client Brief:
To create an expansive, playful and opulent scenic set
inspired by DonatellaVersace for the launch of her
new collaborative clothing range with H&M. Using our
extensive set design and CNC skills we set to work
building multiple sets using lush materials with ex-
tremely lavish colours to recreate a dream likeTuscan
Mansion inspired by wealth and play.
Case study
• Set Builds
• Scenic Set Effects
• Prop Design & Build
• Full installation
• Project Management
• Scenic Artistry
• Spray Finishes
• Acrylics and Signage
• Studio Flooring
• Specialist Set Consultancy
• Permanent &Temporary Installations
“I am amazed at how the work was done on this set. I have never seen
sets so beautiful, its so well made, its so grand.”
Donatella Versace

5. Projects: Essentra NEC Spring Fair
Budget: £15,000
Client Brief:
Custom exhibition stand build for electronic compo-
nent company Essentra. Dragon Smoke designed a
simple modular exhibition stand with integral lighting
for a new product range being launched at the Spring
Fair Birmingham. Using our skills in set building we cre-
ated a robust frame system with a high gloss finish with
vinyl graphic overlay, giving a sleek, glossy, yet cost effec-
tive finish.
Case studyExhibition Stands, Shop
Displays & Promotions
• Exhibition Carpets
• Stand Builds
• Integrated Lighting
• Promotional Events & Props
• Full Installation & Disposal
• Project Management
• Podium & Plinth Builds
• Brand Props
• Acrylic & Illuminated Signage
• Bespoke & Promotional Shop Displays
• Metal Fabrication
• Foamex Print and Installation
• Display & Counter Units
• Retail Banners
•Vac Form
www.dragonsmokeconstruction.co.uk | info@dragonsmokeconstruction.co.uk
Tel: 020 7277 7657
Unit 8 | PrintVillage | Chadwick Road | Peckham | London | SE15 4PU

6. Projects: White Label FestivalVIP Area
Budget: £60,000
Build time 2 weeks
Client Brief:
Working with a top London agency to create a be-
spokeVIP area for their client. We where asked to
create a giant suitcase entrance, staged bar and dining
area with hotel themed reception. The scope of the
build included design and build of VIP bar, custom
poseur tables, entrance, full installation and disposal.
Case studyWhite Label Events
• Festival Builds
• Crew Services
• Scenic Effects
• Immersive Events
• Logistics
• Project Management
• Sound & Lighting Design
• Way Signage
• Custom Flooring Solutions
•Vinyl Print & Application
• Rigging
• Specialist Fabrication
• Permanent andTemporary Structures
• Screen Surrounds
• Stage Builds
• Guerrilla Marketing
• Digital Content
www.dragonsmokeconstruction.co.uk | info@dragonsmokeconstruction.co.uk
Tel: 020 7277 7657
Unit 8 | PrintVillage | Chadwick Road | Peckham | London | SE15 4PU

7. Projects: Alexander McQueen Autumn Winter
Collection, Magazine Photo shoot
Budget: £48,000
Build time: 10 days
Client Brief:
Complete scenic design and build inspired by Persian
and Moorish architecture featuring a life size resin stal-
lion. commissioned by a major fashion magazine as a
centre pages spread showing Alexander McQueen’s
new collection. Multiple areas where created and con-
structed in our London warehouse for client approval
then taken to the studio to be rebuilt. Areas included a
burnt out derelict living room, abattoir room and Per-
sian themed dinning room.
Case studyFashion & Photo Shoots
• Back Drops
• Scenic Flats
• Special Effects
• Custom Props
• Logistics
• Location Services
• Scenic artistry
• Spray Finishes
• Catwalk Builds
• Lighting Rigs
• Studio Flooring
• Permanent &Temporary Structures
• Custom Printed Backdrops & Canvas
• Projection Drops
www.dragonsmokeconstruction.co.uk | info@dragonsmokeconstruction.co.uk
Tel: 020 7277 7657
Unit 8 | PrintVillage | Chadwick Road | Peckham | London | SE15 4PU