CDS UK

Leeds, United Kingdom, West Yorkshire United Kingdom

Writing / Publishing

I use actionable insights to ensure the right message, reaches the right person, in the right context. This brings about a change in behaviour that then generates a measurable return on marketing investment. Having worked my way up and through the different marketing disciplines I am equally at home rolling up my sleeves to execute every detail of a campaign, as I am working with my team to create high-level multi-channel marketing strategies. AREAS OF EXPERTISE: ◆ General marketing: aligning solutions with the needs of the end-customer/user ◆ Outbound Marketing: using email, direct mail, print and digital advertising, events, TV, radio, SMS, mobile apps and promotions to push market...