Bulk SMS Messaging as a an Effective Media Tool. News channels and newspapers are the oldest and conventional means of giving out information to the public. But with the trend of information technology and being a major media source, they can never be left out on the most up to date innovation of information airing system which is by the use of the internet and SMS. News channels and newspapers in India have also permeated the use of SMS bulk messaging in delivering news. They have taken every path in order that more people especially those who do not have the access to news via television and newspaper be reached.

1. Bulk SMS Services for News TV Channels and Newspapers

2. Bulk SMS Messaging as a an Effective Media Tool. News channels
and newspapers are the oldest and conventional means of giving out
information to the public. But with the trend of information technology
and being a major media source, they can never be left out on the most
up to date innovation of information airing system which is by the use of
the internet and SMS.

3. News channels and newspapers in India have also
permeated the use of SMS bulk messaging in delivering news. They have
taken every path in order that more people especially those who do not
have the access to news via television and newspaper be reached.

4. Advantages of Bulk SMS Messaging to News Media.
SMS bulk messaging application is an effective tool that media can
extend their public service.
Publishing news is also fast and reaches people in an instant. It also
surpasses time-consuming e-mail access that has lesser probability to
be read especially by busy people. It is also off limit to spamming unlike
the e-mail and less chances to land the junk folders. Via SMS, and like
email on the other hand, the messages can be forwarded for group
messaging.

5.  Bulk SMS Service Provider also stretches their service to reach
internationally. This also spells the media body or company to
exposure of service and name all over the world.
 bulk SMS service is also the most low cost, yet effective means of
global news circulation.

6.  Advertisement is one of the sources of revenue for media. This
also takes advantage of the use of bulk SMS since it’s a cheaper
option and has fast accumulation of response.

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