
Organization / Workplace
Fractional CMOLocation
Richmond, Virginia Area United StatesOccupation
President at Fractional CMOIndustry
Advertising / Marketing / PR
About
Great marketing and branding meet at the intersections of data and inspiration; science and art; disciplined thinking and strategically disruptive ideas... Bob lives here. There are two constants in my career – intuitive business acumen and a gift for strategies and tactics that disrupt perceptions and changecbehaviors. Insights and data create the framework of the challenges. Experience combined with creative thinking leads to strategically disruptive solutions. I get integrated marketing communications, and have demonstrated success beating projections, generating revenue and buzz, and winning awards for creativity. A mentoring leader, I enable teams to do more than they think they can.