Craig Pittman, an award-winning environmental reporter at the St. Petersburg Times and the author of two books. Pittman spoke at Covering the Green Economy in June 2010. Pittman spoke at Covering the Green Economy in June 2010. Pittman also shared tips on covering "green" businesses or the green economy. Giving Green the Business: http://www.slideshare.net/BizJournalism/craig-pittman-tracking-the-toll-on-water-covering-the-green-economy