2. 2
Problem
No authentic source of any reliable information regarding
career decisions
Lack of information about post selection scenario in companies,
sectors, higher education etc.
College placement cells and external agencies are ignoring the
student side of the tunnel
Unemployable engineers due to poor industry specific skillset
& knowledge
3. 3
Solution
Future Vision
Development of a personalised user space/profile imparting career
resources based on interests, industry & skillset
Current Prototype
A 3 fold approach to transform ‘college-to-career’ landscape -
Webzine covering the interviews & case studies of alumni
across all possible sectors, branches & institutes
A moderated discussion forum for solving personalised &
specific queries of students
An exploration tool designed for the detailed in-depth analysis
of the “professional engineering world”
4. Only 27% from
tier 3 colleges are
employable (11%
readily, 16% more
after some
training)
About 35% of
candidates are
employable from
NITs (32% readily,
13% more after
some training)
70% are
employable from
IITs (55% readily
and 15% more
after some
training)
4
Market Validation
Stats of noticeable players in the NICHE
InsideIIM.com
• Monthly Users
1,75,700 (5,800 per day)
• Monthly Page views
5,09,500 (16,750 per day)
Pagalguy.com
• Monthly Users
6,84,500 (22,500 per day)
• Monthly Page views
3,018,900 (99,250 per day)
CrazyEngineers.com
• Monthly Users
4,42,900 (14,600 per day)
• Monthly Page views
6,55,500 (21,500 per day)
Why we chose ‘Engineering Careers’ as the NICHE for the startup?
9. 9
Business Model
Immediate Focus
1. Extensive User Engagement on website
2. Developing & Enhancing the scale of existing services
3. Development of Personalized user profiles & feeds
Future Focus
Future Focus (in next 18 months)
1*. Monetization based on Personalized Advertising
2. Skill Booster & Assessment Programs (like trainings & visits)
3. A bridging platform between students & companies
10. 10
Current Coverage
Interviews
Career Paths based on Analytical Model
Top College coverage & 10+ branches
In-depth answered questions
Companies – statistical analysis
Working Sectors & their work profiles
150+
50,000+
23
2,000+
575
8
12. 12
Competitive Advantages
ANALYTICS
On real career
paths
‘WIKTIONARY’
Of companies &
profiles
PERSONALISED
& customized
ease of use
AUTHENTICITY
Of the author
QUALITY
& depth of the
discussions
SCALABILITY
Of operating &
methodology
