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P A T I E N T E N G A G E M E N T
I M P L E M E N T A T I O N S T R A T E G I E S
ANUGEET AUJLA
1
2
3
4
CONTENTS
Analysis of Hospital “A”
Strategic Goals
The Plan
Timeline and Conclusion
A N A L Y S I S O F
H O S P I T A L “ A ”
LARGE HOSPITAL
More than 50 clinics and
outpatient services
Known for its excellent
specialty services
Present in affluent suburban
neighborhood
Funding for patient portal
present
Has a level 7 EMR in place
Very demanding physicians
and patients
HOSPITAL NEEDS & POTENTIAL BARRIERS
Patient engagement tools (specifically, a patient
portal) to be in compliance with Meaningful Use
Physicians and patients are very demanding
and want everything their way
NEEDS
BARRIER
INCENTIVE FOR PATIENT PORTAL ADOPTION
Having a patient portal will allow Hospital ‘A’ to stand out from its competition
Hospital ‘A’ will receive higher reimbursements based on the level of Meaningful Use
Increase in patient satisfaction
It aligns with the hospital’s mission of providing quality care
May reduce readmission rate and patient wait time
S T R A T E G I C G O A L S
STRATEGIC GOALS
Involve patients in their own care
Increase physician and patient
satisfaction
Attain compliance with
Meaningful Use Stage 2
and eventually Stage 4
P A T I E N T P O R T A L
R E Q U I R E M E N T S
PATIENT PORTAL REQUIREMENTS
It should communicate with current EMR
It should be user friendly
Education materials should be available in top 5 national languages
It should be secure
It should be able to generate valuable information from the data in order to measure Return on Investment
Patients and physicians could personalize it to an extent
Patient Portal vendor should rank high on KLAS Performance data and should be service oriented
T H E P L A N
THREE PHASES
PHASES
PHASE 1
COMMUNICATE THE VISION
»Communicate the vision to everyone in the hospital so that they are aware of
the change
»Organization wide emails for employees and physicians
» Wall posters, on-air messages and targeted mails for patients may be
effective communication tools
»Get physician buy-in through physician champion
PHASE 1
MANAGEMENT COMMITTEE
»Chief Strategy Officer: Involved in marketing and conveying the vision to patients
»Patient Engagement/Experience Representative: Convey patient expectations and
issues to the committee
»CIO: Involved with technical components, such as patient portal implementation and
website updates
»CMO: Responsible for conveying vision to physicians and channel any issue to the
committee
»Project Manager: Responsible for making sure everything is done on time
»Vice President of Quality Department: Responsible for patient data analysis
»Vice President of Risk Management Department: Responsible for ensuring that
hospital is in compliance with all the laws and regualtions involved in the process
PHASE 2
PHASE 3
T I M E L I N E
TIMELINE
M O V I N G F O R W A R D
STEPS NEEDED
Invest time, effort, funds in patient engagement
Need to implement a patient portal to be in compliance with
Meaningful Use criteria
Involve leadership in the initiative
Results lead to higher patient and physician satisfaction while
providing competitive edge
T H A N K Y O U

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Patient Engagement

  • 1. P A T I E N T E N G A G E M E N T I M P L E M E N T A T I O N S T R A T E G I E S ANUGEET AUJLA
  • 2. 1 2 3 4 CONTENTS Analysis of Hospital “A” Strategic Goals The Plan Timeline and Conclusion
  • 3. A N A L Y S I S O F H O S P I T A L “ A ”
  • 4. LARGE HOSPITAL More than 50 clinics and outpatient services Known for its excellent specialty services Present in affluent suburban neighborhood Funding for patient portal present Has a level 7 EMR in place Very demanding physicians and patients
  • 5. HOSPITAL NEEDS & POTENTIAL BARRIERS Patient engagement tools (specifically, a patient portal) to be in compliance with Meaningful Use Physicians and patients are very demanding and want everything their way NEEDS BARRIER
  • 6. INCENTIVE FOR PATIENT PORTAL ADOPTION Having a patient portal will allow Hospital ‘A’ to stand out from its competition Hospital ‘A’ will receive higher reimbursements based on the level of Meaningful Use Increase in patient satisfaction It aligns with the hospital’s mission of providing quality care May reduce readmission rate and patient wait time
  • 7. S T R A T E G I C G O A L S
  • 8. STRATEGIC GOALS Involve patients in their own care Increase physician and patient satisfaction Attain compliance with Meaningful Use Stage 2 and eventually Stage 4
  • 9. P A T I E N T P O R T A L R E Q U I R E M E N T S
  • 10. PATIENT PORTAL REQUIREMENTS It should communicate with current EMR It should be user friendly Education materials should be available in top 5 national languages It should be secure It should be able to generate valuable information from the data in order to measure Return on Investment Patients and physicians could personalize it to an extent Patient Portal vendor should rank high on KLAS Performance data and should be service oriented
  • 11. T H E P L A N THREE PHASES
  • 13. PHASE 1 COMMUNICATE THE VISION »Communicate the vision to everyone in the hospital so that they are aware of the change »Organization wide emails for employees and physicians » Wall posters, on-air messages and targeted mails for patients may be effective communication tools »Get physician buy-in through physician champion
  • 14. PHASE 1 MANAGEMENT COMMITTEE »Chief Strategy Officer: Involved in marketing and conveying the vision to patients »Patient Engagement/Experience Representative: Convey patient expectations and issues to the committee »CIO: Involved with technical components, such as patient portal implementation and website updates »CMO: Responsible for conveying vision to physicians and channel any issue to the committee »Project Manager: Responsible for making sure everything is done on time »Vice President of Quality Department: Responsible for patient data analysis »Vice President of Risk Management Department: Responsible for ensuring that hospital is in compliance with all the laws and regualtions involved in the process
  • 17. T I M E L I N E
  • 19. M O V I N G F O R W A R D
  • 20. STEPS NEEDED Invest time, effort, funds in patient engagement Need to implement a patient portal to be in compliance with Meaningful Use criteria Involve leadership in the initiative Results lead to higher patient and physician satisfaction while providing competitive edge
  • 21. T H A N K Y O U