The document outlines a social media content calendar for June orientation events at Dewey House. It includes suggested photos and content ideas to post each date, such as photos of roommates, advice from current students, students arriving on campus, and group photos of Dewey students. The purpose is to engage incoming freshmen during orientation through the shared hashtag #FindaDewey and promote Dewey House.

1. JUNE ORIENTATION calendar
JUNE 4-5TH
A picture of two Dewey Orientation
roommates
#FindaDewey
CONTENT IDEAS
JUNE 11-12TH
Photo of Dewey table during
orientation
#FindaDewey
JUNE 16-17TH
Have a staff member or a current
Dewey hold a whiteboard with
advice to incoming freshman
#FindaDewey
JUNE 19-20TH
Have a future Dewey show off
their Dewey sticker
#FindaDewey
JUNE 23-24TH
Photo of students arriving on
campus for orientation
#FindaDewey
JUNE 26-27TH
Group photo of the Dewey’s at
this orientation date
#FindaDewey
#FindaDewey
Have future students find
ANYONE with a Dewey pin
OR a future Dewey member!
FEATURE FUTURE DEWEY'S AND ASK THEM
WHAT THEY'RE MOST EXCITED ABOUT AT
UVM
#BESTOFORIENTATION
ASK STUDENTS WHAT THE BEST MOMENT OF
ORIENTATION HAS BEEN SO FAR
(DO THIS ON THE SECOND DAY)
#WHYdewey
ask students what made
them cHOOSE THE DEWEY HOUSE!