"Most veterans don't self-identify during the hiring process because of the experience organizations put them through." - Chad Sowash Over the last decade many companies who have proclaimed their "Veteran Friendliness" have failed to build sustainable veteran hiring outcomes. • Why have they failed? • What can they do to succeed? Chad Sowash, veteran, Founder and Principal partner at Catch 22 Consulting, has decades of experience in building veteran hiring programs. Chad will concentrate on the several, important touch points your organization has with veterans during the hiring process, specifically: • Company branding • Points of engagement • Actually hiring veterans Tune in to learn the 5 most practical ways to step toward veteran hiring success!

1. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Veteran Hiring:
5 Things You Need to
Change NOW!
Chad Sowash
Principal Partner/Founder
Catch 22 Consulting

2. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
About Chad Sowash
• 20 Years in US Army / USAR
• Media Background
• Pre-Monster
• VP – DirectEmployers
• National Labor Exchange
• Chief eXperience Officer – RecruitMilitary
• Dir. Veteran Recruit – Randstad
• Principal Partner – Catch 22

3. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
WHY?

4. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Market Problems

6. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!

7. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Areas of Change
TRANSLATION
BRANDING
EXPERIENCE
OUTREACH
HIRING

8. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
TRANSLATION

9. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Market Problems
38%
38%
15%
Can’t attract
enough high-quality
veterans
Difficult to
transition
veterans into civilian
workforce
Too hard to
translate
military experience
into civilian careers
CEB Veteran Survey
%

10. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Translate
49% 38%4%87%
Army E Enlisted
Branch Background Specialty
31B Military
Police
Location
CA California
Your Veterans
Veteran Employees by Branch Most Recruited Ranks Represented Military Specialties
0
5
10
15
20
25
Army Marine
Corp
Air Force Navy
0
5
10
15
20
E-5 E-4 E-6 E-7 O-3 O-4 E-3 O-5
0
0.5
1
1.5
2
2.5

11. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Translate
Owner/Agent 9
Insurance Agent 6
District Recruiter 3
Training Manager 1
Special Investigator 1
Sales Manager 1
Sales 1
Reserve District Manager 1
Recruiting Specialist 1
Recruiter (Senior) 1
Recruiter 1
Property Field Claims Adjuster 1
Marketing Manager 1
Marketing Analytics 1
Junior Border Protection Engineer 1
Insurance Adjustor 1
General Investigator 1
Executive Vice President 1
District Manager 1
District Agency Development Manager 1
District Growth Consultant 1
Director of Media Relations 1
Director of Customer Experience 1
Commercial Liability Claims Rep. 1
Commercial Insurance 1
Claims 1
Chief Executive Officer (CEO) 1
Catastrophe Claims Director 1
Career Counselor 1
Career Consultant 1
Business Consultant 1
Broker 1
Area Sales Manager 1
Agent, CSD 1
Agent Producer 1
Agent 1
Agency Producer 1
Director of Media Relations 1
Director of Customer Experience 1
Total 53
CURRENT
POSITIONS

12. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Translate

13. But Military
Veterans don’t
identify!?!

14. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Military Veterans WANTED
COMPANY NAME is trying to
hire more military veterans
and our best allies will be the
veterans who already work for
us.
Are you prior service or
currently servicing in the
Reserves or National Guard?
We want more people like you
– so if you’re a veteran please
(reply, fill out form, call, etc.)

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Segment Q&A

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What matters most when
Branding?
Poll

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Branding

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Branding

20. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Branding

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Segment Q&A

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Experience

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Experience

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Experience
CANDIDATE FRIENDLY
REAL SUPPORT
FOLLOW-UP

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Segment Q&A

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Segment Q&A

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HIRING

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Segment Q&A

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37. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Chad Sowash
Principal Partner & Founder
Catch 22 Consulting
chad@catch22consulting.com
(812) 371-1517
Contact Information
Catch22Consulting.com

38. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
Tracy Cole
Marketing Manager,
America's Job Exchange
tcole@americasjobexchange.com
(o) 978-946-7834
Contact Information
www.americasjobexchange.com

39. WEBINAR Veteran Hiring | 5 Things You Need to Change NOW!
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