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FOR	
  IMMEDIATE	
  RELEASE	
  
	
  
	
  
Menstrual	
  Hygiene	
  Day	
  dedicated	
  to	
  ending	
  the	
  hesitation	
  around	
  menstruation	
  	
  
	
  
Worldwide,	
  2015:	
  	
  “Let’s	
  end	
  the	
  hesitation	
  around	
  menstruation”	
  are	
  the	
  words	
  that	
  will	
  be	
  heard	
  across	
  
the	
  world	
  on	
  the	
  second	
  annual	
  Menstrual	
  Hygiene	
  Day	
  on	
  28	
  May	
  2015.	
  	
  	
  
	
  
Menstrual	
  Hygiene	
  Day	
  (MH	
  Day)	
  is	
  an	
  awareness	
  platform	
  that	
  works	
  year-­‐round	
  to	
  break	
  taboos	
  and	
  
raise	
  awareness	
  about	
  the	
  importance	
  of	
  good	
  menstrual	
  hygiene	
  management	
  (MHM)	
  for	
  women	
  and	
  
adolescent	
  girls.	
  Initiated	
  by	
  WASH	
  United	
  in	
  2014,	
  the	
  day	
  has	
  garnered	
  the	
  support	
  of	
  over	
  230	
  global	
  
partners	
  that	
  are	
  unified	
  in	
  their	
  commitment	
  to	
  make	
  good	
  menstrual	
  health	
  and	
  hygiene	
  a	
  priority	
  
worldwide.	
  	
  
	
  
Despite	
  the	
  fact	
  that	
  menstruation	
  is	
  a	
  healthy	
  biological	
  process,	
  in	
  many	
  places	
  all	
  over	
  the	
  world	
  it	
  is	
  
approached	
  with	
  hesitance	
  and	
  misinformation	
  because	
  of	
  deeply–rooted	
  cultural	
  taboos.	
  The	
  silence	
  
around	
  menstruation	
  limits	
  women’s	
  and	
  adolescent	
  girls’	
  access	
  to	
  relevant	
  and	
  important	
  information	
  
about	
  their	
  bodies,	
  directly	
  affecting	
  their	
  health,	
  education	
  and	
  human	
  rights:	
  
• In	
  many	
  traditional	
  Hindu	
  homes	
  in	
  India,	
  girls	
  and	
  women	
  face	
  restrictive	
  taboos	
  around	
  
menstruation,	
  such	
  as	
  being	
  denied	
  entry	
  to	
  the	
  temple	
  and	
  the	
  kitchen	
  	
  
• In	
  many	
  parts	
  of	
  sub-­‐Saharan	
  Africa,	
  girls	
  can	
  miss	
  up	
  to	
  5	
  days	
  of	
  school	
  a	
  month	
  or	
  drop	
  out	
  
entirely	
  due	
  to	
  insufficient	
  access	
  to	
  water,	
  sanitation	
  and	
  hygiene	
  (WASH)	
  facilities	
  and	
  sanitary	
  
supplies	
  (SNV/IRC	
  International	
  Water	
  &	
  Sanitation	
  Centre:	
  Study	
  on	
  menstrual	
  management	
  in	
  
Uganda,	
  2013)	
  	
  
• Despite	
  their	
  widespread	
  availability,	
  many	
  low-­‐income	
  and/or	
  homeless	
  girls	
  and	
  women	
  in	
  the	
  
inner	
  cities	
  of	
  the	
  US	
  simply	
  cannot	
  afford	
  sanitary	
  supplies.	
  
	
  
On	
  the	
  first	
  Menstrual	
  Hygiene	
  Day	
  in	
  2014,	
  events	
  took	
  place	
  all	
  over	
  the	
  world,	
  with	
  politicians	
  and	
  
representatives	
  from	
  health,	
  education	
  and	
  gender	
  ministries	
  in	
  attendance.	
  	
  
	
  
This	
  year,	
  the	
  focus	
  will	
  be	
  to	
  “end	
  the	
  hesitation	
  around	
  menstruation”	
  and	
  challenge	
  societal	
  norms	
  that	
  
claim	
  that	
  periods	
  are	
  shameful	
  or	
  dirty.	
  ‘’Breaking	
  down	
  global	
  taboos	
  so	
  that	
  we	
  can	
  discuss	
  this	
  natural	
  
bodily	
  function	
  has	
  positive	
  impacts	
  beyond	
  a	
  woman’s	
  reproductive	
  health,’’	
  says	
  Dr.	
  Dani	
  Barrington,	
  
WASH	
  Specialist	
  and	
  Strategic	
  Advisor	
  for	
  MH	
  Day	
  in	
  Australia,	
  “it	
  is	
  of	
  vital	
  importance	
  to	
  her	
  dignity.’’	
  	
  
	
  
For	
  partners	
  working	
  in	
  developing	
  countries,	
  the	
  day	
  is	
  not	
  only	
  an	
  opportunity	
  to	
  raise	
  awareness,	
  but	
  
also	
  to	
  strengthen	
  government	
  accountability	
  around	
  MHM.	
  In	
  Kenya,	
  the	
  Ministry	
  of	
  Health	
  is	
  developing	
  
a	
  national	
  MHM	
  strategy	
  that	
  is	
  set	
  to	
  launch	
  on	
  Menstrual	
  Hygiene	
  Day	
  2015.	
  This	
  is	
  a	
  monumental	
  step	
  
that	
  Alfred	
  Muli,	
  MH	
  Day	
  National	
  Coordinator	
  for	
  Kenya	
  and	
  partners	
  working	
  with	
  the	
  Ministry	
  are	
  
particularly	
  excited	
  about:	
  “The	
  development	
  of	
  this	
  strategy	
  is	
  extremely	
  important	
  because	
  it	
  shows	
  that	
  
the	
  government	
  is	
  committed	
  to	
  making	
  sure	
  that	
  MHM	
  materials	
  are	
  accessible	
  and	
  affordable.	
  This	
  is	
  great	
  
because	
  this	
  is	
  something	
  that	
  MH	
  Day	
  partners	
  here	
  have	
  been	
  working	
  really	
  hard	
  year-­‐round	
  to	
  push.”	
  	
  
	
  
Beyond	
  Kenya,	
  to	
  help	
  ensure	
  that	
  the	
  collective	
  voice	
  of	
  MH	
  Day	
  is	
  heard	
  loud	
  and	
  clear,	
  other	
  partner	
  
coalitions	
  are	
  forming	
  to	
  engage	
  governments	
  and	
  coordinate	
  stakeholders.	
  ‘‘The	
  continuous	
  support	
  
shown	
  by	
  the	
  government,	
  civil	
  society	
  organizations,	
  development	
  partners,	
  donor	
  agencies	
  and	
  media	
  in	
  
Nepal	
  is	
  really	
  encouraging’’,	
  remarks	
  Pema	
  Lhaki,	
  Deputy	
  Executive	
  Director	
  of	
  the	
  Nepal	
  Fertility	
  Care	
  
Center	
  and	
  MH	
  Day	
  National	
  Coordinator	
  for	
  Nepal,	
  “but	
  most	
  of	
  all,	
  I	
  am	
  encouraged	
  every	
  time	
  I	
  say	
  the	
  
word	
  ‘menstruation’	
  to	
  a	
  woman	
  or	
  girl	
  in	
  Nepal.	
  The	
  smile	
  that	
  appears	
  on	
  their	
  face	
  is	
  a	
  smile	
  that	
  starts	
  
the	
  conversation	
  about	
  something	
  they	
  have	
  never	
  really	
  talked	
  about	
  before.’’	
  
	
  
To	
  help	
  break	
  the	
  silence	
  and	
  lend	
  your	
  voice	
  to	
  the	
  global	
  movement,	
  use	
  #MenstruationMatters	
  on	
  
social	
  media.	
  A	
  press	
  kit	
  and	
  advocacy	
  materials	
  are	
  available	
  online	
  at	
  www.menstrualhygieneday.org.	
  	
  
	
  
Contact:	
  
Danielle	
  Keiser	
  
danielle.keiser@wash-­‐united.org	
  	
  
Ph:	
  +49-­‐30-­‐5557-­‐6806-­‐0	
  
	
  
###	
  
Additional	
  quotes	
  about	
  Menstrual	
  Hygiene	
  Day	
  2015:	
  
	
  	
  
	
  
“It’s	
  really	
  exciting	
  to	
  see	
  the	
  momentum	
  growing	
  as	
  we	
  move	
  towards	
  celebrating	
  Menstrual	
  Hygiene	
  Day	
  
for	
  the	
  second	
  year.	
  I	
  am	
  truly	
  inspired	
  by	
  our	
  partners’	
  passions	
  to	
  help	
  break	
  the	
  silence	
  around	
  
menstruation.	
  There	
  is	
  still	
  a	
  long	
  way	
  to	
  go	
  with	
  regards	
  to	
  ensuring	
  that	
  every	
  woman	
  and	
  girls’	
  menstrual	
  
hygiene	
  needs	
  are	
  met.	
  Therefore	
  we	
  as	
  the	
  Secretariat	
  of	
  Menstrual	
  Hygiene	
  Day	
  invite	
  every	
  global	
  and	
  
local	
  voice	
  to	
  join	
  in	
  and	
  help	
  ‘end	
  the	
  hesitation	
  around	
  menstruation’.	
  –	
  Ina	
  Jurga,	
  Head	
  of	
  WASH	
  in	
  
Schools,	
  WASH	
  United	
  (Germany)	
  and	
  MH	
  Day	
  Global	
  Coordinator	
  
	
  
	
  
“In	
  Pakistan	
  it	
  is	
  really	
  difficult	
  to	
  openly	
  discuss	
  menstruation,	
  even	
  with	
  women.	
  The	
  first	
  Menstrual	
  
Hygiene	
  Day	
  in	
  2014	
  helped	
  to	
  start	
  breaking	
  the	
  silence.	
  And	
  now	
  we	
  are	
  discussing	
  the	
  issues	
  with	
  men	
  too.	
  
This	
  is	
  how	
  we	
  are	
  trying	
  to	
  change	
  attitudes	
  towards	
  menstruation	
  and	
  the	
  health	
  issues	
  that	
  come	
  along	
  
with	
  it	
  in	
  the	
  male-­‐dominated	
  society	
  of	
  Pakistan.”	
  –	
  Ikhtiar	
  Khaskhelly,	
  Executive	
  Director	
  of	
  KRDO	
  and	
  
MH	
  Day	
  National	
  Coordinator	
  for	
  Pakistan	
  
	
  
	
  
“Menstrual	
  Hygiene	
  Day	
  makes	
  audible	
  and	
  visible	
  a	
  growing	
  transnational	
  movement	
  that	
  promotes	
  body	
  
literacy	
  and	
  autonomy,	
  and	
  fundamentally,	
  gender	
  equality.	
  We	
  need	
  everyone,	
  everywhere,	
  to	
  speak	
  out	
  and	
  
listen	
  up:	
  menstrual	
  health	
  is	
  a	
  matter	
  of	
  human	
  rights!’’	
  –	
  Professor	
  Chris	
  Bobel,	
  President-­‐Elect	
  of	
  the	
  
Society	
  of	
  Menstrual	
  Cycle	
  Research	
  and	
  author	
  of	
  New	
  Blood:	
  Third	
  Wave	
  Feminism	
  and	
  the	
  Politics	
  of	
  
Menstruation	
  
	
  
	
  
"Many	
  girls	
  with	
  disabilities	
  are	
  excluded	
  from	
  MHM	
  interventions	
  because	
  of	
  the	
  misconceptions	
  
surrounding	
  disability.	
  More	
  than	
  ever	
  we	
  need	
  to	
  keep	
  the	
  flow	
  going	
  and	
  break	
  the	
  silence	
  on	
  MHM.	
  I’m	
  
happy	
  to	
  see	
  Menstrual	
  Hygiene	
  Day	
  doing	
  exactly	
  that."	
  –	
  Chukwuma	
  Kingsley,	
  Project	
  Coordinator,	
  
Inclusive	
  Friends	
  (Nigeria)	
  and	
  MH	
  Day	
  Strategic	
  Advisor	
  	
  
	
  
	
  
"We	
  are	
  mobilizing	
  partners	
  to	
  turn	
  Washington	
  D.C.	
  into	
  a	
  hub	
  for	
  exciting	
  activities	
  around	
  Menstrual	
  
Hygiene	
  Day,	
  ranging	
  from	
  engaging	
  policymakers	
  to	
  promoting	
  alternative,	
  sustainable	
  products	
  to	
  putting	
  
on	
  exhibitions	
  for	
  local	
  school	
  children‘’-­‐	
  Sarah	
  Fry,	
  Senior	
  Hygiene	
  and	
  School	
  WASH	
  Advisor	
  at	
  
WASHplus	
  and	
  MH	
  Day	
  National	
  Coordinator	
  for	
  Washington	
  D.C.	
  
	
  

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MHDayPressRelease_2015

  • 1. FOR  IMMEDIATE  RELEASE       Menstrual  Hygiene  Day  dedicated  to  ending  the  hesitation  around  menstruation       Worldwide,  2015:    “Let’s  end  the  hesitation  around  menstruation”  are  the  words  that  will  be  heard  across   the  world  on  the  second  annual  Menstrual  Hygiene  Day  on  28  May  2015.         Menstrual  Hygiene  Day  (MH  Day)  is  an  awareness  platform  that  works  year-­‐round  to  break  taboos  and   raise  awareness  about  the  importance  of  good  menstrual  hygiene  management  (MHM)  for  women  and   adolescent  girls.  Initiated  by  WASH  United  in  2014,  the  day  has  garnered  the  support  of  over  230  global   partners  that  are  unified  in  their  commitment  to  make  good  menstrual  health  and  hygiene  a  priority   worldwide.       Despite  the  fact  that  menstruation  is  a  healthy  biological  process,  in  many  places  all  over  the  world  it  is   approached  with  hesitance  and  misinformation  because  of  deeply–rooted  cultural  taboos.  The  silence   around  menstruation  limits  women’s  and  adolescent  girls’  access  to  relevant  and  important  information   about  their  bodies,  directly  affecting  their  health,  education  and  human  rights:   • In  many  traditional  Hindu  homes  in  India,  girls  and  women  face  restrictive  taboos  around   menstruation,  such  as  being  denied  entry  to  the  temple  and  the  kitchen     • In  many  parts  of  sub-­‐Saharan  Africa,  girls  can  miss  up  to  5  days  of  school  a  month  or  drop  out   entirely  due  to  insufficient  access  to  water,  sanitation  and  hygiene  (WASH)  facilities  and  sanitary   supplies  (SNV/IRC  International  Water  &  Sanitation  Centre:  Study  on  menstrual  management  in   Uganda,  2013)     • Despite  their  widespread  availability,  many  low-­‐income  and/or  homeless  girls  and  women  in  the   inner  cities  of  the  US  simply  cannot  afford  sanitary  supplies.     On  the  first  Menstrual  Hygiene  Day  in  2014,  events  took  place  all  over  the  world,  with  politicians  and   representatives  from  health,  education  and  gender  ministries  in  attendance.       This  year,  the  focus  will  be  to  “end  the  hesitation  around  menstruation”  and  challenge  societal  norms  that   claim  that  periods  are  shameful  or  dirty.  ‘’Breaking  down  global  taboos  so  that  we  can  discuss  this  natural   bodily  function  has  positive  impacts  beyond  a  woman’s  reproductive  health,’’  says  Dr.  Dani  Barrington,   WASH  Specialist  and  Strategic  Advisor  for  MH  Day  in  Australia,  “it  is  of  vital  importance  to  her  dignity.’’       For  partners  working  in  developing  countries,  the  day  is  not  only  an  opportunity  to  raise  awareness,  but   also  to  strengthen  government  accountability  around  MHM.  In  Kenya,  the  Ministry  of  Health  is  developing   a  national  MHM  strategy  that  is  set  to  launch  on  Menstrual  Hygiene  Day  2015.  This  is  a  monumental  step   that  Alfred  Muli,  MH  Day  National  Coordinator  for  Kenya  and  partners  working  with  the  Ministry  are   particularly  excited  about:  “The  development  of  this  strategy  is  extremely  important  because  it  shows  that   the  government  is  committed  to  making  sure  that  MHM  materials  are  accessible  and  affordable.  This  is  great   because  this  is  something  that  MH  Day  partners  here  have  been  working  really  hard  year-­‐round  to  push.”       Beyond  Kenya,  to  help  ensure  that  the  collective  voice  of  MH  Day  is  heard  loud  and  clear,  other  partner   coalitions  are  forming  to  engage  governments  and  coordinate  stakeholders.  ‘‘The  continuous  support   shown  by  the  government,  civil  society  organizations,  development  partners,  donor  agencies  and  media  in   Nepal  is  really  encouraging’’,  remarks  Pema  Lhaki,  Deputy  Executive  Director  of  the  Nepal  Fertility  Care   Center  and  MH  Day  National  Coordinator  for  Nepal,  “but  most  of  all,  I  am  encouraged  every  time  I  say  the   word  ‘menstruation’  to  a  woman  or  girl  in  Nepal.  The  smile  that  appears  on  their  face  is  a  smile  that  starts   the  conversation  about  something  they  have  never  really  talked  about  before.’’     To  help  break  the  silence  and  lend  your  voice  to  the  global  movement,  use  #MenstruationMatters  on   social  media.  A  press  kit  and  advocacy  materials  are  available  online  at  www.menstrualhygieneday.org.       Contact:   Danielle  Keiser   danielle.keiser@wash-­‐united.org     Ph:  +49-­‐30-­‐5557-­‐6806-­‐0     ###  
  • 2. Additional  quotes  about  Menstrual  Hygiene  Day  2015:         “It’s  really  exciting  to  see  the  momentum  growing  as  we  move  towards  celebrating  Menstrual  Hygiene  Day   for  the  second  year.  I  am  truly  inspired  by  our  partners’  passions  to  help  break  the  silence  around   menstruation.  There  is  still  a  long  way  to  go  with  regards  to  ensuring  that  every  woman  and  girls’  menstrual   hygiene  needs  are  met.  Therefore  we  as  the  Secretariat  of  Menstrual  Hygiene  Day  invite  every  global  and   local  voice  to  join  in  and  help  ‘end  the  hesitation  around  menstruation’.  –  Ina  Jurga,  Head  of  WASH  in   Schools,  WASH  United  (Germany)  and  MH  Day  Global  Coordinator       “In  Pakistan  it  is  really  difficult  to  openly  discuss  menstruation,  even  with  women.  The  first  Menstrual   Hygiene  Day  in  2014  helped  to  start  breaking  the  silence.  And  now  we  are  discussing  the  issues  with  men  too.   This  is  how  we  are  trying  to  change  attitudes  towards  menstruation  and  the  health  issues  that  come  along   with  it  in  the  male-­‐dominated  society  of  Pakistan.”  –  Ikhtiar  Khaskhelly,  Executive  Director  of  KRDO  and   MH  Day  National  Coordinator  for  Pakistan       “Menstrual  Hygiene  Day  makes  audible  and  visible  a  growing  transnational  movement  that  promotes  body   literacy  and  autonomy,  and  fundamentally,  gender  equality.  We  need  everyone,  everywhere,  to  speak  out  and   listen  up:  menstrual  health  is  a  matter  of  human  rights!’’  –  Professor  Chris  Bobel,  President-­‐Elect  of  the   Society  of  Menstrual  Cycle  Research  and  author  of  New  Blood:  Third  Wave  Feminism  and  the  Politics  of   Menstruation       "Many  girls  with  disabilities  are  excluded  from  MHM  interventions  because  of  the  misconceptions   surrounding  disability.  More  than  ever  we  need  to  keep  the  flow  going  and  break  the  silence  on  MHM.  I’m   happy  to  see  Menstrual  Hygiene  Day  doing  exactly  that."  –  Chukwuma  Kingsley,  Project  Coordinator,   Inclusive  Friends  (Nigeria)  and  MH  Day  Strategic  Advisor         "We  are  mobilizing  partners  to  turn  Washington  D.C.  into  a  hub  for  exciting  activities  around  Menstrual   Hygiene  Day,  ranging  from  engaging  policymakers  to  promoting  alternative,  sustainable  products  to  putting   on  exhibitions  for  local  school  children‘’-­‐  Sarah  Fry,  Senior  Hygiene  and  School  WASH  Advisor  at   WASHplus  and  MH  Day  National  Coordinator  for  Washington  D.C.