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!
!
About Me
In a town where there are hundreds of Realtors™, it’s hard to distinguish
the great from the good; the skilled from the typical; the expert from the
knowledgeable. After 16 years in this industry, a marketing specialist
certification, and an award as Realtor of the Year in 2010 by the Greater
Chapel Hill Realtors Association, I firmly believe I fall into the former
of the categories.
I treat every transaction with poise, precision, and professionalism. I
understand this process can be extremely stressful, and that’s why I
make sure to be as diligent as possible when taking on a listing.
I’ve sold $100,000 townhomes, $1,500,000 mansions, and everything in
between. I know the business and ensure you will get the experience
you’re looking for. Settling for anything less than excellence is against
my moral code, and that’s why when you list with me-you can be
assured that you, and your home, will be taken care of.
On behalf of myself and my firm, Re/Max Winning Edge, I welcome
you to browse through this marketing packet that shows the strength of
the Re/Max brand and the strength of my marketing strategy.
Best,
Desiree Goldman
RE/MAX Brings More Customers
RE/MAX has the best agent network.
6,839 RE/MAX Offices
100 Countries
101,903 Agents
RE/MAX generates customer referrals.
On-line Agent-to-Agent network
We send our customers to each other.
Satisfied customers means more repeat buyers and
referrals.
RE/MAX has more sales nationally each year.
More than 1,000,000 closed transactions each year
since 1997.
No one else has ever reached 1,000,000.
RE/MAX Brings More Exposure
RE/MAX brand is pre-eminent.
RE/MAX most recognized name.
RE/MAX balloon most recognized symbol.
RE/MAX dominates TV ad spending.
1.03 Billion TV ad impressions
RE/MAX Brings More Exposure
RE/MAX web presence unrivaled.
Your home will be listed on multiple web sites
1. Remax.com - most trafficked agency website.
a. Most web traffic of any real estate brokerage (Source:
hitwise.com)
2. Remax.net – exposure to ~90,000 agents
3. Office web site – more local exposure
4. Personal Agent web and mobile sites
5. Unique Property web and mobile sites
6. Plus over a score of other national web sites . . .
RE/MAX Brings More Exposure
Remax.com is #1 Brokerage Website
Your home is a featured property on Remax.com
RE/MAX Listing Agents Sell
At RE/MAX, the listing agent handles all your property inquiries
All calls go to the listing agent.
The agent who knows your property the best, can sell your
property the best.
At other agencies, calls handled by other agents.
Often inexperienced, floor duty associates
May have little or no familiarity with your property
No incentive to sell your home
Who do you want speaking for your property?
RE/MAX Represents
the Best of Chapel Hill.
Of the leading Chapel Hill firms, RE/MAX agents are the
most successful.
!
!
!
!
!
!
!
!
!
!
!
!
!
Marketing Materials
My Strategy:
Leveraging my resources to get your listing the most exposure
possible.
My Investments in Your Sale:
• Paid, upgraded, featured listing on Trulia, Zillow, Realtor.com, and
many others
• Desireegoldman.com website listing
• Professional photographs and virtual tour
• High quality printed brochures, for in the home and in a brochure
box by the listing sign in the yard
• E-Mail blast of brochure, and pictures to over 1200 realtors
covering three counties
• Official Floor plan by appraiser
105 Majestic Court
Chapel Hill, NC 27517
Majestic aptly describes this custom built home in
The Reserve!
M
Living Room
Dining Room
Kitchen
Kitchen
Breakfast Area
Family Room
Master Bedroom
Bedroom
Recreation Room
Study/Office
Bedroom
Main Floor Bedroom
Front View
Hot Tub
1 Acre Lot Available
Back Deck
Front Porch Swing
Pool
Special Features
To view additional photos and other
specifications, visit www.DesireeGoldman.com
Room Dimensions & Locations
Special Features Cont.
GARAGE
DECK
DECK
8.1X8.4
STORM
LIVING ROOM
C
FAMILY ROOM
DINING ROOM
9.9X15.6
BEDROOM
SS
RP
LOFT
7.4X9.6
FAMILY ROOM
BEDROOM
BEDROOM
BEDROOM
OFFICE
BEDROOM
WIC
15.4X18.4
13.9X19.9
18.9X23
14.9X19
14.9X15.2
14X16.2
10.9X14.3
12X12
11.9X12.1
10.6X15.2
DESK
CC
12X16.9
DECK
(HOT TUB)
W/D
LAUN
8.5X13.3
6.7X9.1
MUD RM
10.3X16.1
C
SHELT
8.7X10.4COV PORCH
FOYER
9.8X11.1
6X44
15X15
BLT INS
BI BI
CL
GATHERING RM
22.5X27.6
KIT
10.3X14.5
INGROUND POOL
20x40
PATIO
10X19.5
PATIO
19X20
105 Majestic Court
Chapel Hill, NC 27517
SAMPLE
EMAIL BLAST
(sent to over 1800 REALTORS in 3 counties,
includes links to website listing,
photo tour, and brochure link)
Desiree went above and beyond to help sell my house! I would work with her again without
question - she's the best!! She even went out of her way to help with staging and conducting
open houses to get interested buyers out for a look. I previously listed with another agent which
was a mistake... With Desire, we had more showings in the first week that I had over the entire
3 month period with the previous listing agent. -odsimmon, 6/12/2015
Bottom line Desiree gets it DONE!!! She sold my sold in sixteen days.
Desiree is the consummate professional. She is extremely responsive with great attention to
detail and an intimate knowledge of the market. She always gave wonderful insight and helpful
tips. I would highly recommend her to anyone buying or selling a house.
-5/17/2015
Our home was a very complicated sale. It needed some TLC before it could be sold, and we
didn't have a large budget for that. Desiree came through and advised us how to prioritize that
budget for the best result. She even knows the best people to get the job done. We had to
move out of state before the house sold, leaving a multitude of details unresolved. Desiree
handled everything from painting to cleaning, sold our house in a short timeframe and kept us
informed about everything with a minimum of fuss.
She is a master negotiator who is very skilled in the art of closing. I can not imagine how sheShe is a master negotiator who is very skilled in the art of closing. I can not imagine how she
could have done anything better.
-joan 694, 9/8/2015
We used Desiree to both buy our home and sell it 5 years later. She is an expert in this area.
When we sold our home, we had an offer within 24 hours for full asking price!! She is always calm
and lets you know what you need to do. She will be there for every step. -sbegalle, 5/13/14
What People Say.

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Desiree Goldman: Selling Your Home

  • 1.
  • 2. ! ! About Me In a town where there are hundreds of Realtors™, it’s hard to distinguish the great from the good; the skilled from the typical; the expert from the knowledgeable. After 16 years in this industry, a marketing specialist certification, and an award as Realtor of the Year in 2010 by the Greater Chapel Hill Realtors Association, I firmly believe I fall into the former of the categories. I treat every transaction with poise, precision, and professionalism. I understand this process can be extremely stressful, and that’s why I make sure to be as diligent as possible when taking on a listing. I’ve sold $100,000 townhomes, $1,500,000 mansions, and everything in between. I know the business and ensure you will get the experience you’re looking for. Settling for anything less than excellence is against my moral code, and that’s why when you list with me-you can be assured that you, and your home, will be taken care of. On behalf of myself and my firm, Re/Max Winning Edge, I welcome you to browse through this marketing packet that shows the strength of the Re/Max brand and the strength of my marketing strategy. Best, Desiree Goldman
  • 3. RE/MAX Brings More Customers RE/MAX has the best agent network. 6,839 RE/MAX Offices 100 Countries 101,903 Agents RE/MAX generates customer referrals. On-line Agent-to-Agent network We send our customers to each other. Satisfied customers means more repeat buyers and referrals. RE/MAX has more sales nationally each year. More than 1,000,000 closed transactions each year since 1997. No one else has ever reached 1,000,000.
  • 4. RE/MAX Brings More Exposure RE/MAX brand is pre-eminent. RE/MAX most recognized name. RE/MAX balloon most recognized symbol. RE/MAX dominates TV ad spending. 1.03 Billion TV ad impressions
  • 5. RE/MAX Brings More Exposure RE/MAX web presence unrivaled. Your home will be listed on multiple web sites 1. Remax.com - most trafficked agency website. a. Most web traffic of any real estate brokerage (Source: hitwise.com) 2. Remax.net – exposure to ~90,000 agents 3. Office web site – more local exposure 4. Personal Agent web and mobile sites 5. Unique Property web and mobile sites 6. Plus over a score of other national web sites . . .
  • 6. RE/MAX Brings More Exposure Remax.com is #1 Brokerage Website Your home is a featured property on Remax.com
  • 7.
  • 8. RE/MAX Listing Agents Sell At RE/MAX, the listing agent handles all your property inquiries All calls go to the listing agent. The agent who knows your property the best, can sell your property the best. At other agencies, calls handled by other agents. Often inexperienced, floor duty associates May have little or no familiarity with your property No incentive to sell your home Who do you want speaking for your property?
  • 9. RE/MAX Represents the Best of Chapel Hill. Of the leading Chapel Hill firms, RE/MAX agents are the most successful.
  • 10. ! ! ! ! ! ! ! ! ! ! ! ! ! Marketing Materials My Strategy: Leveraging my resources to get your listing the most exposure possible. My Investments in Your Sale: • Paid, upgraded, featured listing on Trulia, Zillow, Realtor.com, and many others • Desireegoldman.com website listing • Professional photographs and virtual tour • High quality printed brochures, for in the home and in a brochure box by the listing sign in the yard • E-Mail blast of brochure, and pictures to over 1200 realtors covering three counties • Official Floor plan by appraiser
  • 11.
  • 12. 105 Majestic Court Chapel Hill, NC 27517 Majestic aptly describes this custom built home in The Reserve! M
  • 15. Front View Hot Tub 1 Acre Lot Available Back Deck Front Porch Swing Pool
  • 16. Special Features To view additional photos and other specifications, visit www.DesireeGoldman.com Room Dimensions & Locations Special Features Cont.
  • 17. GARAGE DECK DECK 8.1X8.4 STORM LIVING ROOM C FAMILY ROOM DINING ROOM 9.9X15.6 BEDROOM SS RP LOFT 7.4X9.6 FAMILY ROOM BEDROOM BEDROOM BEDROOM OFFICE BEDROOM WIC 15.4X18.4 13.9X19.9 18.9X23 14.9X19 14.9X15.2 14X16.2 10.9X14.3 12X12 11.9X12.1 10.6X15.2 DESK CC 12X16.9 DECK (HOT TUB) W/D LAUN 8.5X13.3 6.7X9.1 MUD RM 10.3X16.1 C SHELT 8.7X10.4COV PORCH FOYER 9.8X11.1 6X44 15X15 BLT INS BI BI CL GATHERING RM 22.5X27.6 KIT 10.3X14.5 INGROUND POOL 20x40 PATIO 10X19.5 PATIO 19X20 105 Majestic Court Chapel Hill, NC 27517
  • 18. SAMPLE EMAIL BLAST (sent to over 1800 REALTORS in 3 counties, includes links to website listing, photo tour, and brochure link)
  • 19.
  • 20.
  • 21.
  • 22. Desiree went above and beyond to help sell my house! I would work with her again without question - she's the best!! She even went out of her way to help with staging and conducting open houses to get interested buyers out for a look. I previously listed with another agent which was a mistake... With Desire, we had more showings in the first week that I had over the entire 3 month period with the previous listing agent. -odsimmon, 6/12/2015 Bottom line Desiree gets it DONE!!! She sold my sold in sixteen days. Desiree is the consummate professional. She is extremely responsive with great attention to detail and an intimate knowledge of the market. She always gave wonderful insight and helpful tips. I would highly recommend her to anyone buying or selling a house. -5/17/2015 Our home was a very complicated sale. It needed some TLC before it could be sold, and we didn't have a large budget for that. Desiree came through and advised us how to prioritize that budget for the best result. She even knows the best people to get the job done. We had to move out of state before the house sold, leaving a multitude of details unresolved. Desiree handled everything from painting to cleaning, sold our house in a short timeframe and kept us informed about everything with a minimum of fuss. She is a master negotiator who is very skilled in the art of closing. I can not imagine how sheShe is a master negotiator who is very skilled in the art of closing. I can not imagine how she could have done anything better. -joan 694, 9/8/2015 We used Desiree to both buy our home and sell it 5 years later. She is an expert in this area. When we sold our home, we had an offer within 24 hours for full asking price!! She is always calm and lets you know what you need to do. She will be there for every step. -sbegalle, 5/13/14 What People Say.