SlideShare a Scribd company logo
1 of 9
Download to read offline
B L O C K C H A I N
1 0 1
N O V . 2 0 1 9
B L A C K C H A I N .
G U R U
B L A C K C H A I N .
G U R U
WE HAVE COME A
LONG WAY....
We have seen it all – from the 1st introduction of Bitcoin whitepaper in 2009 to introduction of other
utility based crypto tokens to real world media coverage and hype, and now a fusion of funding and
evolving finance with blockchain or, in a broader sense, DLTs. With the help of Blockchain, two parties
with no trust in each other can enable themselves to exchange digital data on a peer-to-peer basis
with fewer or no third parties or intermediaries. ‘Data’ is in the broader sense, but anything that can
be translated into a digital
form, e.g. insurance policies, contracts, money, birth and marriage certificates, buying and selling
goods and services, land titles, medical and educational records etc. The potential of blockchain to
engender wide-ranging changes in the economy, industry and society – both now and tomorrow – is
currently being explored across sectors and by a variety of organizations.
The report Blockchain 101 brings together some general ‘descriptions’ of simple and widely used terms
in the industry especially related to ‘Blockchain’ or ‘Distributed Ledger Technologies’. It provides an
explanatory approach to simple terms that are easy to understand, painting a clear picture of a typical
DLT function structure and operations of consensuses.
Our hope is that this explanation will help the readers to understand and eliminate common
misconceptions about Blockchain and Distributed Ledger Technologies. As always, we recognize that
our ability to produce high quality research is highly dependent on the cooperation of industry
initiatives and entities and we extend our thanks to those that have contributed information and data
to the co-authors of this document.
B L A C K C H A I N .
G U R U
misconceptions
We witness a different set of terms being spread
around the industry that, depending upon the
conferee, may mean the same thing or maybe is just
referring to completely different concepts. We also
witness some definitions regarding “distributed
ledger” or a “blockchain” that are absolutely not only
conflicting but also somewhat misleading - giving
way for unnecessary confusions and
misunderstandings. In this document, we have
repeatedly suggested more of a generic term -
distributed ledger technology (DLT) systems, we can
see that both the terms “blockchain” and “DLT” are
being used interchangeably as they have
established themselves as umbrella terms.
DLT systems are generally systems that are made up
of multiple independent components (e.g.
computers), communicating with each other.
These computers or nodes exchange data between
each other without the need of a central server as
they are often based on a peer-to-peer (P2P)
architecture.
Storing and processing of data by these distributed
systems is done with the help of multiple nodes, but
are owned or controlled by a single entity. These
nodes reach agreement over the state of the system,
that too without the need of a central authority and
that’s what sets DLT apart. These systems are
specifically designed to operate even in the
presence of unreliable components such as
hardware and connections related issues and also
some bad actors who are trying to beat the system.
SHARED
RECORDS
MULTI-PARTY
CONSENSUS
INDEPENDENT
VALIDATION
TAMPER
RESISTANCE
TAMPER
EVIDENCE
Shared record: enable multiple separate entities to provide data inputs and participate in the creation of
new records.
Multi-party consensus: require multiple separate entities to collectively reach agreement over the
ordering of transactions in the absence of a central authority.
Independent validation: enable each participant to independently verify the state of their transactions
and the integrity of the system. This also involves detecting unauthorised changes applied to records in a
trivial way.
Tamper evidence: allow each participant to detect on-consensual changes applied to records trivially.
Tamper resistance: make it hard for a single party to unilaterally change past records (i.e. transaction
history).
A DLT system needs to be capable of ensuring the following five properties:
B L A C K C H A I N .
G U R U
Distributed Ledger Technology (DLT)
Source - University of Cambridge Judge Business School
B L O C K C H A I N
E L I M I N A T E S T H E
N E E D O F C E N T R A L
A U T H O R I T Y
These nodes reach agreement over the state of
the system, that too without the need of a
central authority and that’s what sets DLT
apart
DISTRIBUTED LEDGER
TECHNOLOGIES - PRIVATE AND
PUBLIC
Distributed Ledger Technologies are constantly evolving
and are dynamic. The on-going transformation on a
continuous basis may affect the characteristics of the
system and even potentially affect its base properties. We
will see, some ‘Distributed Ledger Technology systems’
operating currently in closed and safe environments with
no adversarial dynamics for a variety of reasons.
These systems can be permissionless and are made public
i.e. these systems enables anyone free to join, operate and
leave the network as well as take part in the consensus of
the network without the need of permission. This is
because these systems have dynamic membership and
generally rely on a combination of incentives that are
economically based via their native token and game theory
to make these systems secure and function properly.
DLT systems can also be permissioned and private i.e. only
some limited number of participants have access to the
network, courtesy of a gatekeeper. Network participants are
assigned with different level of permissions such as the
right to participate in the consensus of the network. With
the help of fixed membership, identification of all the
participants can be done, establishment of contractual
agreements can also be done between them to penalize
any misconduct.
B L A C K C H A I N .
G U R U
WHAT IS
CONSENSUS?
The notion of 'consensus’ in the crypto sphere
lacks a clear and concise meaning about the
nature of the agreement. What consensus is
reached over? Below are the concept of Social
Consensus and Network Consensus that are
related, but of distinct types.
There are some rulesets that the stakeholders and network participants need to agree
on (expressed in the protocol via the consensus rules). The system and the adequate
process for applying changes to the rules is governed by these rulesets. The concept
actually goes beyond mere governance of the system : the concept enables an
agreement between the stakeholders over the associated characteristics of the
system. Whether involved directly or indirectly, with varying degrees of influence,
anybody can play a role in the social consensus
Once an agreement has been established on the nature of the system, between the
stakeholders, the network participants need to work to establish an agreement over
the content itself (over the records produced by the system). Network consensus refers
to the process of resolving potential conflicts within the boundaries of the P2P
network that may arise from multiple valid, but conflicting ledger entries.
This type of consensus usually operates within the mutually-agreed ruleset by the
block producers and is limited to the ordering of transactions.
SOCIAL CONSENSUS
NETWORK CONSENSUS
B L A C K C H A I N .
G U R U
While different, both consensus types are closely
linked. Social consensus implicitly includes network
consensus, as the latter produces the latest system
state that is universally accepted byall network
participants and external stakeholders. It is, thus,
important to point out that social consensus can
always override network consensus, because changes
to the rules can invalidatetransaction ordering
decisions taken by block producers such as miners.
A functional DLT system should have an appropriate
system of checks and balances that prevents a single
entity or colluding group of actors from dominating
either social or network consensus, as this would
create a single point of trust - and, thus, also failure.
For instance, block producers are put in check by
fully-validating nodes (auditors) that threaten to
reject mined blocks that do not comply with protocol
rules.
On a short note
Social consensus: Reaching agreement over what
actually constitutes the system (incl. consensus
rules, how network consensus is reached, etc.)
Network consensus: Reaching agreement over
the system state (i.e. latest ledger version) within
the universally-accepted consensus rules
Known as the youngest and most influential Blockchain expert in the field. She is
an Italian-American who first started out as a startupper in the AI and IT business,
while still finishing her Economics and Management studies in Bocconi. Eloisa is
a renowned author, public speaker, and biz-dev, catering startups and
companies wanting to innovate. Currently being the Chapter
Director of Bocconi University Startup Grind Chapter, she made valuable
connections and became a part of  some of the main blockchain associations
around the world, namely The Blockchain Council and The NYC Women in
Blockchain. She will be featured in the Forbes Italy 30 Under 30 most influential
entrepreneurs in 2020.
Giovanni Casagrande
A known name in the world of cryptocurrency. He has been in the marketing
industry for well over 20 years and have switched to the cryptocurrency industry
in 2014. He’s a writer, public speaker, investor and Marketing / Growth Hacking
advisor in more than 100 successfully projects. His specialty was Economics in
the University of Bologna and the knowledge, experience gathered from there
has helped him to manage/help many businesses in the industry. 4 years ago he
founded Black Marketing Guru, a successfully Growth Hacking startup in Italy.
Giacomo Arcaro
He has 15 years’ experience in growth hacking, digital strategy, startup and
business development. He has advised over 150 startups and has 50 managed
employees into a XII Century Church in Italy for the European biggest growth
hacking company. He holds the title of ‘Amazon Best Seller Author’ and is been
known to be one of the ‘Most Influencial Blockchain Evangelist’ with +200
conferences all over the world.
Eloisa Marchesoni
'The Most Influential Fintech Advisor' 'European Best Growth Hacker'
'Number 1 ICO Advisor Worldwide
Award'
'An influential Personality in the
Blockchain Space'
'Number 1 token model architect for
ICOs'
'Top 100 Fintech Leaders and Influencers
in Italy'

More Related Content

What's hot

Distributed Ledger Technology as Financial Market Infrastructure
Distributed Ledger Technology as Financial Market InfrastructureDistributed Ledger Technology as Financial Market Infrastructure
Distributed Ledger Technology as Financial Market InfrastructureTim Swanson
 
Research points on ripple net
Research points on ripple netResearch points on ripple net
Research points on ripple netAurobindo Nayak
 
Future of money
Future of moneyFuture of money
Future of moneyMike Hearn
 
Distributed Ledgers: Possibilities and Challenges in Capital Markets Applicat...
Distributed Ledgers: Possibilities and Challenges in Capital Markets Applicat...Distributed Ledgers: Possibilities and Challenges in Capital Markets Applicat...
Distributed Ledgers: Possibilities and Challenges in Capital Markets Applicat...Cognizant
 
Clouds and Chains
Clouds and ChainsClouds and Chains
Clouds and ChainsTim Swanson
 
3daysblcourseockchainbigdata
3daysblcourseockchainbigdata3daysblcourseockchainbigdata
3daysblcourseockchainbigdataAnne Starr
 
P5 to blockchain or not to blockchain
P5 to blockchain or not to blockchainP5 to blockchain or not to blockchain
P5 to blockchain or not to blockchaindevid8
 
Future Opportunities and Economic Challenges for Cryptoledgers: Trends and sp...
Future Opportunities and Economic Challenges for Cryptoledgers: Trends and sp...Future Opportunities and Economic Challenges for Cryptoledgers: Trends and sp...
Future Opportunities and Economic Challenges for Cryptoledgers: Trends and sp...Tim Swanson
 
Self Sovereign Digital Identity on the Blockchain: A Discourse Analysis
Self Sovereign Digital Identity on the Blockchain: A Discourse AnalysisSelf Sovereign Digital Identity on the Blockchain: A Discourse Analysis
Self Sovereign Digital Identity on the Blockchain: A Discourse Analysiseraser Juan José Calderón
 
Inbound 2017 the blockchain technology revolution coming to marketing (1151...
Inbound 2017   the blockchain technology revolution coming to marketing (1151...Inbound 2017   the blockchain technology revolution coming to marketing (1151...
Inbound 2017 the blockchain technology revolution coming to marketing (1151...Mark Mueller-Eberstein
 
Blockchain and the Real Estate Life Cycle
Blockchain and the Real Estate Life CycleBlockchain and the Real Estate Life Cycle
Blockchain and the Real Estate Life CycleAchim Jedelsky
 
BSGC - Illinois Blockchain Initiative
BSGC - Illinois Blockchain InitiativeBSGC - Illinois Blockchain Initiative
BSGC - Illinois Blockchain InitiativeSoren Spicknall
 
Web3 summit 2019 Funkas Berlin(Report)
Web3 summit 2019  Funkas Berlin(Report)Web3 summit 2019  Funkas Berlin(Report)
Web3 summit 2019 Funkas Berlin(Report)Masahiro Takeda
 

What's hot (18)

The use cases of blockchain technology
The use cases of blockchain technologyThe use cases of blockchain technology
The use cases of blockchain technology
 
Distributed Ledger Technology as Financial Market Infrastructure
Distributed Ledger Technology as Financial Market InfrastructureDistributed Ledger Technology as Financial Market Infrastructure
Distributed Ledger Technology as Financial Market Infrastructure
 
Blockchain in FinTech
Blockchain in FinTechBlockchain in FinTech
Blockchain in FinTech
 
Research points on ripple net
Research points on ripple netResearch points on ripple net
Research points on ripple net
 
Blockchain and Real Estate
Blockchain and Real EstateBlockchain and Real Estate
Blockchain and Real Estate
 
Future of money
Future of moneyFuture of money
Future of money
 
Distributed Ledgers: Possibilities and Challenges in Capital Markets Applicat...
Distributed Ledgers: Possibilities and Challenges in Capital Markets Applicat...Distributed Ledgers: Possibilities and Challenges in Capital Markets Applicat...
Distributed Ledgers: Possibilities and Challenges in Capital Markets Applicat...
 
Clouds and Chains
Clouds and ChainsClouds and Chains
Clouds and Chains
 
Chiu paper
Chiu paperChiu paper
Chiu paper
 
3daysblcourseockchainbigdata
3daysblcourseockchainbigdata3daysblcourseockchainbigdata
3daysblcourseockchainbigdata
 
Blockchain Assignment
Blockchain AssignmentBlockchain Assignment
Blockchain Assignment
 
P5 to blockchain or not to blockchain
P5 to blockchain or not to blockchainP5 to blockchain or not to blockchain
P5 to blockchain or not to blockchain
 
Future Opportunities and Economic Challenges for Cryptoledgers: Trends and sp...
Future Opportunities and Economic Challenges for Cryptoledgers: Trends and sp...Future Opportunities and Economic Challenges for Cryptoledgers: Trends and sp...
Future Opportunities and Economic Challenges for Cryptoledgers: Trends and sp...
 
Self Sovereign Digital Identity on the Blockchain: A Discourse Analysis
Self Sovereign Digital Identity on the Blockchain: A Discourse AnalysisSelf Sovereign Digital Identity on the Blockchain: A Discourse Analysis
Self Sovereign Digital Identity on the Blockchain: A Discourse Analysis
 
Inbound 2017 the blockchain technology revolution coming to marketing (1151...
Inbound 2017   the blockchain technology revolution coming to marketing (1151...Inbound 2017   the blockchain technology revolution coming to marketing (1151...
Inbound 2017 the blockchain technology revolution coming to marketing (1151...
 
Blockchain and the Real Estate Life Cycle
Blockchain and the Real Estate Life CycleBlockchain and the Real Estate Life Cycle
Blockchain and the Real Estate Life Cycle
 
BSGC - Illinois Blockchain Initiative
BSGC - Illinois Blockchain InitiativeBSGC - Illinois Blockchain Initiative
BSGC - Illinois Blockchain Initiative
 
Web3 summit 2019 Funkas Berlin(Report)
Web3 summit 2019  Funkas Berlin(Report)Web3 summit 2019  Funkas Berlin(Report)
Web3 summit 2019 Funkas Berlin(Report)
 

Similar to Blockchain 101 - Blockchain Explained

Introduction to blockchain & cryptocurrencies
Introduction to blockchain & cryptocurrenciesIntroduction to blockchain & cryptocurrencies
Introduction to blockchain & cryptocurrenciesAurobindo Nayak
 
Blockchain_Technology_in_Finance.pdf
Blockchain_Technology_in_Finance.pdfBlockchain_Technology_in_Finance.pdf
Blockchain_Technology_in_Finance.pdfIshtiaq Ahmad
 
Blockchain for Enterprise
Blockchain for EnterpriseBlockchain for Enterprise
Blockchain for EnterpriseJoe Tawfik
 
Industrializing Blockchain in ASEAN
Industrializing Blockchain in ASEANIndustrializing Blockchain in ASEAN
Industrializing Blockchain in ASEANSahil Gupta
 
Industrializing Blockchain in ASEAN
Industrializing Blockchain in ASEANIndustrializing Blockchain in ASEAN
Industrializing Blockchain in ASEANVarun Mittal
 
Industrializing Blockchain in ASEAN
Industrializing Blockchain in ASEANIndustrializing Blockchain in ASEAN
Industrializing Blockchain in ASEANVarun Mittal
 
Blockchain- Use Cases for the Nigerian Economy and Potential Legal Risks
Blockchain- Use Cases for the Nigerian Economy and Potential Legal RisksBlockchain- Use Cases for the Nigerian Economy and Potential Legal Risks
Blockchain- Use Cases for the Nigerian Economy and Potential Legal RisksDamilola A. Oyebayo
 
Blockchain - Use Cases for The Nigerian Economy and Potential Legal Risks
Blockchain - Use Cases for The Nigerian Economy and Potential Legal RisksBlockchain - Use Cases for The Nigerian Economy and Potential Legal Risks
Blockchain - Use Cases for The Nigerian Economy and Potential Legal RisksRilwan Shittu
 
Blockchain and its Use in the Public Sector - OECD
Blockchain and its Use in the Public Sector - OECDBlockchain and its Use in the Public Sector - OECD
Blockchain and its Use in the Public Sector - OECDOECD Governance
 
BlockchainPaper.pdf
BlockchainPaper.pdfBlockchainPaper.pdf
BlockchainPaper.pdfNAGARAJANSR
 
Blockchains For The IOT - EVRYTHNG
Blockchains For The IOT - EVRYTHNGBlockchains For The IOT - EVRYTHNG
Blockchains For The IOT - EVRYTHNGRids Vazi
 
Blockchain Beyond the Hype A Practical Framework for Business Leaders
Blockchain Beyond the Hype A Practical Framework for Business LeadersBlockchain Beyond the Hype A Practical Framework for Business Leaders
Blockchain Beyond the Hype A Practical Framework for Business Leaderseraser Juan José Calderón
 
Blockchain: building trust
Blockchain: building trustBlockchain: building trust
Blockchain: building trustGood Rebels
 
Supply Chain Management using Blockchain
Supply Chain Management using BlockchainSupply Chain Management using Blockchain
Supply Chain Management using BlockchainYugn27
 
Blockchian introduction
Blockchian introductionBlockchian introduction
Blockchian introductionkesavan N B
 
MongoDB Blockchain
MongoDB BlockchainMongoDB Blockchain
MongoDB BlockchainMark Kershaw
 
Application of Blockchain Technologies in Digital Forensics
Application of Blockchain Technologies in Digital ForensicsApplication of Blockchain Technologies in Digital Forensics
Application of Blockchain Technologies in Digital ForensicsMahdi_Fahmideh
 

Similar to Blockchain 101 - Blockchain Explained (20)

Introduction to blockchain & cryptocurrencies
Introduction to blockchain & cryptocurrenciesIntroduction to blockchain & cryptocurrencies
Introduction to blockchain & cryptocurrencies
 
Blockchain_Technology_in_Finance.pdf
Blockchain_Technology_in_Finance.pdfBlockchain_Technology_in_Finance.pdf
Blockchain_Technology_in_Finance.pdf
 
Blockchain impact on audit industry
Blockchain impact on audit industryBlockchain impact on audit industry
Blockchain impact on audit industry
 
Blockchain for Enterprise
Blockchain for EnterpriseBlockchain for Enterprise
Blockchain for Enterprise
 
Industrializing Blockchain in ASEAN
Industrializing Blockchain in ASEANIndustrializing Blockchain in ASEAN
Industrializing Blockchain in ASEAN
 
Industrializing Blockchain in ASEAN
Industrializing Blockchain in ASEANIndustrializing Blockchain in ASEAN
Industrializing Blockchain in ASEAN
 
Industrializing Blockchain in ASEAN
Industrializing Blockchain in ASEANIndustrializing Blockchain in ASEAN
Industrializing Blockchain in ASEAN
 
Blockchain- Use Cases for the Nigerian Economy and Potential Legal Risks
Blockchain- Use Cases for the Nigerian Economy and Potential Legal RisksBlockchain- Use Cases for the Nigerian Economy and Potential Legal Risks
Blockchain- Use Cases for the Nigerian Economy and Potential Legal Risks
 
Blockchain - Use Cases for The Nigerian Economy and Potential Legal Risks
Blockchain - Use Cases for The Nigerian Economy and Potential Legal RisksBlockchain - Use Cases for The Nigerian Economy and Potential Legal Risks
Blockchain - Use Cases for The Nigerian Economy and Potential Legal Risks
 
BlockchainPaper
BlockchainPaperBlockchainPaper
BlockchainPaper
 
Blockchain and its Use in the Public Sector - OECD
Blockchain and its Use in the Public Sector - OECDBlockchain and its Use in the Public Sector - OECD
Blockchain and its Use in the Public Sector - OECD
 
BlockchainPaper.pdf
BlockchainPaper.pdfBlockchainPaper.pdf
BlockchainPaper.pdf
 
Blockchains For The IOT - EVRYTHNG
Blockchains For The IOT - EVRYTHNGBlockchains For The IOT - EVRYTHNG
Blockchains For The IOT - EVRYTHNG
 
Blockchain Beyond the Hype A Practical Framework for Business Leaders
Blockchain Beyond the Hype A Practical Framework for Business LeadersBlockchain Beyond the Hype A Practical Framework for Business Leaders
Blockchain Beyond the Hype A Practical Framework for Business Leaders
 
Blockchain: building trust
Blockchain: building trustBlockchain: building trust
Blockchain: building trust
 
Supply Chain Management using Blockchain
Supply Chain Management using BlockchainSupply Chain Management using Blockchain
Supply Chain Management using Blockchain
 
Blockchian introduction
Blockchian introductionBlockchian introduction
Blockchian introduction
 
Blockchain- canadian agency.pdf
Blockchain- canadian agency.pdfBlockchain- canadian agency.pdf
Blockchain- canadian agency.pdf
 
MongoDB Blockchain
MongoDB BlockchainMongoDB Blockchain
MongoDB Blockchain
 
Application of Blockchain Technologies in Digital Forensics
Application of Blockchain Technologies in Digital ForensicsApplication of Blockchain Technologies in Digital Forensics
Application of Blockchain Technologies in Digital Forensics
 

More from Alessandro Benigni 🌕

Financial services revolution: Digital assets
Financial services revolution: Digital assetsFinancial services revolution: Digital assets
Financial services revolution: Digital assetsAlessandro Benigni 🌕
 
Blockchain Benefits in the Insurance Industry
Blockchain Benefits in the Insurance IndustryBlockchain Benefits in the Insurance Industry
Blockchain Benefits in the Insurance IndustryAlessandro Benigni 🌕
 
Applying Blockchain to Transactive Energy
Applying Blockchain to Transactive EnergyApplying Blockchain to Transactive Energy
Applying Blockchain to Transactive EnergyAlessandro Benigni 🌕
 
Blockchain: transforming different sectors
Blockchain: transforming different sectorsBlockchain: transforming different sectors
Blockchain: transforming different sectorsAlessandro Benigni 🌕
 

More from Alessandro Benigni 🌕 (17)

The Digital Gold - Bitcoin
The Digital Gold - BitcoinThe Digital Gold - Bitcoin
The Digital Gold - Bitcoin
 
Stablecoins 2019 / Research
Stablecoins 2019 / ResearchStablecoins 2019 / Research
Stablecoins 2019 / Research
 
Social impact of Blockchain
Social impact of BlockchainSocial impact of Blockchain
Social impact of Blockchain
 
Financial services revolution: Digital assets
Financial services revolution: Digital assetsFinancial services revolution: Digital assets
Financial services revolution: Digital assets
 
Crypto traders study / 2019
Crypto traders study / 2019Crypto traders study / 2019
Crypto traders study / 2019
 
Blockchain usability report / research
Blockchain usability report / researchBlockchain usability report / research
Blockchain usability report / research
 
Blockchain Regional Analysis / Study
Blockchain Regional Analysis / StudyBlockchain Regional Analysis / Study
Blockchain Regional Analysis / Study
 
Blockchain Policy Governance / Research
Blockchain Policy Governance / ResearchBlockchain Policy Governance / Research
Blockchain Policy Governance / Research
 
Blockchain Jobs / Research
Blockchain Jobs / ResearchBlockchain Jobs / Research
Blockchain Jobs / Research
 
Blockchain Bond Market / Research
Blockchain Bond Market / ResearchBlockchain Bond Market / Research
Blockchain Bond Market / Research
 
Blockchain Benefits in the Insurance Industry
Blockchain Benefits in the Insurance IndustryBlockchain Benefits in the Insurance Industry
Blockchain Benefits in the Insurance Industry
 
Blockchain in the Advertising Industry
Blockchain in the Advertising IndustryBlockchain in the Advertising Industry
Blockchain in the Advertising Industry
 
Bitcoin Investor Study / Research
Bitcoin Investor Study / ResearchBitcoin Investor Study / Research
Bitcoin Investor Study / Research
 
Applying Blockchain to Transactive Energy
Applying Blockchain to Transactive EnergyApplying Blockchain to Transactive Energy
Applying Blockchain to Transactive Energy
 
Blockchain: transforming different sectors
Blockchain: transforming different sectorsBlockchain: transforming different sectors
Blockchain: transforming different sectors
 
Social Media Statistics (2019)
Social Media Statistics (2019)Social Media Statistics (2019)
Social Media Statistics (2019)
 
Beginners Guide Social Media Marketing
Beginners Guide Social Media MarketingBeginners Guide Social Media Marketing
Beginners Guide Social Media Marketing
 

Recently uploaded

Attachment Of Assets......................
Attachment Of Assets......................Attachment Of Assets......................
Attachment Of Assets......................AmanBajaj36
 
Chapter 2.ppt of macroeconomics by mankiw 9th edition
Chapter 2.ppt of macroeconomics by mankiw 9th editionChapter 2.ppt of macroeconomics by mankiw 9th edition
Chapter 2.ppt of macroeconomics by mankiw 9th editionMuhammadHusnain82237
 
Unveiling the Top Chartered Accountants in India and Their Staggering Net Worth
Unveiling the Top Chartered Accountants in India and Their Staggering Net WorthUnveiling the Top Chartered Accountants in India and Their Staggering Net Worth
Unveiling the Top Chartered Accountants in India and Their Staggering Net WorthShaheen Kumar
 
Call Girls In Yusuf Sarai Women Seeking Men 9654467111
Call Girls In Yusuf Sarai Women Seeking Men 9654467111Call Girls In Yusuf Sarai Women Seeking Men 9654467111
Call Girls In Yusuf Sarai Women Seeking Men 9654467111Sapana Sha
 
government_intervention_in_business_ownership[1].pdf
government_intervention_in_business_ownership[1].pdfgovernment_intervention_in_business_ownership[1].pdf
government_intervention_in_business_ownership[1].pdfshaunmashale756
 
Monthly Market Risk Update: April 2024 [SlideShare]
Monthly Market Risk Update: April 2024 [SlideShare]Monthly Market Risk Update: April 2024 [SlideShare]
Monthly Market Risk Update: April 2024 [SlideShare]Commonwealth
 
(办理原版一样)QUT毕业证昆士兰科技大学毕业证学位证留信学历认证成绩单补办
(办理原版一样)QUT毕业证昆士兰科技大学毕业证学位证留信学历认证成绩单补办(办理原版一样)QUT毕业证昆士兰科技大学毕业证学位证留信学历认证成绩单补办
(办理原版一样)QUT毕业证昆士兰科技大学毕业证学位证留信学历认证成绩单补办fqiuho152
 
OAT_RI_Ep19 WeighingTheRisks_Apr24_TheYellowMetal.pptx
OAT_RI_Ep19 WeighingTheRisks_Apr24_TheYellowMetal.pptxOAT_RI_Ep19 WeighingTheRisks_Apr24_TheYellowMetal.pptx
OAT_RI_Ep19 WeighingTheRisks_Apr24_TheYellowMetal.pptxhiddenlevers
 
VIP Call Girls LB Nagar ( Hyderabad ) Phone 8250192130 | ₹5k To 25k With Room...
VIP Call Girls LB Nagar ( Hyderabad ) Phone 8250192130 | ₹5k To 25k With Room...VIP Call Girls LB Nagar ( Hyderabad ) Phone 8250192130 | ₹5k To 25k With Room...
VIP Call Girls LB Nagar ( Hyderabad ) Phone 8250192130 | ₹5k To 25k With Room...Suhani Kapoor
 
VIP Kolkata Call Girl Jodhpur Park 👉 8250192130 Available With Room
VIP Kolkata Call Girl Jodhpur Park 👉 8250192130  Available With RoomVIP Kolkata Call Girl Jodhpur Park 👉 8250192130  Available With Room
VIP Kolkata Call Girl Jodhpur Park 👉 8250192130 Available With Roomdivyansh0kumar0
 
How Automation is Driving Efficiency Through the Last Mile of Reporting
How Automation is Driving Efficiency Through the Last Mile of ReportingHow Automation is Driving Efficiency Through the Last Mile of Reporting
How Automation is Driving Efficiency Through the Last Mile of ReportingAggregage
 
VIP Kolkata Call Girl Serampore 👉 8250192130 Available With Room
VIP Kolkata Call Girl Serampore 👉 8250192130  Available With RoomVIP Kolkata Call Girl Serampore 👉 8250192130  Available With Room
VIP Kolkata Call Girl Serampore 👉 8250192130 Available With Roomdivyansh0kumar0
 
(DIYA) Bhumkar Chowk Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...
(DIYA) Bhumkar Chowk Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...(DIYA) Bhumkar Chowk Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...
(DIYA) Bhumkar Chowk Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...ranjana rawat
 
VIP High Class Call Girls Saharanpur Anushka 8250192130 Independent Escort Se...
VIP High Class Call Girls Saharanpur Anushka 8250192130 Independent Escort Se...VIP High Class Call Girls Saharanpur Anushka 8250192130 Independent Escort Se...
VIP High Class Call Girls Saharanpur Anushka 8250192130 Independent Escort Se...Suhani Kapoor
 
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escorts
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur EscortsHigh Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escorts
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escortsranjana rawat
 
Q3 2024 Earnings Conference Call and Webcast Slides
Q3 2024 Earnings Conference Call and Webcast SlidesQ3 2024 Earnings Conference Call and Webcast Slides
Q3 2024 Earnings Conference Call and Webcast SlidesMarketing847413
 
Andheri Call Girls In 9825968104 Mumbai Hot Models
Andheri Call Girls In 9825968104 Mumbai Hot ModelsAndheri Call Girls In 9825968104 Mumbai Hot Models
Andheri Call Girls In 9825968104 Mumbai Hot Modelshematsharma006
 
Authentic No 1 Amil Baba In Pakistan Authentic No 1 Amil Baba In Karachi No 1...
Authentic No 1 Amil Baba In Pakistan Authentic No 1 Amil Baba In Karachi No 1...Authentic No 1 Amil Baba In Pakistan Authentic No 1 Amil Baba In Karachi No 1...
Authentic No 1 Amil Baba In Pakistan Authentic No 1 Amil Baba In Karachi No 1...First NO1 World Amil baba in Faisalabad
 

Recently uploaded (20)

Attachment Of Assets......................
Attachment Of Assets......................Attachment Of Assets......................
Attachment Of Assets......................
 
Chapter 2.ppt of macroeconomics by mankiw 9th edition
Chapter 2.ppt of macroeconomics by mankiw 9th editionChapter 2.ppt of macroeconomics by mankiw 9th edition
Chapter 2.ppt of macroeconomics by mankiw 9th edition
 
Unveiling the Top Chartered Accountants in India and Their Staggering Net Worth
Unveiling the Top Chartered Accountants in India and Their Staggering Net WorthUnveiling the Top Chartered Accountants in India and Their Staggering Net Worth
Unveiling the Top Chartered Accountants in India and Their Staggering Net Worth
 
Call Girls In Yusuf Sarai Women Seeking Men 9654467111
Call Girls In Yusuf Sarai Women Seeking Men 9654467111Call Girls In Yusuf Sarai Women Seeking Men 9654467111
Call Girls In Yusuf Sarai Women Seeking Men 9654467111
 
government_intervention_in_business_ownership[1].pdf
government_intervention_in_business_ownership[1].pdfgovernment_intervention_in_business_ownership[1].pdf
government_intervention_in_business_ownership[1].pdf
 
Monthly Market Risk Update: April 2024 [SlideShare]
Monthly Market Risk Update: April 2024 [SlideShare]Monthly Market Risk Update: April 2024 [SlideShare]
Monthly Market Risk Update: April 2024 [SlideShare]
 
🔝+919953056974 🔝young Delhi Escort service Pusa Road
🔝+919953056974 🔝young Delhi Escort service Pusa Road🔝+919953056974 🔝young Delhi Escort service Pusa Road
🔝+919953056974 🔝young Delhi Escort service Pusa Road
 
Commercial Bank Economic Capsule - April 2024
Commercial Bank Economic Capsule - April 2024Commercial Bank Economic Capsule - April 2024
Commercial Bank Economic Capsule - April 2024
 
(办理原版一样)QUT毕业证昆士兰科技大学毕业证学位证留信学历认证成绩单补办
(办理原版一样)QUT毕业证昆士兰科技大学毕业证学位证留信学历认证成绩单补办(办理原版一样)QUT毕业证昆士兰科技大学毕业证学位证留信学历认证成绩单补办
(办理原版一样)QUT毕业证昆士兰科技大学毕业证学位证留信学历认证成绩单补办
 
OAT_RI_Ep19 WeighingTheRisks_Apr24_TheYellowMetal.pptx
OAT_RI_Ep19 WeighingTheRisks_Apr24_TheYellowMetal.pptxOAT_RI_Ep19 WeighingTheRisks_Apr24_TheYellowMetal.pptx
OAT_RI_Ep19 WeighingTheRisks_Apr24_TheYellowMetal.pptx
 
VIP Call Girls LB Nagar ( Hyderabad ) Phone 8250192130 | ₹5k To 25k With Room...
VIP Call Girls LB Nagar ( Hyderabad ) Phone 8250192130 | ₹5k To 25k With Room...VIP Call Girls LB Nagar ( Hyderabad ) Phone 8250192130 | ₹5k To 25k With Room...
VIP Call Girls LB Nagar ( Hyderabad ) Phone 8250192130 | ₹5k To 25k With Room...
 
VIP Kolkata Call Girl Jodhpur Park 👉 8250192130 Available With Room
VIP Kolkata Call Girl Jodhpur Park 👉 8250192130  Available With RoomVIP Kolkata Call Girl Jodhpur Park 👉 8250192130  Available With Room
VIP Kolkata Call Girl Jodhpur Park 👉 8250192130 Available With Room
 
How Automation is Driving Efficiency Through the Last Mile of Reporting
How Automation is Driving Efficiency Through the Last Mile of ReportingHow Automation is Driving Efficiency Through the Last Mile of Reporting
How Automation is Driving Efficiency Through the Last Mile of Reporting
 
VIP Kolkata Call Girl Serampore 👉 8250192130 Available With Room
VIP Kolkata Call Girl Serampore 👉 8250192130  Available With RoomVIP Kolkata Call Girl Serampore 👉 8250192130  Available With Room
VIP Kolkata Call Girl Serampore 👉 8250192130 Available With Room
 
(DIYA) Bhumkar Chowk Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...
(DIYA) Bhumkar Chowk Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...(DIYA) Bhumkar Chowk Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...
(DIYA) Bhumkar Chowk Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...
 
VIP High Class Call Girls Saharanpur Anushka 8250192130 Independent Escort Se...
VIP High Class Call Girls Saharanpur Anushka 8250192130 Independent Escort Se...VIP High Class Call Girls Saharanpur Anushka 8250192130 Independent Escort Se...
VIP High Class Call Girls Saharanpur Anushka 8250192130 Independent Escort Se...
 
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escorts
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur EscortsHigh Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escorts
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escorts
 
Q3 2024 Earnings Conference Call and Webcast Slides
Q3 2024 Earnings Conference Call and Webcast SlidesQ3 2024 Earnings Conference Call and Webcast Slides
Q3 2024 Earnings Conference Call and Webcast Slides
 
Andheri Call Girls In 9825968104 Mumbai Hot Models
Andheri Call Girls In 9825968104 Mumbai Hot ModelsAndheri Call Girls In 9825968104 Mumbai Hot Models
Andheri Call Girls In 9825968104 Mumbai Hot Models
 
Authentic No 1 Amil Baba In Pakistan Authentic No 1 Amil Baba In Karachi No 1...
Authentic No 1 Amil Baba In Pakistan Authentic No 1 Amil Baba In Karachi No 1...Authentic No 1 Amil Baba In Pakistan Authentic No 1 Amil Baba In Karachi No 1...
Authentic No 1 Amil Baba In Pakistan Authentic No 1 Amil Baba In Karachi No 1...
 

Blockchain 101 - Blockchain Explained

  • 1. B L O C K C H A I N 1 0 1 N O V . 2 0 1 9 B L A C K C H A I N . G U R U
  • 2. B L A C K C H A I N . G U R U WE HAVE COME A LONG WAY.... We have seen it all – from the 1st introduction of Bitcoin whitepaper in 2009 to introduction of other utility based crypto tokens to real world media coverage and hype, and now a fusion of funding and evolving finance with blockchain or, in a broader sense, DLTs. With the help of Blockchain, two parties with no trust in each other can enable themselves to exchange digital data on a peer-to-peer basis with fewer or no third parties or intermediaries. ‘Data’ is in the broader sense, but anything that can be translated into a digital form, e.g. insurance policies, contracts, money, birth and marriage certificates, buying and selling goods and services, land titles, medical and educational records etc. The potential of blockchain to engender wide-ranging changes in the economy, industry and society – both now and tomorrow – is currently being explored across sectors and by a variety of organizations. The report Blockchain 101 brings together some general ‘descriptions’ of simple and widely used terms in the industry especially related to ‘Blockchain’ or ‘Distributed Ledger Technologies’. It provides an explanatory approach to simple terms that are easy to understand, painting a clear picture of a typical DLT function structure and operations of consensuses. Our hope is that this explanation will help the readers to understand and eliminate common misconceptions about Blockchain and Distributed Ledger Technologies. As always, we recognize that our ability to produce high quality research is highly dependent on the cooperation of industry initiatives and entities and we extend our thanks to those that have contributed information and data to the co-authors of this document.
  • 3. B L A C K C H A I N . G U R U misconceptions We witness a different set of terms being spread around the industry that, depending upon the conferee, may mean the same thing or maybe is just referring to completely different concepts. We also witness some definitions regarding “distributed ledger” or a “blockchain” that are absolutely not only conflicting but also somewhat misleading - giving way for unnecessary confusions and misunderstandings. In this document, we have repeatedly suggested more of a generic term - distributed ledger technology (DLT) systems, we can see that both the terms “blockchain” and “DLT” are being used interchangeably as they have established themselves as umbrella terms. DLT systems are generally systems that are made up of multiple independent components (e.g. computers), communicating with each other. These computers or nodes exchange data between each other without the need of a central server as they are often based on a peer-to-peer (P2P) architecture. Storing and processing of data by these distributed systems is done with the help of multiple nodes, but are owned or controlled by a single entity. These nodes reach agreement over the state of the system, that too without the need of a central authority and that’s what sets DLT apart. These systems are specifically designed to operate even in the presence of unreliable components such as hardware and connections related issues and also some bad actors who are trying to beat the system.
  • 4. SHARED RECORDS MULTI-PARTY CONSENSUS INDEPENDENT VALIDATION TAMPER RESISTANCE TAMPER EVIDENCE Shared record: enable multiple separate entities to provide data inputs and participate in the creation of new records. Multi-party consensus: require multiple separate entities to collectively reach agreement over the ordering of transactions in the absence of a central authority. Independent validation: enable each participant to independently verify the state of their transactions and the integrity of the system. This also involves detecting unauthorised changes applied to records in a trivial way. Tamper evidence: allow each participant to detect on-consensual changes applied to records trivially. Tamper resistance: make it hard for a single party to unilaterally change past records (i.e. transaction history). A DLT system needs to be capable of ensuring the following five properties: B L A C K C H A I N . G U R U Distributed Ledger Technology (DLT) Source - University of Cambridge Judge Business School
  • 5. B L O C K C H A I N E L I M I N A T E S T H E N E E D O F C E N T R A L A U T H O R I T Y These nodes reach agreement over the state of the system, that too without the need of a central authority and that’s what sets DLT apart
  • 6. DISTRIBUTED LEDGER TECHNOLOGIES - PRIVATE AND PUBLIC Distributed Ledger Technologies are constantly evolving and are dynamic. The on-going transformation on a continuous basis may affect the characteristics of the system and even potentially affect its base properties. We will see, some ‘Distributed Ledger Technology systems’ operating currently in closed and safe environments with no adversarial dynamics for a variety of reasons. These systems can be permissionless and are made public i.e. these systems enables anyone free to join, operate and leave the network as well as take part in the consensus of the network without the need of permission. This is because these systems have dynamic membership and generally rely on a combination of incentives that are economically based via their native token and game theory to make these systems secure and function properly. DLT systems can also be permissioned and private i.e. only some limited number of participants have access to the network, courtesy of a gatekeeper. Network participants are assigned with different level of permissions such as the right to participate in the consensus of the network. With the help of fixed membership, identification of all the participants can be done, establishment of contractual agreements can also be done between them to penalize any misconduct.
  • 7. B L A C K C H A I N . G U R U WHAT IS CONSENSUS? The notion of 'consensus’ in the crypto sphere lacks a clear and concise meaning about the nature of the agreement. What consensus is reached over? Below are the concept of Social Consensus and Network Consensus that are related, but of distinct types. There are some rulesets that the stakeholders and network participants need to agree on (expressed in the protocol via the consensus rules). The system and the adequate process for applying changes to the rules is governed by these rulesets. The concept actually goes beyond mere governance of the system : the concept enables an agreement between the stakeholders over the associated characteristics of the system. Whether involved directly or indirectly, with varying degrees of influence, anybody can play a role in the social consensus Once an agreement has been established on the nature of the system, between the stakeholders, the network participants need to work to establish an agreement over the content itself (over the records produced by the system). Network consensus refers to the process of resolving potential conflicts within the boundaries of the P2P network that may arise from multiple valid, but conflicting ledger entries. This type of consensus usually operates within the mutually-agreed ruleset by the block producers and is limited to the ordering of transactions. SOCIAL CONSENSUS NETWORK CONSENSUS
  • 8. B L A C K C H A I N . G U R U While different, both consensus types are closely linked. Social consensus implicitly includes network consensus, as the latter produces the latest system state that is universally accepted byall network participants and external stakeholders. It is, thus, important to point out that social consensus can always override network consensus, because changes to the rules can invalidatetransaction ordering decisions taken by block producers such as miners. A functional DLT system should have an appropriate system of checks and balances that prevents a single entity or colluding group of actors from dominating either social or network consensus, as this would create a single point of trust - and, thus, also failure. For instance, block producers are put in check by fully-validating nodes (auditors) that threaten to reject mined blocks that do not comply with protocol rules. On a short note Social consensus: Reaching agreement over what actually constitutes the system (incl. consensus rules, how network consensus is reached, etc.) Network consensus: Reaching agreement over the system state (i.e. latest ledger version) within the universally-accepted consensus rules
  • 9. Known as the youngest and most influential Blockchain expert in the field. She is an Italian-American who first started out as a startupper in the AI and IT business, while still finishing her Economics and Management studies in Bocconi. Eloisa is a renowned author, public speaker, and biz-dev, catering startups and companies wanting to innovate. Currently being the Chapter Director of Bocconi University Startup Grind Chapter, she made valuable connections and became a part of  some of the main blockchain associations around the world, namely The Blockchain Council and The NYC Women in Blockchain. She will be featured in the Forbes Italy 30 Under 30 most influential entrepreneurs in 2020. Giovanni Casagrande A known name in the world of cryptocurrency. He has been in the marketing industry for well over 20 years and have switched to the cryptocurrency industry in 2014. He’s a writer, public speaker, investor and Marketing / Growth Hacking advisor in more than 100 successfully projects. His specialty was Economics in the University of Bologna and the knowledge, experience gathered from there has helped him to manage/help many businesses in the industry. 4 years ago he founded Black Marketing Guru, a successfully Growth Hacking startup in Italy. Giacomo Arcaro He has 15 years’ experience in growth hacking, digital strategy, startup and business development. He has advised over 150 startups and has 50 managed employees into a XII Century Church in Italy for the European biggest growth hacking company. He holds the title of ‘Amazon Best Seller Author’ and is been known to be one of the ‘Most Influencial Blockchain Evangelist’ with +200 conferences all over the world. Eloisa Marchesoni 'The Most Influential Fintech Advisor' 'European Best Growth Hacker' 'Number 1 ICO Advisor Worldwide Award' 'An influential Personality in the Blockchain Space' 'Number 1 token model architect for ICOs' 'Top 100 Fintech Leaders and Influencers in Italy'