2. Animation for TV channels as in these ones
tend to be random, in sense, they have no
advertising that these are TV channels, the
logo being the centrepiece of the
animation, with things going on around it.
Animation seems to be simple in concept but
being detailed in the actual animation
process. Animations can perform special
affects you cannot get in a ‘live’
recording, with the most abstract
environments; as well animation can be
combined with live recording to create more
spectacular advertisements. As it turns
out, animation adverts are usually cheaper to
produce compared to ‘live’ adverts, due to
production costs, paying for actors, and
especially if the actors are popular or if they
are in some way detained from production
could became a big financial issue.
