This document outlines a 10 step process for creating a business plan. It includes sections on assessing your business idea, creating an executive summary and mission statement, describing your company background and products/services, developing a marketing and competitive analysis, performing a SWOT analysis, planning your operations, and creating financial projections and timelines. The purpose of a business plan is outlined as providing a roadmap for your business, clarifying your vision and roles, and gaining financing or office space. Reasons for not completing a plan include a lack of time, uncertainty around what to include, discomfort with financials, and not feeling a plan is necessary.

1. FOUNDER ABDUL _ BASIT
CO FOUNDER
C.E.O
MARKET ANALYST
ALI __ JAN
MAAZ _ ULLAH
M _ BILAL
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2. What is the PURPOSE
of a Business Plan?
TOP 4 REASONS TO COMPLETE YOUR BUSINESS PLAN
1.Road Map
2.Clear Vision of your Business
3.Clear Understanding of Roles & Needs
4.Gain Financing or Office Space

3. Why Should YOU Write
a Business Plan?
TOP 4 REASONS TO WRITEA BUSINESS PLAN
Write to Sell Yourself on the Business
May Save You Grief and Expense
May Show You Another Alternative
First Plan Isthe Toughest

4. What has kept you
from completing
YOUR Business Plan?
TOP 4 REASONS YOUR BUSINESS PLAN ISNOT DONE
1.Time
2.Not Sure What to put in the Plan
3.Not Comfortable with the Financials
4.Didn’t Feel Like you NEEDED a Plan

5. Business Plan in 10 Steps

6. Assess Your Business Idea
What Would a Lender or Investor Want to Know
About - Owner, Business, Community?
Planning Process Starts with
Goals Both Business & Personal

7. Executive
Summary
Step 1

8. Name of Your Business
 Create a name or reevaluate the
name of your business.
 Does it integrate well with what you
are selling?
 Isit easy to spell and remember?
 Isit a name that can be well
branded over time?

9. Forecasting for the Future
What will your business look like 5 years
from now?
Employees
Expansion
Company Goals

10. Mission
Statement
Step 2

11. Mission
 Defines what your business does.
What activities it performs?
What is unique about your business?
Stands out from competitors.
Why are you necessary?

12. Company
Background
Step 3

13. Background
 Education
Experience in the field
Years Established
Management Team

14. Product
Description
Step 4

15. Product/Service Description
• What do you sell?
• Write a description.
• What are you top 3
products/services
based on revenue?
• How much are your
products?

16. Marketing
Plan
Step 5

17. Marketing Plan
Traditional Marketing
• Word of Mouth
• Flyers /Brochures
• Business Cards
• Newspaper/Magazines
• Billboards
• Website
• Print Newsletter
• Mail
Future Oriented Marketing
• Social Media
• Text Messaging
• Mobile App
• Mobile Site
• Landing Page
• Videos
• Email Newsletter
• Online Newspapers
Choose 3

18. Competitive
Analysis
Step 6

19. Competitive Analysis
Library Databases
• Reference USA
• Simply Map
Competitive strengths and weaknesses
• Risks and hurdles
• Industry Trends
• Assessment of the market

20. SWOT
Analysis
Step 7

21. Strengths. Weakness.
Opportunities. Threats.
Build on your strengths
Resolve your weaknesses
Exploit opportunities
Avoid threats

22. Operations
Step 8

23. Operations
Strategy for implementing the
business plan. Use assumptions
developed here in the financial
sections:
Marketing Strategy
Production Plan
Personnel
Customer Support
Future research and development
plans
Plan to stay technically current

24. Financial
Planning
Step 9

25. Financial Planning
 Create budgets to achieve business
objectives
 Control of your cash flow
 Accounts Receivable/Payable
 Due Dates/Loan Payments

26. Timeline
Step 10

27. Timeline
Clearly define what you want to
achieve with your business
Make sure they are quantifiable and
set to specific time lines
Set specific goals for each of your
products or services.