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CREA
TIVE.ASSURED
A C T I VA T I O N
credentials
about us                      3
           live events                   4
           exhibition stands             6
           experiential interiors        8
           brand communication          10


           digital media                14


contents   our approach
           a selection of our clients
                                        16
                                        18
our talented team’s creativity is driven by            ‫ﻧﺒﺬة ﻋﻦ اﻟﺸﺮﻛﺔ‬
strategic insight into your audience needs
                                                    about us
                                                      Action Impact is the largest integrated live communications agency in the
                                                      Middle East. We create and activate exceptional live events, exhibition stands,



               ً
               ‫أﻫﻼ‬                  Hello             Our award winning team comprises more than 80 of the best multi-disciplined
                                                      professionals from the region and across the world. They include creative

    Hallo
                                                      designers, technical specialists, project managers, architects, client-facing experts
                                     ‫ﻣﺮﺣﺒ‬             and logistical support staff.

                                                      Some of the region’s best brands, companies and government institutions trust and
                                                      rely on us to create their live communications year after year.

                                                       live events
                                                       exhibition stands

                                              Hej      experiential interiors
                                                       brand communication

                                                       digital media


                                                      and international projects.

                                         Bonjour
  Ciao
                                    Hola
               Alo
                              Kumusta                 Mike Wain                 Adrian Bell
‫ﺗﻨﻈﻴﻢ اﻟﻔﻌﺎﻟﻴﺎت‬
live events
  Action Impact has designed and produced some of the region’s largest


  you an event to be proud of.

  Our award-winning team plans and executes every aspect of your event
  with precision – from set and stage production to driving attendance. We

  is how you and your brand will be remembered.

   conferences                                roadshows
   award ceremonies                           gala dinners
   incentive programmes                       seminars
   outdoor events                             product launches
   media/press conferences                    cultural events e.g. Ramadan
   concerts/music events                      sponsorship events
   charity events                             theming

   delegate management                        transport logistics
   branded merchandise
                                              VVIP events
du - GITEX exhibition




                         ‫ﺗﻨﻈﻴﻢ ﺳﺘﺎﻧﺪات اﻟﻤﻌﺎرض‬
                        exhibition stands
                          Helping brands win visitors’ attention in the cluttered environment of a
                          trade show or exhibition is a challenge on which Action Impact thrives.
                          We create exhibits that not only stand out but also meet your communication
                          objectives. We deliver rich and interactive experiences, as opposed to
                          simply impressive static displays. As a result, we help maximise brand
                          engagement with your target audience.

                          Our team of multi-skilled designers, architects and interior specialists plan and
                          build striking exhibition structures of all kinds, from a large hall experience
                          to airport or shopping mall displays.

                                                              mall activations
                           merchandise kiosks                 airport displays
                           in-store promotions
                           interactive data collation         stand management
‫ﺣﻠﻮل اﻟﺘﺼﻤﻴﻢ‬
           ‫اﻟﻤﺘﻜﺎﻣﻠﺔ‬
experiential interiors
 We conceptualize, design and build award-winning environments that
 engage your target audiences through all of their senses. From the exterior

 visitors on a journey that immerses them in your brand.

 Our architectural and engineering expertise combines with interior design
 and audio-visual to inspire and educate. The Manarat Al Saadiyat visitor
 centre, Ernie Els clubhouse and Sir Bani Yas Island visitor terminals are
 among our creations.

  temporary structures             museums
  sales centres
                                   consumer environments
  exterior facades                 retail environments
‫ﺗﺴﻮﻳﻖ اﻟﻌﻼﻣﺔ اﻟﺘﺠﺎرﻳﺔ‬
brand
communications
 The creative elements used in a brand campaign can ultimately take many
 forms, from physical branding to media planning. But we always start at the
 same place – a strategic plan.

 We review you, your brand, your values, the competitive landscape, and
 the nuances of your sector. We investigate and identify key audience trends,
 together with needs, desires and media preferences. Only then can we draw
 conclusions regarding the best mix of live or digital media routes to deliver and
 maximise reach for your brand messaging, share of voice and impact on your
 brand positioning.

 Once rolled out, we constantly monitor your campaign to ensure it is working
 effectively. If the market environment changes then we are able to re-energize
 or tailor your campaign accordingly.

  strategic planning
  communication evaluation              message platforms
                                        brand design
  content development                   media consulting




                                                                                     Saudi Red Crescent Authority - brand development
TO EXPLORE
                                                                                         RIENCE
                                                                                              THE REAL
                                                                                TO EXPE ITAGEARAB PENINSULA
                                                                                THE HER LD
                                                                                       EO N
                                                                                OF TH ATIO
                                                                                 CIVILIZ
                                                                                                                    TO SER
                                                                             E EXOTIC
                                                                                                                          VE
                                                                   TO LIVE THRIOUS LIFESTYLE.
                                                                   AND LUXU




                                                                                                 An opp
                                                                                                          ortunity
                                                                                                                    .
                                                                                             Join the
                                                                                                        75 year
                                                                                         Saudi Red               old
                                                                                                      Crescent
                                                                                       part of                  and be
                                                                                               its grou
                                                                                                        nd, sea
                                                                                           ambulan               and
                                                                                                      ce services air
                                                                                            Contribu              .
                                                                                      Saudi Red te to the
                                                                                                   Crescent
                                                                                                            legacy.
s of little
              account
                      without
                              an   opportu
                                          nity.” Hen
                                                    ry   Wadswo
                                                               rth Lon
                                                                      gFellow
‫اﻟﻔﻴﻠﻢ واﻟﻔﻴﺪﻳﻮ‬

around the world. Whether for consumer, business or employee
audiences, an Action Impact
messaging, creative treatments and skilled production.

We professionally handle all storyboard, script, pre-production and
post-production requirements. With our own in-house edit suites and

quality solutions.


 show reels                       logo reveals
 corporate videos                 training videos
                                  event videos
 tv commercials
                                  motion graphics
 live event broadcast




                                                                      CNIA - bihar
‫اﻟﻮﺳﺎﺋﻂ اﻟﺮﻗﻤﻴﺔ‬
digital media
  As digital media increasingly dominates our everyday lives, audiences
  expect modern brands to interact with them in new and exciting ways.
  No campaign can afford to ignore it.

  Our digital media team work alongside all our live communication
  services to incorporate innovative technology into your event,
  exhibition stand or brand experience. We also deliver stand-alone
  digital solutions using the latest advances in technology and design.


  online digital services            digital environments
    event management tools             information kiosks
                                       multi touch applications
    e-invites                          holographic projects
                                       augmented reality
    hosting                            interactive video walls
                                       digital presentations
‫ﻣﻨﻬﺠﻨﺎ‬
our approach
  Insightful thinking combined with brilliant and engaging
  implementation ensures Action Impact consistently raises the bar
  in live communications delivery.

  We are a well-established, independent company that’s respected for
  our expertise and ‘can do’ nature.

  We understand that no two campaigns are the same, which is why our
  approach is completely media-neutral.

  Our work is creatively outstanding and aligned to your business objectives.

  We work with you at a strategic level so that your communications are
  founded on solid insight and build tangible brand equity.

  We aim to form true partnerships with clients, based on respect, honesty
  and impartiality, which produce exceptional live communications.
‫ﻧﺨﺒﺔ ﻣﻦ ﻋﻤﻼﺋﻨﺎ‬
a selection
   of our clients
    We are proud to work with some of the region’s most successful companies:



                                                  Al Futtaim
     Al Naboodah Construction                     Averda
     Critical National Infrastructure Authority

     du



                                                  Emaar
     Emal                                         F1
     Honda                                        Jumeirah
     Nakheel                                      Nokia
                                                  Saudi Red Crescent Authority
     Tatweer
     Toyota                                       TRA
     TwoFour54
                                                  Yahsat
Dubai

             International Media Production Zone
             (IMPZ)Emirates Road


             UAE
             T: +971 4 435 5995
             F: +971 4 435 5997

             Abu Dhabi

             Hareb Al Otaiba Building
             Airport Road
             PO Box 39053

             UAE
             T:
             F:



contact us   www.actionimpact.com
             Info@actionimpact.com

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Action Impact Credentials 10 L

  • 1. CREA TIVE.ASSURED A C T I VA T I O N credentials
  • 2. about us 3 live events 4 exhibition stands 6 experiential interiors 8 brand communication 10 digital media 14 contents our approach a selection of our clients 16 18
  • 3. our talented team’s creativity is driven by ‫ﻧﺒﺬة ﻋﻦ اﻟﺸﺮﻛﺔ‬ strategic insight into your audience needs about us Action Impact is the largest integrated live communications agency in the Middle East. We create and activate exceptional live events, exhibition stands, ً ‫أﻫﻼ‬ Hello Our award winning team comprises more than 80 of the best multi-disciplined professionals from the region and across the world. They include creative Hallo designers, technical specialists, project managers, architects, client-facing experts ‫ﻣﺮﺣﺒ‬ and logistical support staff. Some of the region’s best brands, companies and government institutions trust and rely on us to create their live communications year after year. live events exhibition stands Hej experiential interiors brand communication digital media and international projects. Bonjour Ciao Hola Alo Kumusta Mike Wain Adrian Bell
  • 4. ‫ﺗﻨﻈﻴﻢ اﻟﻔﻌﺎﻟﻴﺎت‬ live events Action Impact has designed and produced some of the region’s largest you an event to be proud of. Our award-winning team plans and executes every aspect of your event with precision – from set and stage production to driving attendance. We is how you and your brand will be remembered. conferences roadshows award ceremonies gala dinners incentive programmes seminars outdoor events product launches media/press conferences cultural events e.g. Ramadan concerts/music events sponsorship events charity events theming delegate management transport logistics branded merchandise VVIP events
  • 5.
  • 6. du - GITEX exhibition ‫ﺗﻨﻈﻴﻢ ﺳﺘﺎﻧﺪات اﻟﻤﻌﺎرض‬ exhibition stands Helping brands win visitors’ attention in the cluttered environment of a trade show or exhibition is a challenge on which Action Impact thrives. We create exhibits that not only stand out but also meet your communication objectives. We deliver rich and interactive experiences, as opposed to simply impressive static displays. As a result, we help maximise brand engagement with your target audience. Our team of multi-skilled designers, architects and interior specialists plan and build striking exhibition structures of all kinds, from a large hall experience to airport or shopping mall displays. mall activations merchandise kiosks airport displays in-store promotions interactive data collation stand management
  • 7.
  • 8. ‫ﺣﻠﻮل اﻟﺘﺼﻤﻴﻢ‬ ‫اﻟﻤﺘﻜﺎﻣﻠﺔ‬ experiential interiors We conceptualize, design and build award-winning environments that engage your target audiences through all of their senses. From the exterior visitors on a journey that immerses them in your brand. Our architectural and engineering expertise combines with interior design and audio-visual to inspire and educate. The Manarat Al Saadiyat visitor centre, Ernie Els clubhouse and Sir Bani Yas Island visitor terminals are among our creations. temporary structures museums sales centres consumer environments exterior facades retail environments
  • 9.
  • 10. ‫ﺗﺴﻮﻳﻖ اﻟﻌﻼﻣﺔ اﻟﺘﺠﺎرﻳﺔ‬ brand communications The creative elements used in a brand campaign can ultimately take many forms, from physical branding to media planning. But we always start at the same place – a strategic plan. We review you, your brand, your values, the competitive landscape, and the nuances of your sector. We investigate and identify key audience trends, together with needs, desires and media preferences. Only then can we draw conclusions regarding the best mix of live or digital media routes to deliver and maximise reach for your brand messaging, share of voice and impact on your brand positioning. Once rolled out, we constantly monitor your campaign to ensure it is working effectively. If the market environment changes then we are able to re-energize or tailor your campaign accordingly. strategic planning communication evaluation message platforms brand design content development media consulting Saudi Red Crescent Authority - brand development
  • 11. TO EXPLORE RIENCE THE REAL TO EXPE ITAGEARAB PENINSULA THE HER LD EO N OF TH ATIO CIVILIZ TO SER E EXOTIC VE TO LIVE THRIOUS LIFESTYLE. AND LUXU An opp ortunity . Join the 75 year Saudi Red old Crescent part of and be its grou nd, sea ambulan and ce services air Contribu . Saudi Red te to the Crescent legacy. s of little account without an opportu nity.” Hen ry Wadswo rth Lon gFellow
  • 12. ‫اﻟﻔﻴﻠﻢ واﻟﻔﻴﺪﻳﻮ‬ around the world. Whether for consumer, business or employee audiences, an Action Impact messaging, creative treatments and skilled production. We professionally handle all storyboard, script, pre-production and post-production requirements. With our own in-house edit suites and quality solutions. show reels logo reveals corporate videos training videos event videos tv commercials motion graphics live event broadcast CNIA - bihar
  • 13.
  • 14. ‫اﻟﻮﺳﺎﺋﻂ اﻟﺮﻗﻤﻴﺔ‬ digital media As digital media increasingly dominates our everyday lives, audiences expect modern brands to interact with them in new and exciting ways. No campaign can afford to ignore it. Our digital media team work alongside all our live communication services to incorporate innovative technology into your event, exhibition stand or brand experience. We also deliver stand-alone digital solutions using the latest advances in technology and design. online digital services digital environments event management tools information kiosks multi touch applications e-invites holographic projects augmented reality hosting interactive video walls digital presentations
  • 15.
  • 16. ‫ﻣﻨﻬﺠﻨﺎ‬ our approach Insightful thinking combined with brilliant and engaging implementation ensures Action Impact consistently raises the bar in live communications delivery. We are a well-established, independent company that’s respected for our expertise and ‘can do’ nature. We understand that no two campaigns are the same, which is why our approach is completely media-neutral. Our work is creatively outstanding and aligned to your business objectives. We work with you at a strategic level so that your communications are founded on solid insight and build tangible brand equity. We aim to form true partnerships with clients, based on respect, honesty and impartiality, which produce exceptional live communications.
  • 17.
  • 18. ‫ﻧﺨﺒﺔ ﻣﻦ ﻋﻤﻼﺋﻨﺎ‬ a selection of our clients We are proud to work with some of the region’s most successful companies: Al Futtaim Al Naboodah Construction Averda Critical National Infrastructure Authority du Emaar Emal F1 Honda Jumeirah Nakheel Nokia Saudi Red Crescent Authority Tatweer Toyota TRA TwoFour54 Yahsat
  • 19. Dubai International Media Production Zone (IMPZ)Emirates Road UAE T: +971 4 435 5995 F: +971 4 435 5997 Abu Dhabi Hareb Al Otaiba Building Airport Road PO Box 39053 UAE T: F: contact us www.actionimpact.com Info@actionimpact.com