In Live Shows Merchandising we will be focused in the market of entertainment and show business, giving our services of manufacturing textiles and other products for sale in Special Events, Concerts, Sports Events, Theatrical Plays and Musicals, Cultural Events, Exhibitions and Retail Sales. The different Articles that we produce and merchandise under the International and National licenses for Merchandise are: Tee-shirts for men, women and children, special clothing for modeling and with special cut, jackets, sweat shirts, bandanas, wristbands, key chains, pins, posters, calendars, programs for the event, collection books, mugs among others. We count with a group of Designers and Marketers so we can give the services of Conceptualization and Development of Products considering the needs of the Project and Client. Our infrastructure and experience allows us to cover Sales Operations in all Latin America and in different types of venues like Stadiums, Theaters, Forums, Amusement Parks and Public Esplanades.

2. BACKGROUND
We started since 2004, giving the services of manufacture and
merchandising of promotional textiles to Advertising and
Merchandising Agencies as well as companies dedicated to
entertainment.
In 2007 we started up as “Live Shows Merchandising” giving
merchandising services in Mexico and the rest of Latin America
to production companies dedicated to show business and
International Merchandising Agencies.

3. Live Shows Merchandising
In Live Shows Merchandising we will be focused in the market
of entertainment and show business, giving our services of
manufacturing textiles and other products for sale in Special
Events, Concerts, Sports Events, Theatrical Plays and Musicals,
Cultural Events, Exhibitions and Retail Sales.
The different Articles that we produce and merchandise under the
International and National licenses for Merchandise are:
Tee-shirts for men, women and children, special clothing for
modeling and with special cut, jackets, sweat shirts, bandanas,
wristbands, key chains, pins, posters, calendars, programs for the
event, collection books, mugs among others.
We count with a group of Designers and Marketers so we can give
the services of Conceptualization and Development of Products
considering the needs of the Project and Client.
Our infrastructure and experience allows us to cover Sales
Operations in all Latin America and in different types of venues like
Stadiums, Theaters, Forums, Amusement Parks and Public
Esplanades.

4. Services that we offer
The services that Live Shows Merchandising offers is focused
on achieving an Alliance with the Artistic Agencies and Production
Agencies to develop different businesses and Merchandising
strategies.
Merchandising
Tiendas y Outlets
Photo Opportunity
Licensing
E-Commerce

5. Merchandising | Live Shows
Developing and Merchandising official
products in Concerts, Sports Events,
Theatrical Plays, Exhibitions and Special
Events.
We produce products with the best quality
under the most demanding international
standard: Tee-shirts, hats, jackets, key chains,
mugs, posters, book tours and many other
products.
Our presence is in all the American Continent
covering the operation of sales through our
offices in Mexico, Costa Rica, Colombia, Peru,
Chile, Argentina and Brazil.
Merchandising and Operative Coordination of
selling PICTURES AND AUTOGRAPH
SIGNATURES OF THE ARTISTS with fans in
live shows and special presentations.
Photo Opportunity |
Live Shows and Special Presentations

6. E-Commerce
Merchandising of Official Merchandise of Artists,
Shows and Brands of the license through the
Virtual Shops created and operated by Live
Shows Merchandising:
www.tiendaoficial.com (Mexico)
www.liveshowsmerch.com.ar (Argentina)
www.liveshows.com.br (Brasil)
www.elreyleon.tienda (Mexico)
(bajo la licencia de Disney)
www.eshopmexico.tv (Mexico)
(bajo la licencia de Disney)
Trough our division of LIVE SHOWS
LICENSING, we develop the merchandising of
properties (rights of the image of the artist)
creating an alliance and business with
different Companies under the scheme of
“CONSUMER PRODUCTS”, “RETAIL SALES”
and “PREMIUM PROGRAMS”, and in this way
we generate the paying of royalties for
exploiting properties and the direct sales of
the products in Stores and different market
categories.
Licensing

7. Stores | Official Stores and Outlets
We have an Official Merchandise Store in
Mexico named “Tienda Oficial” located in
Condesa and in 2014 we will open 2 more
Stores in Mexico and with plans of expanding
this concept in Argentina and Brazil.
In the stores we merchandise the Exclusive of
official products of artists and international
shows: tee-shirts, jackets, hats, accessories,
music and other products.
We too have 3 Outlet stores in Mexico, locates
in the Suburbano train stations in Fortuna,
Cuautitlan and Tlalnepantla and a Mobil
Outlet, which we have the operation
programmed for Special Events, Festivals and
Fairs.
In this Outlets, points of sales we
merchandise the official products of artists and
shows AT REALLY LOW SALE PRICES.

8. Our company works with the most important
merchandise agencies and show production
companies worldwide, representing them and
developing businesses in Mexico and the rest
of Latin America.
These are some of the event that we have been in charge of:
Artists and foreign Bands:
AC DC, Anthrax, Beyoncé, Billy Joel, Big Time Rush, Black Eyed Peas, Celine Dion, Coldplay,
Deff Leppard, Depeche Mode, Drake Bell, Erasure, Foo Fighters, Garbage, Guns and Roses,
Gwen Stefani, Iron Maiden, Jonas Brothers, Judas Priest, Robbie Williams, Madonna, Maroon 5,
Megadeth, Michael Bubble, Moby, Morrisey, Mötley Crüe, Muse, One Direction, Ozzy Osbourne,
Peter Gabriel, Roger Waters, Rolling Stones, Sarah Brightman, Slayer, Smashing Pumpkins,
Yanni, The Black Keys, The Cure, The Killers, U2 and others…
Artists and latin Bands:
Andres Calamaro, Bunbury, Cerati, Chayanne, Los Fabulosos Cadillacs, Luis Miguel, Mago de
Oz, Maná, Ricky Martin, Raphael, Shakira, Ska+P, Soda Estereo, Soziedad Alkholika and
others…
Theatrical Plays and Musicals:
Besame Mucho, El Rey Leon, The Beauty and the Beast, High School Musical, Blue Man Group,
Disney en Concierto, Dulce Caridad, El Violinista en el Tejado, Hoy No Me Puedo Levantar, Los
Miserables, Los Productores, Madagascar Live, Mamma Mia, Mary Poppins, Spamalot, Thriller
Live, Timbiriche el Musical, Pixar en Concierto, Violetta…
Special Events and Festivals:
David Copperfield, Floricienta, Fuerza Bruta, Lord of the Dance, Festival Coordenada, Cirque Du
Soleil (Quidam, Dralion, Saltimbanco, OVO, Inmortal, Varekai, Corteo), Vive Latino, Corona
Capital, Estereo Picnic, Heaven & Hell, Life in Color, Lollapalooza Brasil, Pepsi Music Argentina….
Sport Events:
Nascar Bush, Desafio Tecate, NBA, NFL México, Champ Cart, WWE, Monster Jam, LFL México,
UFC…
Exhibitions:
El Cuerpo Humano, Cuerpos Pintados, Momias de Guanajuato, Walking with Dinosaurs and
Alazraki Gaming
Araca
Bandmerch
Bravado
Cinderblock
Cirque Du Soleil
Disney Mexico
Disney Theatrical
Epic Rights
Manhead
OCESA
Revolve Merchandise
Sandbag
Sony PS
Televisa CP
Warner Music Group
WWE
Zignia LIve
F1 GP México
FEA Merchandising
Firebrand Live
Fly South Merchandise
Global Merchandise
Services
Hi Fidelity
Kontraband Merch
Lezrock
Live Nation Merchandise

9. CORPORATE OFFICES
Live Shows Group, SA de CV
Adolfo Prieto 1725, Col. Acacias,
Delegación Benito Juárez,
c.p. 03240, México, Distrito Federal
Phone. +52(55) 41951827
www.liveshowsmerchandising.com
www.LSG.mx
Facebook /liveshowsmerch
Twitter @liveshowsmerch
Raul Hernández
Operation Manager -Mexico
raul.Hernandez@lsg.mx
Alejandro Martinez Pradel
Operation Manager –Mexico
josealejandro.Martinez@lsg.mx
Jorge Alvarez
Operation Manager –North of Mexico
jorge.alvarez@lsg.mx
Salvador Mendez
Administrator Manager - Argentina
salvador.mendez@liveshowsgroup.com
Felipe Martinez
Administrator Manager - Chile
felipe.Martinez@liveshowsgroup.com
Pedro Barreto
Administrator Manager - Brasil
Pedro.barreto@liveshows.com.br
Darly LealL
Aarón Gonzalez
CEO
jagonzalez@liveshowsgroup.com
Mariana Cong
VP Events
mariana.cong@liveshowsgroup.com
Liliana Vargas
Production Manager
liliana.vargas@lsg.mx
Ara Avalos
Gerente de Diseño
ara.avalos@lsg.mx
Iván González
Finances Manager
ivangonzalez@liveshowsgroup.com
Omar Perez
Ass. Administrative

10. CORPORATE OFFICES
Live Shows Group, SA de CV
Adolfo Prieto 1725, Col. Acacias,
Delegación Benito Juárez,
c.p. 03240, México, Distrito Federal
Phone. +52(55) 41951827
www.liveshowsmerchandising.com
www.LSG.mx
Facebook /liveshowsmerch
Twitter @liveshowsmerch
Raul Hernández
Operation Manager -Mexico
raul.Hernandez@lsg.mx
Alejandro Martinez Pradel
Operation Manager –Mexico
josealejandro.Martinez@lsg.mx
Jorge Alvarez
Operation Manager –North of Mexico
jorge.alvarez@lsg.mx
Salvador Mendez
Administrator Manager - Argentina
salvador.mendez@liveshowsgroup.com
Felipe Martinez
Administrator Manager - Chile
felipe.Martinez@liveshowsgroup.com
Pedro Barreto
Administrator Manager - Brasil
Pedro.barreto@liveshows.com.br
Darly LealL
Aarón Gonzalez
CEO
jagonzalez@liveshowsgroup.com
Mariana Cong
VP Events
mariana.cong@liveshowsgroup.com
Liliana Vargas
Production Manager
liliana.vargas@lsg.mx
Ara Avalos
Gerente de Diseño
ara.avalos@lsg.mx
Iván González
Finances Manager
ivangonzalez@liveshowsgroup.com
Omar Perez
Ass. Administrative