Report downtowndough.com cookie cutters 4-4-2012

SEO, LLC Internet Competitive Analysis Report 4/4/2012

500 N. Michigan Ave.
Suite 300
SEO, LLC Search Engine Ranking Chicago, IL 60611
Report 920-285-7570

Date: 4/4/2012

Recipient: Pat Niles
Downtowndough
W63N658 Washington Ave
CEDARBURG WI 53012

Phone: 262-387-0311
http://www.DowntownDough.com/default.asp

This analysis has been created by SEO, LLC. Visit us on the Web at
http://SplinternetMarketing.com/default.asp or call 920-285-7570 for an appointment for your
personalized plan to dominate in the search results on Google and Bing.

Created by SEO, LLC dba 1 of http://SplinternetMarketing.com/default.asp
www.SplinternetMarketing.com 20


Report Overview
Dates of the Ranking Checks
Date: Wednesday, April 04, 2012
Comparison date: Wednesday, March 14, 2012

Scope of this Ranking Report
53 keywords and one URL have been checked on 4 search engines. The first 2 result pages of each search engine have
been checked.

Visibility Statistics
This table lists the found rankings for all analyzed search terms, URLs and search engines. The chart shows the ranking
changes.
Listings in the first position 12
Listings Summary

Listings in the top 5 positions 44



Listings which are new 8

Listings which moved up 24

Listings which did not change 33

Listings which moved down 10

Listings which are dropped 15
32 listings new or moved up
33 listings did not change
Total listings 75
25 listings dropped or moved down

Listings Distribution
This chart shows the number of rankings in the different positions.



Listings Distribution

30

25

20

15

10

5

0
Pos. 1 Pos. 2-5 Pos. 6-10 Pos. 11-15 Pos. 16-20

Wednesday, April 04, 2012 Wednesday, March 14, 2012

Top 20 Listings
The left chart shows the number of top 20 rankings for your search terms, and the right chart shows the number of top 20
rankings in the search engines.

Top 20 listings for keywords Top 20 listings in the search engines
4
30
3
25

20
2
15

1 10

5
0
0
4 top 20 listings for "Bird and Bug Cookie Cutters"
4 top 20 listings for "Ann Clark Cookie Cutters" 34 top 20 listings in Google.com (without Places)
4 top 20 listings for "Animal Cookie Cutters" 21 top 20 listings in Bing.com
3 top 20 listings for "Cookie Cutter Sets" 17 top 20 listings in AltaVista.com (U.S.)
3 top 20 listings for "Cookie Cutters" 3 top 20 listings in Ask.com

Checked URLs
This table lists all URLs that have been considered for this report.
URL Listings On Listings On
Page 1 Page 2



Checked URLs
This table lists all URLs that have been considered for this report.
http://www.downtowndough.com 63 12
Total 63 12

Checked Keywords
This table lists all search terms for which rankings have been found in the top 20 results.
Keyword Listings On Listings On
Page 1 Page 2
Animal Cookie Cutters 0 4
Ann Clark Cookie Cutters 4 0
Baking Supplies 0 0
Baking Tools 0 1
Bird and Bug Cookie Cutters 4 0
Boats Cookie cutters 2 0
Candles & Toppers 0 0
Candy Ingredients 0 0
Candy Molds 0 0
Candy Writers & Gel Writers 2 0
Cars Cookie Cutter 0 1
Cat & Dog Cookie Cutters 0 1
Christmas Cookie Cutters 0 0
Clothing and Accessories 0 0
Color Spray Mist 1 0
Comfort Grip Cookie Cutters 1 0
Cookie Cutter Sets 2 1
Cookie Cutters 3 0
Cookie Jars 0 0
Copper Cookie Cutters 2 1
Cupcake Cups 0 0
Custom Cookie Cutters 3 0
Easter Cookie Cutters 0 0
Fish & Dinosaurs Cookie Cutters 2 0
Flower Cookie Cutter 0 0
Halloween & Fall Cookie Cutters 1 0
Icing Tools & Tips 1 0
Letters & Number Cookie Cutters 0 0



Checked Keywords
This table lists all search terms for which rankings have been found in the top 20 results.
Licensed & Character Sugar Decos 2 0
Licensed Character Pans 2 1
LorAnn Oils & Flavors 0 1
Luster Dust 0 0
Martha Stewart Magazine Cutters 3 0
Measuring Cups and Spoons 0 0
Mini Cookie Cutters 2 1
Mint Molds 0 0
Musical Instruments Cookie Cutters 3 0
Non-Pariels & Jimmies 1 0
Odds & Ends Cookie Cutters 2 0
Old Fashioned Cookie Cutters 3 0
Pans & Baking Sheets 0 0
Planes & Trains Cookie Cutters 1 0
Religious Cookie Cutters 3 0
Rosette Irons 3 0
Rycraft Cookie Stamps 1 0
Shapes Cookie Cutters 0 0
Southwest Cookie Cutters 1 0
Sport Cookie Cutters 3 0
St. Patrick's Day Cookie Cutters 3 0
State & Patriotic Cookie Cutters 1 0
Tools Cookie Cutters 1 0
Valentine's Day cookie cutters 0 0
Wedding & Baby Cookie Cutters 0 0
Total 63 12

Checked Search Engines
This table lists all search engines for which rankings have been found in the top 20 results.
Search Engine Listings On Listings On
Page 1 Page 2
AltaVista.com (U.S.) 16 1

Ask.com 2 1

Bing.com 18 3



Checked Search Engines
This table lists all search engines for which rankings have been found in the top 20 results.

Google.com (without Places) 27 7
Total 63 12



Ranking Results
AltaVista.com (U.S.)
Keyword URL Pos. Page Old Pos. Change
Animal Cookie Cutters http://downtowndough.com - - - same
Animal Cookie Cutters http://www.downtowndough.com/sho 12 2 16 +4
pdisplayproducts.asp?id=23&cat=Ani
mal+Cookie+Cutters
Ann Clark Cookie Cutters http://downtowndough.com - - - same
Ann Clark Cookie Cutters http://www.downtowndough.com/sho 6 1 8 +2
pdisplayproducts.asp?id=25&cat=An
n+Clark+Cookie+Cutters
Baking Supplies http://downtowndough.com - - - same
Baking Tools http://downtowndough.com - - - same
Bird and Bug Cookie Cutters http://downtowndough.com - - - same
Bird and Bug Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=94&cat=Bir
d+and+Bug+Cookie+Cutters
Boats Cookie cutters http://downtowndough.com - - - same
Boats Cookie cutters http://www.downtowndough.com/sho 5 1 - new
pdisplayproducts.asp?id=45&cat=Car
s%2C+Boats%2C+Planes+%26+Trai
ns+Cookie+Cutters
Boats Cookie cutters http://www.downtowndough.com/sho - - 18 dropped
s%2C+Boats%2C+Planes+%26amp
%3B+Trains+Cookie+Cutters
Candles & Toppers http://downtowndough.com - - - same
Candy Ingredients http://downtowndough.com - - - same
Candy Molds http://downtowndough.com - - - same
Candy Writers & Gel Writers http://downtowndough.com - - - same
Cars Cookie Cutter http://downtowndough.com - - - same
Cat & Dog Cookie Cutters http://downtowndough.com - - - same
Christmas Cookie Cutters http://downtowndough.com - - - same
Clothing and Accessories http://downtowndough.com - - - same
Color Spray Mist http://downtowndough.com - - - same
Comfort Grip Cookie Cutters http://downtowndough.com - - - same



Comfort Grip Cookie Cutters http://www.downtowndough.com/sho - - 5 dropped
pdisplayproducts.asp?id=27&cat=Co
mfort+Grip+Cookie+Cutters
Cookie Cutter Sets http://downtowndough.com - - - same
Cookie Cutter Sets http://www.downtowndough.com/sho 9 1 10 +1
okie+Cutter+Sets
Cookie Cutters http://downtowndough.com 4 1 4 same
Cookie Jars http://downtowndough.com - - - same
Copper Cookie Cutters http://downtowndough.com - - - same
Copper Cookie Cutters http://www.downtowndough.com/sho 4 1 3 -1
pper+Cookie+Cutters
Cupcake Cups http://downtowndough.com - - - same
Custom Cookie Cutters http://downtowndough.com - - - same
Custom Cookie Cutters http://www.downtowndough.com/sho 4 1 4 same
pdisplayproducts.asp?id=87&cat=Cu
stom+Cookie+Cutters
Easter Cookie Cutters http://downtowndough.com - - - same
Fish & Dinosaurs Cookie Cutters http://downtowndough.com - - - same
Flower Cookie Cutter http://downtowndough.com - - - same
Halloween & Fall Cookie Cutters http://downtowndough.com - - - same
Icing Tools & Tips http://downtowndough.com - - - same
Letters & Number Cookie Cutters http://downtowndough.com - - - same
Licensed & Character Sugar Decos http://downtowndough.com - - - same
Licensed Character Pans http://downtowndough.com - - - same
Licensed Character Pans http://www.downtowndough.com/sho 4 1 4 same
pdisplayproducts.asp?id=57&cat=Lic
ensed+and+Character+Pans
LorAnn Oils & Flavors http://downtowndough.com - - - same
Luster Dust http://downtowndough.com - - - same
Martha Stewart Magazine Cutters http://downtowndough.com - - - same
Martha Stewart Magazine Cutters http://www.downtowndough.com/sho 2 1 2 same
pdisplayproducts.asp?id=102&cat=M
artha+Stewart+Magazine+Cutters
Measuring Cups and Spoons http://downtowndough.com - - - same



Mini Cookie Cutters http://downtowndough.com - - - same
Mini Cookie Cutters http://www.downtowndough.com/sho 2 1 2 same
pdisplayproducts.asp?id=34&cat=Mi
ni+Cookie+Cutters
Mint Molds http://downtowndough.com - - - same
Musical Instruments Cookie Cutters http://downtowndough.com - - - same
Musical Instruments Cookie Cutters http://www.downtowndough.com/sho 2 1 1 -1
pdisplayproducts.asp?id=35&cat=Mu
sical+Instruments+Cookie+Cutters
Non-Pariels & Jimmies http://downtowndough.com - - - same
Odds & Ends Cookie Cutters http://downtowndough.com - - - same
Old Fashioned Cookie Cutters http://downtowndough.com - - - same
Old Fashioned Cookie Cutters http://www.downtowndough.com/sho 2 1 2 same
pdisplayproducts.asp?id=37&cat=Old
+Fashioned+Cookie+Cutters
Pans & Baking Sheets http://downtowndough.com - - - same
Planes & Trains Cookie Cutters http://downtowndough.com - - - same
Religious Cookie Cutters http://downtowndough.com - - - same
Religious Cookie Cutters http://www.downtowndough.com/sho 3 1 3 same
pdisplayproducts.asp?id=38&cat=Rel
igious+Cookie+Cutters
Rosette Irons http://downtowndough.com - - - same
Rosette Irons http://www.downtowndough.com/sho 10 1 10 same
pdisplayproducts.asp?id=39&cat=Ro
sette+Irons
Rycraft Cookie Stamps http://downtowndough.com - - - same
Shapes Cookie Cutters http://downtowndough.com - - - same
Southwest Cookie Cutters http://downtowndough.com - - - same
Sport Cookie Cutters http://downtowndough.com - - - same
Sport Cookie Cutters http://www.downtowndough.com/sho 7 1 7 same
pdisplayproducts.asp?id=43&cat=Sp
ort+Cookie+Cutters
St. Patrick's Day Cookie Cutters http://downtowndough.com - - - same
St. Patrick's Day Cookie Cutters http://downtowndough.com/shopdispl 10 1 14 +4
ayproducts.asp?id=113&cat=St+Patr
ick%27s+Day+Cookie+Cutters
State & Patriotic Cookie Cutters http://downtowndough.com - - - same



Tools Cookie Cutters http://downtowndough.com - - - same
Valentine's Day cookie cutters http://downtowndough.com - - - same
Wedding & Baby Cookie Cutters http://downtowndough.com - - - same

Ask.com
Animal Cookie Cutters http://www.downtowndough.com/sho 17 2 - new
mal+Cookie+Cutters
Boats Cookie cutters http://www.downtowndough.com/sho - - 4 dropped
Candy Writers & Gel Writers http://www.downtowndough.com/sho - - 7 dropped
pdisplaycategories.asp?id=20



Cookie Cutters http://downtowndough.com - - - same




Bing.com
Animal Cookie Cutters http://www.downtowndough.com/sho 12 2 15 +3
mal+Cookie+Cutters
Ann Clark Cookie Cutters http://www.downtowndough.com/sho 7 1 6 -1
Candy Writers & Gel Writers http://www.downtowndough.com/sho 4 1 3 -1
pdisplaycategories.asp?id=20&cat=C
andy+Making



Cat & Dog Cookie Cutters http://downtowndough.com/shopdispl 14 2 13 -1
ayproducts.asp?id=24&cat=Dog+Coo
kie+Cutters
Comfort Grip Cookie Cutters http://www.downtowndough.com/sho - - 5 dropped
Cookie Cutter Sets http://www.downtowndough.com/sho 10 1 9 -1
okie+Cutter+Sets
Copper Cookie Cutters http://www.downtowndough.com/sho 4 1 3 -1
pper+Cookie+Cutters
Custom Cookie Cutters http://www.downtowndough.com/sho 4 1 4 same
pdisplayproducts.asp?id=87&cat=Cu
stom+Cookie+Cutters
Fish & Dinosaurs Cookie Cutters http://downtowndough.com/shopdispl 4 1 3 -1
ayproducts.asp?id=30&cat=Fish+Co
okie+Cutters
Icing Tools & Tips http://www.downtowndough.com/sho - - 7 dropped



pdisplayproducts.asp?id=56&cat=Icin
g+Tools+%26amp%3B+Tips
Letters & Number Cookie Cutters http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=33&cat=Let
ters+%26+Number+Cookie+Cutters
Licensed & Character Sugar Decos http://www.downtowndough.com/sho 1 1 1 same
ensed+%26+Character+Sugar+Deco
s
Licensed Character Pans http://www.downtowndough.com/sho 19 2 20 +1
pdisplaycategories.asp?id=108&cat=
Baking+Tools%2C+Pans+%26+Gad
gets
Martha Stewart Magazine Cutters http://www.downtowndough.com/sho 2 1 2 same
pdisplayproducts.asp?id=102&cat=M
artha+Stewart+Magazine+Cutters
Mini Cookie Cutters http://www.downtowndough.com/sho 2 1 2 same
ni+Cookie+Cutters
Musical Instruments Cookie Cutters http://www.downtowndough.com/sho 2 1 2 same
Odds & Ends Cookie Cutters http://www.downtowndough.com/sho 8 1 - new
pdisplaycategories.asp?id=15&cat=1
600+Cookie+Cutters
Odds & Ends Cookie Cutters http://www.downtowndough.com/sho - - 4 dropped
pdisplaycategories.asp?id=15&cat=C



ookie+Cutters
Old Fashioned Cookie Cutters http://www.downtowndough.com/sho 2 1 2 same
Planes & Trains Cookie Cutters http://www.downtowndough.com/sho - - 16 dropped
pdisplaycategories.asp?id=15&cat=1
600+Kinds+of+Cookie+Cutters
Religious Cookie Cutters http://www.downtowndough.com/sho 3 1 3 same
Rosette Irons http://www.downtowndough.com/sho 10 1 13 +3
sette+Irons
Sport Cookie Cutters http://www.downtowndough.com/sho 7 1 7 same
ort+Cookie+Cutters
St. Patrick's Day Cookie Cutters http://downtowndough.com/shopdispl 10 1 12 +2
ayproducts.asp?id=113&cat=St+Patr
ick%27s+Day+Cookie+Cutters
State & Patriotic Cookie Cutters http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=44&cat=Sta
te+%26+Patriotic+Cookie+Cutters
Wedding & Baby Cookie Cutters http://www.downtowndough.com/sho - - 6 dropped



pdisplayproducts.asp?id=86&cat=We
dding+%26+Baby+Cookie+Cutters

Google.com (without Places)

Animal Cookie Cutters http://www.downtowndough.com/sho 18 2 - new
mal+Cookie+Cutters
Baking Tools http://www.downtowndough.com/sho 11 2 11 same
pdisplaycategories.asp?id=108
Boats Cookie cutters http://www.downtowndough.com/sho 3 1 5 +2
Candy Writers & Gel Writers http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=75&cat=Ca
ndy+Writers+%26amp%3B+Gel+Wri
ters
Cars Cookie Cutter http://www.downtowndough.com/sho 17 2 - new



Color Spray Mist http://www.downtowndough.com/sho 7 1 6 -1
pdisplayproducts.asp?id=76&cat=Col
or+Spray+Mist
Comfort Grip Cookie Cutters http://www.downtowndough.com/sho 5 1 8 +3
Cookie Cutter Sets http://downtowndough.com/shopdispl - - 14 dropped
aycategories.asp?id=15&cat=1600+
Kinds+of+Cookie+Cutters
Cookie Cutter Sets http://www.downtowndough.com/sho 19 2 - new
okie+Cutter+Sets
Copper Cookie Cutters http://downtowndough.com/shopdispl 12 2 13 +1
ayproducts.asp?id=28&cat=Copper+
Cookie+Cutters
Custom Cookie Cutters http://downtowndough.com/shopdispl 1 1 1 same
ayproducts.asp?id=87&cat=Custom+
Cookie+Cutters
Fish & Dinosaurs Cookie Cutters http://www.downtowndough.com/sho 1 1 2 +1
pdisplayproducts.asp?id=30&cat=Fis
h+%26+Dinosaurs+Cookie+Cutters



Halloween & Fall Cookie Cutters http://www.downtowndough.com/sho 5 1 7 +2
pdisplayproducts.asp?id=32&cat=Hal
loween+%26+Fall+Cookie+Cutters
Icing Tools & Tips http://www.downtowndough.com/sho 2 1 4 +2
pdisplayproducts.asp?id=56&cat=Icin
g+Tools+%26amp%3B+Tips
Licensed & Character Sugar Decos http://www.downtowndough.com/sho 1 1 1 same
ensed+%26+Character+Sugar+Deco
s
Licensed Character Pans http://downtowndough.com/shopdispl 7 1 7 same
ayproducts.asp?id=57&cat=licensed
+and+character+pans
LorAnn Oils & Flavors http://www.downtowndough.com/sho 11 2 13 +2
pdisplayproducts.asp?id=80&cat=Lor
Ann+Oils+%26+Flavors
Martha Stewart Magazine Cutters http://downtowndough.com/shopdispl 5 1 4 -1
ayproducts.asp?id=102&cat=Martha
+Stewart+Magazine+Cutters
Mini Cookie Cutters http://www.downtowndough.com/sho 14 2 - new
ni+Cookie+Cutters
Musical Instruments Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
Non-Pariels & Jimmies http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=81&cat=No



n-Pareils+%26+Jimmies
Odds & Ends Cookie Cutters http://www.downtowndough.com/sho 5 1 6 +1
pdisplayproducts.asp?id=36&cat=Od
ds+%26amp%3B+Ends+Cookie+Cut
ters
Old Fashioned Cookie Cutters http://www.downtowndough.com/sho 2 1 3 +1
Planes & Trains Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
Religious Cookie Cutters http://www.downtowndough.com/sho 2 1 6 +4
Rosette Irons http://www.downtowndough.com/sho 7 1 8 +1
sette+Irons
Rycraft Cookie Stamps http://www.downtowndough.com/sho 5 1 5 same
pdisplayproducts.asp?id=40&cat=Ry
craft+Cookie+Stamps
Southwest Cookie Cutters http://www.downtowndough.com/sho 4 1 5 +1
pdisplayproducts.asp?id=42&cat=So
uthwest+Cookie+Cutters
Sport Cookie Cutters http://www.downtowndough.com/sho 8 1 9 +1
ort+Cookie+Cutters
St. Patrick's Day Cookie Cutters http://downtowndough.com/shopdispl - - 9 dropped



ayproducts.asp?id=92&cat=Valentine
's+Day+and+St.+Patrick's+Day+Coo
kie+Cutters
St. Patrick's Day Cookie Cutters http://www.downtowndough.com/sho 8 1 - new
pdisplayproducts.asp?id=113&cat=St
+Patrick 's+Day+Cookie+Cutters
State & Patriotic Cookie Cutters http://downtowndough.com/shopdispl 2 1 2 same
ayproducts.asp?id=44&cat=State+%
26+Patriotic+Cookie+Cutters
Tools Cookie Cutters http://www.downtowndough.com/sho 6 1 8 +2
pdisplayproducts.asp?id=99&cat=To
ols+Cookie+Cutters
Valentine's Day cookie cutters http://downtowndough.com/shopdispl - - 14 dropped
ayproducts.asp?id=92&cat=Valentine
's+Day+and+St.+Patrick's+Day+Coo
kie+Cutters
Wedding & Baby Cookie Cutters http://downtowndough.com/shopdispl - - 19 dropped
ayproducts.asp?id=86&cat=Wedding
+%26+Baby+Cookie+Cutters


Report downtowndough.com cookie cutters 4-4-2012

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