Graphic design is the creative process of combining images and text to effectively communicate a message through visual design. Designers use digital tools like Adobe Photoshop, Illustrator, and InDesign to combine photos, illustrations, and typography into formats like brochures, books, websites, and other materials for advertising, editorial, and branding purposes.

1. Graphic Design
an overview
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SEP

2. WHAT how WHAT
is graphic is it is it used
design? done? for?
SUMMARY

3. Creative Process
W H AT ?

4. ARTS vs DESIGNS
artist designer client
W H AT ?

5. DIGITAL TOOLS
Adobe Adobe Adobe
Photoshop Illustrator InDesign
HOW?

6. Retouching Special Effects
Ps Web Elements
HOW?

7. Vector Design
Ai
Typography HOW?

8. Brochures
B
o
Id
o
k
s
HOW?

9. APPLICATIONS
ADVERTISING WEB DESIGN
What for?

10. APPLICATIONS
EDITORIAL DESIGN
What for?

11. APPLICATIONS
BRAND IDENTITY
Why BIS What for?