Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Business Director at Futurice
Industry
Technology / Software / Internet
Website
http://about.me/victoriaalexis
About
Victoria is a strategic, commercial business leader with a focus on building long-term partnerships to deliver growth. A genuine digital native with a broad understanding of digital marketing channels and how businesses can exploit creative technology to disrupt their markets.
A career path from consumer research at Nielsen, through online advertising at Google and then driving the mobile app developer business at InMobi leads Victoria to her current position helping clients lead their digital transformation efforts through applying Lean Service principles at Futurice.
Tags
mobile
mobile consumption
mobile market
mobile insights
inmobi
media consumption
global
ad impressions
sov
mobile transactions
phone transactions
mobile payements
technology
mobile ecosystem
developer
network data
advertising
iab
smartphone
m-commerce
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