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Golden Rules of
Financial Modeling10
PART 14 FINANCIAL MODELING
1. Start with a conceptional model.
10 Golden Rules of Financial Modeling
WHAT
Influence
Diagrams
1. Start with a conceptional model.
2. Document as you build.
10 Golden Rules of Financial Modeling
2
1Variables have
meaningful names
No structured
documentation
Formulas work with
cells not tables
Changing dimensions
is
No built-in treatment
of uncertainty
Minimal support for
sensitivity analysis
No separation of
end-user interface10
9
8
7
6
No variables with
defined roles
Invisible model
structure
Little support
for modularity5
4
3
2
1Variables have
meaningful names
Formulas work with
cells not tables
Changing dimensions
is
No built-in treatment
of uncertainty
Minimal support for
sensitivity analysis
No separation of
end-user interface10
9
8
7
6
No variables with
defined roles
Invisible model
structure
Little support
for modularity5
4
3
Each variable is a
structured object
2
1Variables have
meaningful names
Formulas work with
cells not tables
Changing dimensions
is
No built-in treatment
of uncertainty
Minimal support for
sensitivity analysis
No separation of
end-user interface10
9
8
7
6
No variables with
defined roles
Invisible model
structure
Little support
for modularity5
4
3
Each variable is a
structured object
1. Start with a conceptional model.
2. Document as you build.
3. Make assumptions explicit.
10 Golden Rules of Financial Modeling
1. Start with a conceptional model.
2. Document as you build.
3. Make assumptions explicit.
4. Don’t put assumptions in future periods.
10 Golden Rules of Financial Modeling
1. Start with a conceptional model.
2. Document as you build.
3. Make assumptions explicit.
4. Don’t put assumptions in future periods.
5. Immediately test each calculation.
10 Golden Rules of Financial Modeling
Test as you build
f(x)
f(x)
f(x)
f(x)
f(x)
f(x)
f(x)
f(x)
f(x)
f(x)
f(x)
f(x)
f(x) f(x)
1. Start with a conceptional model.
2. Document as you build.
3. Make assumptions explicit.
4. Don’t put assumptions in future periods.
5. Immediately test each calculation.
6. Add detail gradually.
10 Golden Rules of Financial Modeling
1. Start with a conceptional model.
2. Document as you build.
3. Make assumptions explicit.
4. Don’t put assumptions in future periods.
5. Immediately test each calculation.
6. Add detail gradually.
7. Let sensitivity analysis guide you.
10 Golden Rules of Financial Modeling
1. Start with a conceptional model.
2. Document as you build.
3. Make assumptions explicit.
4. Don’t put assumptions in future periods.
5. Immediately test each calculation.
6. Add detail gradually.
7. Let sensitivity analysis guide you.
8. Aim for clarity and simplicity.
10 Golden Rules of Financial Modeling
A theory should be
as simple as possible,
but no simpler.”
“ —Albert Einstein
1. Start with a conceptional model.
2. Document as you build.
3. Make assumptions explicit.
4. Don’t put assumptions in future periods.
5. Immediately test each calculation.
6. Add detail gradually.
7. Let sensitivity analysis guide you.
8. Aim for clarity and simplicity.
9. Embrace unexpected behavior.
10 Golden Rules of Financial Modeling
1. Start with a conceptional model.
2. Document as you build.
3. Make assumptions explicit.
4. Don’t put assumptions in future periods.
5. Immediately test each calculation.
6. Add detail gradually.
7. Let sensitivity analysis guide you.
8. Aim for clarity and simplicity.
9. Embrace unexpected behavior.
10. Don’t trust your model … too much.
10 Golden Rules of Financial Modeling
Essentially, all
models are wrong,
but some are useful.”
“ —George E. P. Box

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10 Golden Rules of Financial Modeling

  • 1. Golden Rules of Financial Modeling10 PART 14 FINANCIAL MODELING
  • 2. 1. Start with a conceptional model. 10 Golden Rules of Financial Modeling
  • 3.
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  • 7. 1. Start with a conceptional model. 2. Document as you build. 10 Golden Rules of Financial Modeling
  • 8. 2 1Variables have meaningful names No structured documentation Formulas work with cells not tables Changing dimensions is No built-in treatment of uncertainty Minimal support for sensitivity analysis No separation of end-user interface10 9 8 7 6 No variables with defined roles Invisible model structure Little support for modularity5 4 3
  • 9. 2 1Variables have meaningful names Formulas work with cells not tables Changing dimensions is No built-in treatment of uncertainty Minimal support for sensitivity analysis No separation of end-user interface10 9 8 7 6 No variables with defined roles Invisible model structure Little support for modularity5 4 3 Each variable is a structured object
  • 10. 2 1Variables have meaningful names Formulas work with cells not tables Changing dimensions is No built-in treatment of uncertainty Minimal support for sensitivity analysis No separation of end-user interface10 9 8 7 6 No variables with defined roles Invisible model structure Little support for modularity5 4 3 Each variable is a structured object
  • 11. 1. Start with a conceptional model. 2. Document as you build. 3. Make assumptions explicit. 10 Golden Rules of Financial Modeling
  • 12.
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  • 15. 1. Start with a conceptional model. 2. Document as you build. 3. Make assumptions explicit. 4. Don’t put assumptions in future periods. 10 Golden Rules of Financial Modeling
  • 16.
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  • 19. 1. Start with a conceptional model. 2. Document as you build. 3. Make assumptions explicit. 4. Don’t put assumptions in future periods. 5. Immediately test each calculation. 10 Golden Rules of Financial Modeling
  • 20. Test as you build
  • 21. f(x)
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  • 27. 1. Start with a conceptional model. 2. Document as you build. 3. Make assumptions explicit. 4. Don’t put assumptions in future periods. 5. Immediately test each calculation. 6. Add detail gradually. 10 Golden Rules of Financial Modeling
  • 28.
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  • 31. 1. Start with a conceptional model. 2. Document as you build. 3. Make assumptions explicit. 4. Don’t put assumptions in future periods. 5. Immediately test each calculation. 6. Add detail gradually. 7. Let sensitivity analysis guide you. 10 Golden Rules of Financial Modeling
  • 32.
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  • 34. 1. Start with a conceptional model. 2. Document as you build. 3. Make assumptions explicit. 4. Don’t put assumptions in future periods. 5. Immediately test each calculation. 6. Add detail gradually. 7. Let sensitivity analysis guide you. 8. Aim for clarity and simplicity. 10 Golden Rules of Financial Modeling
  • 35. A theory should be as simple as possible, but no simpler.” “ —Albert Einstein
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  • 48. 1. Start with a conceptional model. 2. Document as you build. 3. Make assumptions explicit. 4. Don’t put assumptions in future periods. 5. Immediately test each calculation. 6. Add detail gradually. 7. Let sensitivity analysis guide you. 8. Aim for clarity and simplicity. 9. Embrace unexpected behavior. 10 Golden Rules of Financial Modeling
  • 49.
  • 50. 1. Start with a conceptional model. 2. Document as you build. 3. Make assumptions explicit. 4. Don’t put assumptions in future periods. 5. Immediately test each calculation. 6. Add detail gradually. 7. Let sensitivity analysis guide you. 8. Aim for clarity and simplicity. 9. Embrace unexpected behavior. 10. Don’t trust your model … too much. 10 Golden Rules of Financial Modeling
  • 51. Essentially, all models are wrong, but some are useful.” “ —George E. P. Box