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1. 12/20/2018 Grape exports start on a sweet note with favourable weather, good yields - The Hindu BusinessLine
https://www.thehindubusinessline.com/economy/agri-business/grape-exports-start-on-a-sweet-note-with-favourable-weather-good-yields/article25… 1/9
Grape exports start on a sweet note withGrape exports start on a sweet note with
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2. 12/20/2018 Grape exports start on a sweet note with favourable weather, good yields - The Hindu BusinessLine
https://www.thehindubusinessline.com/economy/agri-business/grape-exports-start-on-a-sweet-note-with-favourable-weather-good-yields/article25… 2/9

3. 12/20/2018 Grape exports start on a sweet note with favourable weather, good yields - The Hindu BusinessLine
https://www.thehindubusinessline.com/economy/agri-business/grape-exports-start-on-a-sweet-note-with-favourable-weather-good-yields/article25… 3/9
10,000 containers may be shipped this year, up from 8,500 last year
MUMBAI DECEMBER 19MUMBAI DECEMBER 19
Exports of fresh grapes have begun on a positive note in the current season and the shipments, so far,
have been estimated at around 392 tonnes. Exporters see an increase of 10-30 per cent in output aided
by favourable climatic conditions in the key producing state of Maharashtra.
Mahindra Agri, a large exporter, expects to ship 10,500-12,000 tonnes of grapes this year, up by about
33 per cent over the last calendar year, said Ashok Sharma, Managing Director and CEO of Mahindra
Agri Solutions Ltd.
Sharma attributed the positive trend in grape exports to farmers using better practices, improved crop
management and nutrition, which resulted in increased productivity. There is an increase in the
overall acreage in areas like Baramati and Sangli, which are relatively new to grape growing. This is a
trend which has caught on in the past four- ve years, he said.
Good weather in November and December also helped, with the lack of rain in these two months and
favourable weather acting as positive factors. The farmers made reasonable returns last year which
gave them the con dence to invest and work more on the crops, Sharma added.
“Last year, total exports from India to Europe, China and the Far East were over 8,500, 40-ft containers.
This year, the exports should increase to over 10,000,” felt Ashok Motiani, Managing Director at
Freshtrop Fruits Ltd.
Freshtrop is anticipating a 15- 20 per cent growth in volumes this scal year, both as an organisation
and in terms of volumes exported from the country, said Motiani.
Vilas Shinde, MD at Sahyadri Farms, also reaf rmed this positive trend saying that both the industry
and the company are expecting a 25-30 per cent increase in exports from last calendar year.
Shinde said that the production compared to last year has been higher. Apart from the favourable
climate, he said that the demand for Indian grapes is increasing, compared to competitors like Chile
and South Africa as the cost of production is less than in these countries. Better food safety practices is
another major factor, he added.
However, the industry has faced challenges, with the pressure on price being a major factor.
The increased supply of Indian grapes exerted a price pressure in the European market. Mostly, the
price at which grapes are sold in Europe determines what the farmers get after the marketing fee
charged by exporters, said Sharma. Excess supply for even a few weeks can put pressure on the price,
he added.
Farmers may not make the same rate as last year, but because of additional production, their revenue
may still be equal or better than last year, said Sharma.
As for the drought condition in parts of Maharashtra, Sharma said delayed monsoon had a bigger
impact, but this was offset by the use of groundwater and other sources.

4. 12/20/2018 Grape exports start on a sweet note with favourable weather, good yields - The Hindu BusinessLine
https://www.thehindubusinessline.com/economy/agri-business/grape-exports-start-on-a-sweet-note-with-favourable-weather-good-yields/article25… 4/9
“The grape growers have been managing the water consumption systematically and even in drought
conditions they have managed to grow export quality grapes. It is a well-known fact that best grapes
are grown in the desert where just the required water is available,” said Motiani.
Water shortage may have an impact on next year’s production, said Shinde.
Mahindra Agri, which works with over 800 farmers, has traditionally focussed on the European market,
but in the past four years, it has been diversifying to new markets like Canada, China and Malaysia. Its
export dependence on Europe was around 92 per cent in 2016 and will come down to 77 per cent this
year, said Sharma.

5. 12/20/2018 Grape exports start on a sweet note with favourable weather, good yields - The Hindu BusinessLine
https://www.thehindubusinessline.com/economy/agri-business/grape-exports-start-on-a-sweet-note-with-favourable-weather-good-yields/article25… 5/9
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“These markets are more pro table for farmers compared to Europe which is quite saturated as there
are many supplies happening there. Europe as a destination is also quite well developed from India,”
said Sharma, adding that there are also other exporters from India who are now trying to move to
China and Malaysia.
After successful exports to EU for over two decades, other developed markets like USA, Canada and
China are opening their markets to Indian grapes, said Motiani. “China is a new market; Germany and
the UK continue to increase their import of grapes from India,” he added.
India produces around 30 lakh tonnes of grapes, annually. Netherlands is the largest buyer accounting
for close to one-third of the shipments. In 2017-18, Russia, UK, Germany and the United Arab Emirates
were among the top ve buyers.
Published on December 19, 2018
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6. 12/20/2018 Grape exports start on a sweet note with favourable weather, good yields - The Hindu BusinessLine
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7. 12/20/2018 Grape exports start on a sweet note with favourable weather, good yields - The Hindu BusinessLine
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8. 12/20/2018 Grape exports start on a sweet note with favourable weather, good yields - The Hindu BusinessLine
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9. 12/20/2018 Grape exports start on a sweet note with favourable weather, good yields - The Hindu BusinessLine
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