This presentation discusses digital supply chains and marketing metrics. It shows a pyramid for measuring digital marketing value, spend, and efficacy. It also depicts images of discarded fresh produce like melons in garbage bins to highlight food waste as a reality that supply chain improvements could help address. The presentation concludes by soliciting feedback to the company that created it.

1. DIGITAL
Supply
Chain
PRESENTATION BY
PRIMARY INFORMATION SERVICES
WWW.PRIMARYINFO.COM

2. Digital Marketing
Metrics Pyramid
Efficacy
Value
Spend

4. FRESH PRODUCE
BEING DISCARDED

5. Melon in
Carbage
Bin

23. This is
the
Reality

25. Thank
You!
FEEDBACK TO
PRIMARYINFO@GMAIL.COM