SlideShare a Scribd company logo
1 of 17
UPSELLIN
G
Upselling - Concept
Create Guest awareness about different room
categories / facilities available
Create opportunities for Incremental Revenue
1 Category higher than booked
Facilities which are not part of room reservation
package
Upsell – Features
Identify sales opportunities – Highlight potential guests
Interact and ask “Right” questions
Relate and offer right package as per guest preference
Highlight the advantages and benefits of upsell to Guest for
successful conversion
Confirm the price and close the “Deal”
Follow Up and check on Guest Satisfaction / Offer Assistance
WHAT DO OUR GUESTS
WANTS
Value
Recognition
Safety & Security
Top Quality ServiceCreate Happy & Loyal Guests
Personalized Experience
FEEL LIKE
AN
INDIVIDUAL
Benefits
Increase Guest Satisfaction
Increase Rooms Profitability – YTD Rooms
Profitability
Improve ADR – Impact on ADR YTD
Methodology
 Effective Listening Skills
 Body Language
 Smile & Interact to find more
 Right Sell and convince it is beneficial for Guest
When is the best time to make
a suggestion?
When you reconfirm the reservation and
room type
When the guest asks about the facilities, size
of the room, view etc.
QUESTIONS A GUEST MAY ASK
Why are you selling me?
What are you selling me?
What is the difference?
"So what"?
How much?
"Because you are travelling
with your family
I suggest you try one of
our junior suites …
The difference is that you
have separate living area
Which means that your
child will have plenty of space to play
around in, and that when he sleeps you
and your wife can relax and
watch TV without disturbing
him
And it's only a supplement of
INR…….
Negative Buying Signals
Body Signals like:
Shaking Of Head, looking disinterested, turning
away
In addition to silent signals guests often simply say
“no!”. There are three ways a guest can say “no”
 The unfriendly or definite “NO”
 The general “NO”
 The specific “NO”
Body Language
What sort of actions might let the guest
see that we are getting impatient?
Tapping or clicking our pens
Looking around the room
Checking our watch
Moving too close to the guest
Tapping our foot
Fidgeting
Checking Satisfaction
What are some of the advantages to
checking satisfaction?
Show we care
Professional image
If something is missing we can rectify without delay
If there is a problem we deal with it quickly and quietly
There is a chance to sell something else
Timing
When is the best time to check
on satisfaction?
Soon – 5 to 10 minutes after guest reaches the room
During the show around
Why check so soon?
If there is a problem, the longer we leave it the more
upset the guest is going to be.
Handling Guests reactions
What to do if the guest is happy?
Thank the guest, smile
Give your name and ask guest to contact you should they
need any further assistance
What to do if the guest is unhappy?
Apologize
Find out why
Act to fix the problem and/or refer to the supervisor
Possibly warn the other service staff
2% of the Room
Revenue
Reasons For Growth
• Enhancement of Lounge
oDecorative Items ,Board Games, Books.
oBetter Bar Display.
oAdditional Starters.
oDaily Monitoring Expenses
Summary
Don’t worry if a guest says “no” to your suggestion
Not all your suggestions will be accepted, and that is
ok – don’t take it personally.
Guests say “no” because they don’t want your
suggestion, not because they don’t like you
Even guests who do say “no” will appreciate your
efforts to be helpful and professional
THANK YOU

More Related Content

What's hot

What's hot (12)

Client Whisperer - Lessons From The Front Lines
Client Whisperer - Lessons From The Front LinesClient Whisperer - Lessons From The Front Lines
Client Whisperer - Lessons From The Front Lines
 
Customers and Us- A customer services based Presentation
Customers and Us- A customer services based PresentationCustomers and Us- A customer services based Presentation
Customers and Us- A customer services based Presentation
 
The Power Series Handling Objections and Closing the Sale
The Power Series Handling Objections and Closing the SaleThe Power Series Handling Objections and Closing the Sale
The Power Series Handling Objections and Closing the Sale
 
Handling Guest Complaints in Front Office
Handling Guest Complaints in Front OfficeHandling Guest Complaints in Front Office
Handling Guest Complaints in Front Office
 
Negotiating & Objection Handling
Negotiating & Objection HandlingNegotiating & Objection Handling
Negotiating & Objection Handling
 
Chapter 5: Handling Objections Creatively
Chapter 5: Handling Objections CreativelyChapter 5: Handling Objections Creatively
Chapter 5: Handling Objections Creatively
 
Handling objection
Handling objectionHandling objection
Handling objection
 
Bad news in ENGLISH 2
Bad news in ENGLISH 2Bad news in ENGLISH 2
Bad news in ENGLISH 2
 
Sales blunders
Sales blunders Sales blunders
Sales blunders
 
Overcoming Objections
Overcoming ObjectionsOvercoming Objections
Overcoming Objections
 
The Power Series Number 47
The Power Series Number 47The Power Series Number 47
The Power Series Number 47
 
Handling Objections
Handling ObjectionsHandling Objections
Handling Objections
 

Similar to Upselling EDP updated

The Spirit Of Hospitality Parts 1 4
The Spirit Of Hospitality Parts 1 4The Spirit Of Hospitality Parts 1 4
The Spirit Of Hospitality Parts 1 4
guest0829fa
 
The Spirit Of Hospitality Parts 1 4
The Spirit Of Hospitality Parts 1 4The Spirit Of Hospitality Parts 1 4
The Spirit Of Hospitality Parts 1 4
hawaiiscott
 
complainthandlingkeepingguestshappy-090807123924-phpapp01 (1).pdf
complainthandlingkeepingguestshappy-090807123924-phpapp01 (1).pdfcomplainthandlingkeepingguestshappy-090807123924-phpapp01 (1).pdf
complainthandlingkeepingguestshappy-090807123924-phpapp01 (1).pdf
naji82
 

Similar to Upselling EDP updated (20)

Upselling methods
Upselling methodsUpselling methods
Upselling methods
 
Anantara upselling
Anantara upsellingAnantara upselling
Anantara upselling
 
Hotel Front Office Up-Selling
Hotel Front Office Up-SellingHotel Front Office Up-Selling
Hotel Front Office Up-Selling
 
The Spirit Of Hospitality Parts 1 4
The Spirit Of Hospitality Parts 1 4The Spirit Of Hospitality Parts 1 4
The Spirit Of Hospitality Parts 1 4
 
The Spirit Of Hospitality Parts 1 4
The Spirit Of Hospitality Parts 1 4The Spirit Of Hospitality Parts 1 4
The Spirit Of Hospitality Parts 1 4
 
Customer First
Customer FirstCustomer First
Customer First
 
Phone etiquette - Customer Management
Phone etiquette - Customer ManagementPhone etiquette - Customer Management
Phone etiquette - Customer Management
 
Consultative selling
Consultative selling Consultative selling
Consultative selling
 
handling complaints effectively - UPDATED.ppt
handling complaints effectively - UPDATED.ppthandling complaints effectively - UPDATED.ppt
handling complaints effectively - UPDATED.ppt
 
Exhibition Training
Exhibition Training Exhibition Training
Exhibition Training
 
The Art of Intentional Customer Service.ppt
The Art of Intentional Customer Service.pptThe Art of Intentional Customer Service.ppt
The Art of Intentional Customer Service.ppt
 
complaint_handlling_400.ppt
complaint_handlling_400.pptcomplaint_handlling_400.ppt
complaint_handlling_400.ppt
 
Customer service-some fundamentals
Customer service-some fundamentalsCustomer service-some fundamentals
Customer service-some fundamentals
 
complainthandlingkeepingguestshappy-090807123924-phpapp01 (1).pdf
complainthandlingkeepingguestshappy-090807123924-phpapp01 (1).pdfcomplainthandlingkeepingguestshappy-090807123924-phpapp01 (1).pdf
complainthandlingkeepingguestshappy-090807123924-phpapp01 (1).pdf
 
Consultative selling - Wilts/Glos/Bristol autumn 2010
Consultative selling - Wilts/Glos/Bristol autumn 2010Consultative selling - Wilts/Glos/Bristol autumn 2010
Consultative selling - Wilts/Glos/Bristol autumn 2010
 
Customer/Guest services
Customer/Guest servicesCustomer/Guest services
Customer/Guest services
 
Telephone handling -anil
Telephone handling -anilTelephone handling -anil
Telephone handling -anil
 
Sales process
Sales processSales process
Sales process
 
Selling Techniques
Selling TechniquesSelling Techniques
Selling Techniques
 
Tetiquettes
TetiquettesTetiquettes
Tetiquettes
 

Upselling EDP updated

  • 2. Upselling - Concept Create Guest awareness about different room categories / facilities available Create opportunities for Incremental Revenue 1 Category higher than booked Facilities which are not part of room reservation package
  • 3. Upsell – Features Identify sales opportunities – Highlight potential guests Interact and ask “Right” questions Relate and offer right package as per guest preference Highlight the advantages and benefits of upsell to Guest for successful conversion Confirm the price and close the “Deal” Follow Up and check on Guest Satisfaction / Offer Assistance
  • 4. WHAT DO OUR GUESTS WANTS Value Recognition Safety & Security Top Quality ServiceCreate Happy & Loyal Guests Personalized Experience FEEL LIKE AN INDIVIDUAL
  • 5. Benefits Increase Guest Satisfaction Increase Rooms Profitability – YTD Rooms Profitability Improve ADR – Impact on ADR YTD
  • 6. Methodology  Effective Listening Skills  Body Language  Smile & Interact to find more  Right Sell and convince it is beneficial for Guest
  • 7. When is the best time to make a suggestion? When you reconfirm the reservation and room type When the guest asks about the facilities, size of the room, view etc.
  • 8. QUESTIONS A GUEST MAY ASK Why are you selling me? What are you selling me? What is the difference? "So what"? How much? "Because you are travelling with your family I suggest you try one of our junior suites … The difference is that you have separate living area Which means that your child will have plenty of space to play around in, and that when he sleeps you and your wife can relax and watch TV without disturbing him And it's only a supplement of INR…….
  • 9. Negative Buying Signals Body Signals like: Shaking Of Head, looking disinterested, turning away In addition to silent signals guests often simply say “no!”. There are three ways a guest can say “no”  The unfriendly or definite “NO”  The general “NO”  The specific “NO”
  • 10. Body Language What sort of actions might let the guest see that we are getting impatient? Tapping or clicking our pens Looking around the room Checking our watch Moving too close to the guest Tapping our foot Fidgeting
  • 11. Checking Satisfaction What are some of the advantages to checking satisfaction? Show we care Professional image If something is missing we can rectify without delay If there is a problem we deal with it quickly and quietly There is a chance to sell something else
  • 12. Timing When is the best time to check on satisfaction? Soon – 5 to 10 minutes after guest reaches the room During the show around Why check so soon? If there is a problem, the longer we leave it the more upset the guest is going to be.
  • 13. Handling Guests reactions What to do if the guest is happy? Thank the guest, smile Give your name and ask guest to contact you should they need any further assistance What to do if the guest is unhappy? Apologize Find out why Act to fix the problem and/or refer to the supervisor Possibly warn the other service staff
  • 14. 2% of the Room Revenue
  • 15. Reasons For Growth • Enhancement of Lounge oDecorative Items ,Board Games, Books. oBetter Bar Display. oAdditional Starters. oDaily Monitoring Expenses
  • 16. Summary Don’t worry if a guest says “no” to your suggestion Not all your suggestions will be accepted, and that is ok – don’t take it personally. Guests say “no” because they don’t want your suggestion, not because they don’t like you Even guests who do say “no” will appreciate your efforts to be helpful and professional

Editor's Notes

  1. What do you think each of these means? Secure, Safe and Confident – Guest wants to feel secure, safe and confident of staff have their personal welfare in mind Supported/Mothered Fathered Taken care of – Home away from Home, pampered Treated honestly and fairly no discrimination – even if they are paying a discounted rate, or coming with a gift voucher, or sales entertaining their guests etc. Empowered Informed and Given choice – Guest expects to be involved in decision making ie problem solving, would like to be kept informed and be given options Valued and Respected and Recognized – feels valued as a customer and money he is paying for services, recognition in terms of remembering names and attention to details Lastly feel like an individual and not number – Individual, personalized service and attention Once we understand the what guest wants from their overall experience now we can start breaking down the needs of the customer by each different experience during their stay And that’s where the Welcome Charter comes into picture
  2. These may be Spoken signals (things they say) or Silent Signals (things they do) There are many signs that reveal how guests are feeling – these may be spoken or silent. When we make sales suggestions the customer’s reaction is often shown by their body language. If we want to be truly professional we have to watch these silent signals closely. Some of the signals are so quick that the guest is not even aware je/she made them. There are many signals that are used in body language – head&face, hand & arm, body & legs. It takes practice to pick up and interpret the signals of body language. However, it is a skill that is worth developing as it will help you to be more sensitive to all people not just your clients
  3. Remember, we do want salesmen here but we certainly do not want to be too pushy. Above all, selling is good service – if we don’t give good service then our guests won’t come back and buy from us next time
  4. Checking satisfaction is important