1. February 7, 2010
Re: Change to The CMO Club Web site
Following pages inlcude Wireframes v3.0 expressing the changes for the CMO Club Web site.
Also to reference as updated to BaseCamp is the updated Site Map v3d.
The Wireframes Show the new navigation and the content and links for the following:
1. The Non Members/Non Logged In, Home Page
2. The Members/Logged In, Home Page
3. The Home page for the Member Resources Page.
I suggest we first focus first on updating the site with the changes to the navigation, and
then the content for each Page within each section. We will provide additional wireframes
on an as neeed basis for each section.
Following is a listing of the Main Navigation and the Second Level as expressed on the site map)
Note: The order of the navigation should be followed as listed and all Main navigation (first level)
should appear on ALL pages of the site and remain consitently in the same location throughout
the site.
B. Non Member - Not Logged In
Primary Navigation - Left Hand Navigation
1.0/2.0. Keyword Search Field and Advanced 10.0 Partnership Opportunities
Search Link below. • Programs
3.0 Contact Pete w/links to email, twitter, • Partners
and facebook. 11.0 About
6.0 Events • Leadership
• Events Calendar • Testimonials
• Dinners • City Network
• Summits Utility Navigation - Upper Right Corner
7.0 News & Announcements 17.0 Log In
• News
• Announcements Footer Navigation - Page Bottom
9.0 Membership Details 18.0 Badges
• Benefits & Services 19.0 Report an Issue
• Policies 20.0 Privacy
• Request Membership 21.0 Terms of Service
22.0 Contact
Whet Design, Inc.
150 Nassau Street
New York, New York 10038
o: 212 513 0711 m: 347 229 8310
www.whetdesign.com
2. B. Members - Logged In
Primary Navigation - Left Hand Navigation Utility Navigation - Upper Right Corner
1.0/2.0. Keyword Search Field and Advanced 12.0 Alerts
Search Link below. 13.0 InBox
3.0 Contact Pete w/links to email, twitter, 14.0 Friends
and facebook. 15.0 Quick-Add
4.0 Member Resources 16.0 Profile
• Members • My Profile
• Club Blog • Settings
• Forum 17.0 Log Out
• Thought Leadership
• Library Footer Navigation - Page Bottom
• Vendor Rating Network 18.0 Badges
• CMO Coaches Program 19.0 Report an Issue
5.0 Groups 20.0 Privacy
6.0 Events 21.0 Terms of Service
• Events Calendar 22.0 Contact
• Dinners
• Summits
• Event Recaps
7.0 News & Announcements
• News
• Announcements
8.0 Jobs
• CMO Opportunities
• Speaking & Inerviews
• Job Listings
9.0 Membership Details
• Benefits & Services
• Policies
• Request Membership
10.0 Partnership Opportunities
• Programs
• Partners
11.0 About
• Leadership
• Testimonials
• City Network
3. The CMO Club Website
Login
The CMO Club Ad Space
SEARCH
CONNECT Member Testimonial
Advanced Search With CMO’s with interests like yours through The CMO Club -
Events, Groups, Forums, Coaches Program, Jobs and more.
Contact Pete CONTRIBUTE
and share your marketing knowledge and insights through
Events
Blogs, Polls, Vendor Ratings.
News SEARCH
The CMO Club Thought Leadership Library for White Papers,
Membership Details Case Studies, Video, Research more.
Partnership Opportunites
Join Now! Apply now for membership to meet your fellow Already a Member?
About Us CMO’s and share and search for knowledge. Log in now to access the
Review our Membership Benefits for more details latest information.
Upcoming Events News & Announcements
This Month’s Events
CMO Summit consectetuer CMO Club in NYC, consectetuer adipiscing
January 10 adipiscing elit. Curabitur elit. Curabitur malesuada ipsum.
M T W T F S S malesuada ipsum ac diam.
3 New Research Papers posted,
1 2 3 CMO Dinner in New York consectetuer adipiscing elit. Curabitur
4 5 6 7 8 9 10 consectetuer adipiscing elit. malesuada ipsum.
11 12 13 14 15 16 17 Curabitur malesuada ipsum ac
6 New Jobs Posted, consectetuer adipiscing
diam. Sed velit.
18 19 20 21 22 23 24 elit. Curabitur malesuada ipsum ac diam.
25 26 27 28 29 30 31 CMO Dinner in Paris
consectetuer adipiscing elit. From the Club Blog
Curabitur malesuada ipsum ac
diam. Sed velit. CMO Club in NYC
consectetuer adipiscing elit.
Explore The Featured Members Curabitur malesuada ipsum ac
diam. Sed velit.
CMO Club
City Network 3 New Research Papers
Posted consectetuer adipiscing
Company Company Company Company elit. Curabitur malesuada ipsum
Discover the companies Name Name Name Name
ac diam. Sed velit.
who are part of The
CMO Club, and which 6 New Jobs Posted
are in your city. consectetuer adipiscing elit.
Company Company Company Company
Name Name Name Name
Curabitur malesuada ipsum ac
Twitter Feed diam. Sed velit.
Lorem ipsum dolor sit amet, Featured Groups
consectetuer adipiscing elit.
Curabitur malesuada ipsum ac New York City Group
diam. Sed velit. consectetuer adipiscing elit.
Curabitur malesuada ipsum ac
Lorem ipsum dolor sit amet, diam. Sed velit.
consectetuer adipiscing elit.
Curabitur malesuada ipsum ac Twitter Group
diam. Sed velit. consectetuer adipiscing elit.
Curabitur malesuada ipsum ac
diam. Sed velit.
Badges | Report an Issue | Privacy | Terms of Service | Contact
DATE Drawing No. Version
February 4, 2010 1.0
2010 Whet Design, Inc.
TITLE
0.0 Home - NonMember 3.0
4. The CMO Club Website
Alerts | In Box | Friends | Quick-Add | Profile | Logout
The CMO Club Ad Space
<< 1 2 3 4 >>
SEARCH
CONNECT With CMO’s with interests like yours through The
Advanced Search Photo CMO Club Member Resources - Events, Groups,
Contact Pete Forums, and Coaches Program
Member Resources CONTRIBUTE and share your marketing knowledge and insights
Photo through Blogs, Polls, Vendor Ratings
Groups
Events
SEARCH The CMO Club Thought Leadership Library for White
News Photo Papers, Case Studies, Video, Research Reports and
more.
Jobs
Membership Details Upcoming Events News & Announcements
Partnership Opportunites CMO Summit consectetuer CMO Club in NYC, consectetuer adipiscing
adipiscing elit. Curabitur elit. Curabitur malesuada ipsum.
About Us
malesuada ipsum ac diam.
3 New Research Papers posted,
CMO Dinner in New York consectetuer adipiscing elit. Curabitur
consectetuer adipiscing elit. malesuada ipsum.
Curabitur malesuada ipsum ac
This Month’s Events 6 New Jobs Posted, consectetuer adipiscing
diam. Sed velit.
elit. Curabitur malesuada ipsum ac diam.
January 10
CMO Dinner in Paris
M T W T F S S
consectetuer adipiscing elit. From the Club Blog
1 2 3
Curabitur malesuada ipsum ac
4 5 6 7 8 9 10 diam. Sed velit. Lorem ipsum Dolar
11 12 13 14 15 16 17
consectetuer adipiscing elit.
18 19 20 21 22 23 24 Curabitur malesuada ipsum ac
25 26 27 28 29 30 31 diam. Sed velit.
Featured Members Sort by
Lorem ipsum Dolar
consectetuer adipiscing elit.
Weekly Poll Question Curabitur malesuada ipsum ac
Company Company Company Company
diam. Sed velit.
What was your primary back-
Name Name Name Name
ground on your career path to
becoming a CMO
Lorem ipsum Dolar
consectetuer adipiscing elit.
O Advertising Curabitur malesuada ipsum ac
Company Company Company Company diam. Sed velit.
Name Name Name Name
Featured Thought Leader
Members Blog Stream
Lorem ipsum New CMO Groups Sort by
Lorem ipsum dolor sit amet, consectetuer
dolor sit amet, adipiscing elit.
New York City Group
consectetuer
consectetuer adipiscing elit.
adipiscing elit. Lorem ipsum dolor sit amet, consectetuer
Curabitur malesuada ipsum ac
Curabitur. adipiscing elit.
diam. Sed velit.
Twitter Feed Lorem ipsum dolor sit amet, consectetuer
Twitter Group
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. adipiscing elit.
consectetuer adipiscing elit. Curabitur malesuada ipsum ac
Lorem ipsum dolor sit amet, consectetue.
diam. Sed velit.
Lorem ipsum dolor sit amet
Badges | Report an Issue | Privacy | Terms of Service | Contact
DATE Drawing No. Version
February 4, 2010 1.0
2010 Whet Design, Inc.
TITLE
0.1 Home - Members 3.0
5. The CMO Club Website
Alerts | In Box | Friends | Quick-Add | Profile | Logout
The CMO Club Ad Space
SEARCH
Member Resources
Advanced Search
Your access to The CMO Club members, marketing knowledge and thought leadership.
Contact Pete
Newest Members From the Club Blog
MEMBER RESOURCES
Members Get to know your fellow CMO’s in the Club. Follow The CMO Club Blog and know more
Club Blog Connect online, and meet up at CMO Events. about what’s going on in the Club.
Forum
Lorem ipsum Dolar
Thought Leadership
consectetuer adipiscing elit.
Library
Curabitur malesuada ipsum ac
Vendor Rating Network Company Company Company Company
Name Name Name Name
diam. Sed velit.
CMO Coaches Program
Lorem ipsum Dolar
Groups consectetuer adipiscing elit.
Events Curabitur malesuada ipsum ac
Company Company Company Company
Name Name Name Name diam. Sed velit.
News
In the Forum Members Blog Stream
Jobs
Membership Details Participate in the Forum – Post your questions Lorem ipsum dolor sit amet, consectetuer
and answer others. Join the conversation. adipiscing elit.
Partnership Opportunites Lorem ipsum Dolar
consectetuer adipiscing elit. Curabitur Lorem ipsum Dolar consectetuer adipiscing
About Us
elit. Curabitur malesuada ipsum ac diam. Sed
Lorem ipsum Dolar consectetuer adipiscing velit.
elit. Curabitur malesuada ipsum ac diam. Sed
velit. Lorem ipsum Dolar consectetuer adipiscing
This Month’s Events elit. Curabitur malesuada ipsum ac diam. Sed
January 10 Vendor rating Network velit.
M T W T F S S
Know which vendors your fellow CMO’s rate
1 2 3 In the Thought Leadership Library
highest.
4 5 6 7 8 9 10
11 12 13 14 15 16 17 Vendor One consectetuer adipiscing elit. Search the Library for case studies, research
18 19 20 21 22 23 24 Curabitur malesuada ipsum ac diam. Sed report and other usefull information.
25 26 27 28 29 30 31 velit. Case Study consectetuer
adipiscing elit. Curabitur
Vendor Two consectetuer adipiscing elit. malesuada ipsum ac diam.
Weekly Poll Question Curabitur malesuada ipsum ac diam.
Research Paper consectetuer
What was your primary
background on your career path to Newest CMO Coaches adipiscing elit. Curabitur
becoming a CMO malesuada ipsum ac diam.
A CMO Coach are experts in their fields.
O Advertising New Video consectetuer
New York City Group adipiscing elit. Curabitur
Explore The CMO Club consectetuer adipiscing elit. malesuada ipsum ac diam. Sed
City Network Curabitur malesuada ipsum ac velit.
diam. Sed velit.
Discover the companies
Twitter Group
consectetuer adipiscing elit.
Twitter Feed Curabitur malesuada ipsum ac
Lorem ipsum dolor sit amet, diam. Sed velit.
Badges | Report an Issue | Privacy | Terms of Service | Contact
DATE Drawing No. Version
February 4, 2010 1.0
2010 Whet Design, Inc.
TITLE
4.0 Member Resources - Overview 3.0
