Mobile Voice 2012 – Evangelizing Voice: Lessons learned in design innovation
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Mobile Voice 2012 – Evangelizing Voice: Lessons learned in design innovation

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About the talk – “How do you drive the adoption of voice in an organization with a long GUI-only history? We’ll share the frameworks we used to evangelize voice, as well as key insights and design......

About the talk – “How do you drive the adoption of voice in an organization with a long GUI-only history? We’ll share the frameworks we used to evangelize voice, as well as key insights and design principles that will help you start your own grassroots VUI movement in your organization.”

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  • 1. Evangelizing Voice Lessons learned in design innovation Stephen Gay, Principal Design Strategist Beverly Freeman, Principal User Researcherstephengay hungrybeverly
  • 2. Our journey & 5 practical steps to evangelize. stephengay hungrybeverly
  • 3. Need to promote VUI We are here NUI NOWInteractions with technology Natural User Interface (NUI) Voice User Graphical User Interface Interface (VUI) Command Line (GUI) Interface (CLI) Time stephengay hungrybeverly
  • 4. Our plan to evangelize VUI explore experiment inspire partnerstephengay hungrybeverly
  • 5. and this is what we learned. stephengay hungrybeverly
  • 6. 5 practical steps to evangelize 1.  Jump on a train in motion. 2.  Know your audience. 3.  Build a foundation of knowledge. 4.  Make it tangible. 5.  Make it their own. stephengay hungrybeverly
  • 7. 1. Jump on a train in motion top Deliver Awesome NUI bottom Natural User Interfacestephengay hungrybeverly
  • 8. 2. Know your audience. Beware of baggage passion past expertise experiencestephengay hungrybeverly
  • 9. 3. Build a foundation of knowledge 3 VUI BehaviorsIntegration Complexity Customer Benefit stephengay hungrybeverly
  • 10. 3. Build a foundation of knowledge 4 VUI Opportunities Hands Free Extra Hand Shortcuts Humanize stephengay hungrybeverly
  • 11. Shortcuts Use voice to bypass clutter stephengay hungrybeverly
  • 12. 3. Build a foundation of knowledge stephengay hungrybeverly
  • 13. 4. Make it tangible Internal External prototypes examplesstephengay hungrybeverly
  • 14. 5. Make it their own Hands Free Extra Hand Shortcuts Humanize stephengay hungrybeverly
  • 15. 5. Make it their own stephengay hungrybeverly
  • 16. 5 practical steps to evangelize 1.  Jump on a train in motion. 2.  Know your audience. 3.  Build a foundation of knowledge. 4.  Make it tangible. 5.  Make it their own. stephengay hungrybeverly
  • 17. Thank youstephengay hungrybeverly