Case study Using one (of twenty one) District Health Boards (DHB) in New Zealand. One clearly defined geographical region (Hawke’s Bay). Using only independent midwives gives a tightly defined group. Using a population which includes a high percentage of Maori women, Pacific Island women, and rural women groups.
They Collect video, image, voice and text data Send data Send and receive emails Access Web services Are personal devices Sync with laptop and PC Send and receive SMS (text) messages Have a standardised platform for application developers Are mobile phones Access the social web (Facebook, Twitter, YouTube, Skype, Google)
(continued) Are there time saving efficiencies? Are there perceived and assessed risks? Are there perceived and assessed benefits? Can current information and communication technologies enhance the service delivery process? If so, how?
The trust factor Additionally, perceptions of trust, surveillance and their relationship to consumer satisfaction will be investigated. How does each primary group (women and midwives) view the trust element? Does frequency and characteristics of the communication medium increase or decrease aspects of trust?
Three-phase approach Phase One User needs (perceived and assessed) Phase Two Pilot study using Action Research methodology? Phase Three Evaluation?
Information and communicationtechnologies are now able to provide more and diverse ways for health care providers and patients to communicateand transfer information.
The rise and rise of mobile phone subscribers * http://www.itu.int/newsroom/press_releases/2008/29.html
Explosion in growth There has been an explosion in the growth of information and communication technologies and particularly mobile technologies. There are around 45 million Internet users compared with <4 billion mobile phone subscribers (2008)* Cost is an inhibiter for mobile but many more now rely on mobile only and there is a clear shift in this direction.. *http://www.itu.int/newsroom/press_releases/2008/29.html
Mobile phones Mobile phones could be seen as disruptive technologies /disruptive innovation* because they are changing the ‘traditional’ way of communicating and transferring information. *Clayton Christensen (Harvard Prof of Business Studies)
Disruptive technology and disruptive innovation are terms used in business and technology literature to describe innovations that improve a product or service in ways that the market does not expect Disruptive technologies
For example Refrigerator Touch screen technology Digital images iPod and iTunes Cloud computing Skype and VOIP Web 2.0
Web 2.0 Participatory – user generated content Collaborative – Google Docs Social – social networks [Facebook, Twitter] Multi-media – Youtube, podcasts, Flickr Dynamic – blogs http://www.jisc.ac.uk/media/documents/techwatch/tsw0701b.pdf
Consumer expectations Web 2.0 aware consumers will demand to have access to, and to control their data. Eysenbach: Consumer health informatics http://www.slideshare.net/eysen/eysenbach-consumer-health-informatics
One patient one record?orinformation in inaccessible and unconnected silos?
Healthcare restraints are necessitating a move towards increased patient engagement, involvement, participation, empowerment and responsibility for their own health outcomes.
Status 27/30 Napier – Hastings midwives have been interviewed. All general practices in Napier, Hastings and Central Hawke’s Bay have been personally approached and given documentaion. 14/? Women have been interviewed.
Next stage (April 2010) Interview data is presenting fascinating insight and will continue to saturation. Teen aged parents, rural women and Maori women are currently being recruited. Internet and mobile technologies (hardware, software, applications, services) are constantly under review.