Presented in The Met Hoter - Thessaloniki in 7/19/2011 in Appcamp's demo night!

1. MeGusta Loyalty for Royalty George Hatzinotas TheodorosIkonomou

2. What have we achieved? We can track the presence and duration of stay of a customer into a venue!

3. Overview We have created a platform-independent “check-in - check-out” mobile and web browser application addressed to: Social network users Venue owners Companies whose products or services target those users

4. It is NOT the next Foursquare Foursquare = GPS Can NOT say if someone is actually present exactly where he claims or if he is still there Is only for GPS-enabled devices MeGusta = Wi-Fi We can say for sure if a user is present in a venue or not We address more users

5. Why use MeGusta? We provide users with information about venues: Special offers for loyal customers Events List with other users in the venue List with friends in venues Recommends venues according to his preferences, ranked by users’ rating We give them access to special offers into specific venues Added value: Better prices in venues, live interaction with people into venues

6. What is MeGusta for the venue owners? We provide the owners with a platform to set their venue’s special offers for MeGusta users, that can be obtained next time they check-in We appeal their customers to check-in again providing them with social interaction applications provided uniquely in their venue We provide them with a register of his customers’ info and check-ins Added value: Customer loyalty over his venue and new customers over new unique services

7. What is MeGusta for other companies? We have effectively targeted their customers into a venue Companies can start campaigns through MeGusta, that will advertise their products or services to the customers of specific venues. We provide them with a platform to set special offers of their services - products for MeGusta users in specific venues Added value: We provide a new way of targeted advertisement and we build loyalty over their products - services

8. Business model Νο competition! Free for the users Basic services free for the venue owners Loyalty building for venues 14.99€/year Customizable pricing for other companies’ campaigns according to: Venue coverage Cost per impression Cost per successful targeting

9. Marketing strategy Community around the app Info website and blog appmegusta.weebly.com Twitter @MeGustaApp Business contest Ennovation 2011 qualified for semi-finals

10. Live demonstration

11. MeGusta TeGusta? metalastor@gmail.com thikonom@gmail.com