International business in all commercial transactions- private and governmental- between two or more countries. The goal of private business is to increase or to stabilize profits, which partly depends on-
When operating internationally, a company should consider its mission (What it will seek to do and become over the long term), its objectives (specific performance targets to fulfill its mission), and strategy (the means to fulfill its objectives).
services. The trends in the international money markets and capital markets influence the monetary policies and fiscal policies of the sovereign governments. Sovereign governments, rather modify their monetary and fiscal policies. These modified policies determine the dynamics and direction of capital flow
2. Management is the primary and decisive factor whereas the other factors of production like land, capital and human resource are secondary in the transnational economy. Money markets and capital markets have also become transnational.
Under the regiocentric, they export the product to the neighbouring countries of the host country. Under the geocentric, they treat the entire world as a single market for production, marketing, investment and drawing various inputs.