Personal Information
Organization / Workplace
San Francisco, CA United States
Occupation
Industry Analyst
Industry
Technology / Software / Internet
Website
www.susanetlinger.com
About
Susan Etlinger is an industry analyst with Altimeter Group where she focuses on social data intelligence, analytics and strategy. She conducts independent research on these topics and is the author of several related research reports available for download at altimetergroup.com, on her blog, susanetlinger.com, and on SlideShare.
Susan works with global 2000 clients to incorporate social data analytics into organizational culture and practice. She helps organizations develop frameworks and process that enable them to extract insights from the social web and act on them in a practical, repeatable and scalable manner. Susan also works with technology vendors to refine product roadmaps and ...
Tags
big data
social data
social media
social analytics
social media marketing
measurement
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digital data
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well fargo
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scripps networks
tv everywhere
hgtv
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altimeter group
best practices
altimeter group. susan etlinger
customer experience
startupfest
organizational change
organizational culture
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entrepreneur
marketing
strategic management
entrepreneurship
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