Determining The Airport Concessions Concept Mix Scott Kilgo 2005

Determining the Concept Mix Scott Kilgo Concessions Development Mgr Port of Portland

Portland International Concessions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Direct Leasing Advantage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Concourse D & E (1995) Sense of Place? Open & Inviting? Local Concepts?

Concourse C (2001) Sense of Place? Open & Inviting? Local Concepts?

Existing Conditions ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object]

Plan Your Approach ,[object Object],[object Object],[object Object],[object Object]

Set Initial Goals ,[object Object],[object Object],[object Object],[object Object],[object Object]

Completing the Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object]

A little more on our survey… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

more… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

If the following types of food/beverage choices were available on this concourse, how likely would you be to buy something there on this visit? 46 Percent Rating 8-10 30 27 21 19 17 16 14 12 15 17 17

Survey Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Making Decisions ,[object Object],[object Object]

Plan for the North ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Plan for the North ,[object Object],[object Object],[object Object],[object Object]

Determining The Airport Concessions Concept Mix Scott Kilgo 2005

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