The film opens with a close-up of a beautiful woman's made-up face with closed eyes. When she opens her eyes, the camera zooms in on her dilated pupils which then morph into hypnotically changing kaleidoscopic graphics of fashion models in different poses. These graphics keep transforming one after another before morphing back into the woman's pupil. The camera then slowly zooms out to reveal the woman's whole face, with a voice over advertising the latest international styles available at a click.