The document outlines a campaign by RecoveryPark, a nonprofit in Detroit, to address the city's issues of vacant land and lack of jobs. Their solution is to acquire vacant land, transform it into sustainable farms and businesses, and employ local residents. Their pilot program of an urban farm has been successful in providing produce to restaurants. Their goals are to capture more business, expand growing operations, and restore an historic market building. They are seeking $17 million total over 3 years to scale their efforts and create over 1,000 jobs.
2. Detroit has too much vacant land,
and too few jobs.
We have a solution for both.
And we need your help. Now.
3. Detroit’s
Realities
2014 - 2017 RecoveryPark Capacity Campaign
Detroit’s Realities
Our Solution
Our Pilot Program
Our Immediate Goals
Our Financial Needs
Join Us
4. Detroit’s Realities
The amount of vacant land is staggering
It’s estimated that between
20 and 40 of the city’s 139
square miles are vacant.
For reference, Manhattan, NY
is 23 square miles.
» http://www.mlive.com/news/detroit/index.ssf/2009/09/detroit_has_more_vacant_land_t.html
» http://michiganradio.org/post/detroit-has-tons-vacant-land-forty-square-miles
» http://en.wikipedia.org/wiki/Manhattan
2014 - 2017 RecoveryPark Capacity Campaign
5. Detroit’s Realities
No one appears to have answers
“My blunt answer is we don’t,
at this stage, have an answer
for the scale of vacant land
that we have here in the city
of Detroit”
- Robin Boyle, chairman of the department of urban planning at Wayne State University
» http://www.freep.com/article/20120401/NEWS01/204010467/
With-so-much-space-so-few-options-Detroit-s-vast-vacant-lots-are-a-burden
2014 - 2017 RecoveryPark Capacity Campaign
6. Detroit’s Realities
Unemployment is equally staggering
16.4%rate for Detroit
That’s almost triple the current
national rate.
2014 - 2017 RecoveryPark Capacity Campaign
The current official
» https://ycharts.com/indicators/detroit_mi_unemployment_rate
7. Detroit’s Realities
The real story is unconscionable
Most unoffical jobless rate estimates
are twice as high... This means
200,000
Detroiters need jobs.
» http://www.forbes.com/sites/dandiamond/2013/07/05/why-the-real-unemployment-rate-is-higher-than-you-think/
2014 - 2017 RecoveryPark Capacity Campaign
8. 2014 - 2017 RecoveryPark Capacity Campaign
Detroit’s Realities
Our Solution
Our Pilot Program
Our Immediate Goals
Our Financial Needs
Join Us
Our
Solution
9. Our solution
Redefine business and philanthropy
RecoveryPark is a nonprofit, with an explicit
mission to launch sustainable, for-profit
businesses in Detroit:
Farms Fisheries Foods
2014 - 2017 RecoveryPark Capacity Campaign
10. Our solution
Redefine business and philanthropy
Take advantage of all available support/
financing opportunities:
Government
Philanthropic
Impact investors
Traditional investment options
2014 - 2017 RecoveryPark Capacity Campaign
11. Our solution
Acquire vacant land and transform it
Centered around historic Chene Ferry Market
2014 - 2017 RecoveryPark Capacity Campaign
12. Our solution
Employ neighborhood people
And provide each associate with
dedicated RecoveryPark:
Case managers
Life coaches
Career coaches
2014 - 2017 RecoveryPark Capacity Campaign
13. 2014 - 2017 RecoveryPark Capacity Campaign
Detroit’s Realities
Our Solution
Our Pilot Program
Our Immediate Goals
Our Financial Needs
Join Us
Our Pilot
Program
14. Our pilot program
It’s succeeding and exceeding
High tunnel on East Grand Boulevard
Offering 25 varieties of produce
2014 - 2017 RecoveryPark Capacity Campaign
15. Our pilot program
It’s succeeding and exceeding
2014 - 2017 RecoveryPark Capacity Campaign
16. Our pilot progrAm
It’s succeeding and exceeding
2014 - 2017 RecoveryPark Capacity Campaign
17. Our pilot progrAm
What we’ve learned
Local restaurants will pay a premium
for our curated produce
Many other restaurants are on our
waiting list
Profits will secure our long-term
sustainability
2014 - 2017 RecoveryPark Capacity Campaign
18. Our pilot program
What customers are saying
“I use RecoveryPark for a number of reasons
ethically and professionally. But the real
magic is the produce. As a chef, I love local,
but demand quality. Farmer, Michelle Lutz
does the same and the results are obvious.
That’s what separates RecoveryPark Farms.”
- James Rigato, Executive Chef, The Root Restaurant and Bar
2014 - 2017 RecoveryPark Capacity Campaign
19. Our pilot program
What the press is saying
“One of the most
innovative urban
agriculture efforts
in Detroit…”
- John Gallagher & Matt Helms, Detroit Free Press
» http://www.freep.com/apps/pbcs.dll/article?AID=2014308030063
2014 - 2017 RecoveryPark Capacity Campaign
20. 2014 - 2017 RecoveryPark Capacity Campaign
Detroit’s Realities
Our Solution
Our Pilot Program
Our Immediate Goals
Our Financial Needs
Join Us
Our
immediate
goals
21. Our immediate goals
Capture business opportunities
Among all of the channels/potential
customers asking for our products:
Fine dining restaurants
Multi-unit restaurant groups
Local food producers
2014 - 2017 RecoveryPark Capacity Campaign
22. Our immediate goals
Capture business opportunities
To do so, we need to significantly increase
our capacity for next growing season:
Hydroponic glass greenhouses
Season extending high tunnels
Soil-based growing
2014 - 2017 RecoveryPark Capacity Campaign
23. Our immediate goals
Restore Chene Ferry Market
It will be the RecoveryPark headquarters
Along with our for-profit businesses
And other like-minded community partners
2014 - 2017 RecoveryPark Capacity Campaign
32. Russ W. Russell
Chief Development Officer
Gary Wozniak
President & CEO
313.212.2714
rrussell@recoverypark.org
8201 St. Aubin, Suite 200 | Detroit, MI 48211
313.737.3710
gwozniak@recoverypark.org
www.recoverypark.org