1. BZ’s SOCIAL MEDIA
INCREASE WEBSITE TRAFFIC AND BUILD BRAND AWARENESS
Many companies are taking advantage of today’s most relevant customer
communication channel—social media—to increase web traffic, build brand
awareness, and improve customer retention.
Is your dealership?
Business often cite a “lack of knowledgeable staff”* as the key reason for not
effectively using social media as part of the advertising mix. With BZ Social
Media, your dealership can actively, effectively participate in social venues like
Facebook and Twitter—without diverting valuable time and energy away from Social Media
your customers.
Did you know…
Improve customer communication with a Social Media Strategy from BZ
• 35% of car buyers use
BZ can help you implement an effective social media strategy that will: consumer-to-consumer
• Keep up with all social sites sites such as blogs and
• Produce quality, regularly updated social media content discussion groups during
• Manage commentary about and feedback for your dealership the vehicle shopping
BZ makes it easy to create a direct, opt-in communication channel with your process?
customers and prospects to help: JD Power, 2009
• Increase web traffic
• Grow your customer base
• Create more sales opportunities
• Increase customer loyalty
And, BZ will help you coordinate your social media strategy with the rest of your
marketing efforts—building user participation and creating a complete online
customer experience.
When you add Social Media to your marketing mix, BZ will help you:
• Expand your online community by creating social networking site branded for
your dealership
• Get your page noticed by registering your dealership profiles on the most
popular social sites
• Protect your reputation with an established, ongoing process for managing To learn more about BZ’s
feedback Social Media, call
888.229.6747, or visit
When you work with BZ, you’ll have a single partner for all your Digital Marketing
strategies—including your website and digital advertising—a true digital us at www.bzresults.com.
partnership!
BZ Results is an ADP, Inc. Company / 2000 Nooseneck Hill Road, Coventry, Rhode Island 02816
2010 ADP, Inc. – Dealer Services Group / BZ Results / ©The BZ Results logo and name are registered trademarks of ADP, Inc.