Mobile Cloud Computing (MCC) is a technique or model in which mobile applications are built, powered and hosted using cloud computing technology. A mobile cloud approach enables developers to build applications designed specifically for mobile users without being bound by the mobile operating system and the computing or memory capacity of the smartphone. Mobile cloud computing centered are generally accessed via a mobile browser from a remote webserver, typically without the need for installing a client application on the recipient phone.

1. The Third Platform: Mobile Cloud Computing
By: Ahmed Banafa, Distinguished Tenured Staff | Faculty | SME | E-Learning Expert | Four-time
winner of instructor of the year award
Mobile Cloud Computing(MCC) is a technique or model in which mobile applications are
built, powered and hosted using cloud computing technology.A mobile cloud approach enables
developers to build applications designed specifically for mobile users without being bound by
the mobile operating system and the computing or memory capacity of the smartphone. Mobile
cloud computing centered are generally accessed via a mobile browser from a remote webserver,
typically without the need for installing a client application on the recipient phone.
Mobile Cloud Computing is differentiated from Mobile Computing in general because the
devices run cloud-based Web apps rather than native apps. Users subscribe to cloud services and
access remotely stored applications and their associated data over the Internet.
Typically, mobile devices run a mix of Web-based and native apps. However, the trend is
increasingly toward the mobile cloud.
What is Mobile Cloud Computing?
Mobile Cloud Computing (MCC) is a new platform combining the mobile devices and cloud
computing to create a new infrastructure, whereby cloud performs the heavy lifting of
computing-intensive tasks and storing massive amounts of data. In this new architecture, data
processing and data storage happen outside of mobile devices.
The driving force behind platform is the fact that mobile devices are constrained by:

2. Processing Power
Battery Life
Storage
Adding the power of the “Cloud “toMobile applications leverages this IT architecture to generate
the following advantages:
Extended battery life
Improvement in data storage capacity and processing power
Improved synchronization of data due to “store in one place, access from anywhere”
policy
Improved reliability and scalability
Ease of integration
Provided security for Data (personal or enterprise)
Factors Fostering The Growing Adoption of Mobile Cloud Computing:
Trends and demands: Enterprise users require always-on access to business applications
and collaborative services so that they can increase their productivity from anywhere,
even when they are on the commute.
Improved and increased broadband coverage: 4G along with WiFi, femto-cells, fixed
wireless and so on are providing better connectivity for mobile devices.
Enabling technologies: HTML5, CSS3, hypervisor for mobile devices, cloudlets and
Web 4.0 will drive adoption of mobile cloud computing.
The Power of the Cloud“Scale”:Cloud-based mobile apps can scale far beyond the
capabilities of any smartphone. Instead of being limited to the data storage and
processing power contained in a mobile device, cloud apps have all the power of a server-
based computing infrastructure accessible through an app's mobile interface.
The Future is The Convergence of Mobile and Cloud to Become Mobile Cloud
The convergence of mobile and cloud into a single, cohesive, symbiotic platform has been
dubbed by IDC as the “Third Platform”. The mobile cloud will allow for better access to and
synchronization of data, improved scalability and reliability, and an ability to collaborate and
access business applications from virtually anywhere and at any time.
The mobile and cloud trends still have unique aspects of their own and will continue to evolve
separately, but mobile cloud will be a force that changes how, when, and where we get things
done with our mobile devices.
References
A Survey of Mobile Cloud Computing: Architecture, Applications, and Approaches
http://thoughtsoncloud.com/2013/06/mobile-cloud-computing/
http://searchcloudapplications.techtarget.com/definition/mobile-cloud

3. http://readwrite.com/2010/02/22/mobile_cloud_computing_95_billion_by_2014#awesm=~ozdyHFORa
y7meM
http://www.technologyreview.com/news/511816/five-opportunities-for-mobile-computing/
https://www.motorcitytechnology.com/blog/item/2014-technology-trends-mobile-computing.html
http://www.pcworld.com/article/2066987/why-mobile-and-cloud-will-converge-to-become-mobile-
cloud.html
http://thoughtsoncloud.com/2012/07/hey-cloud-so-you-think-you-can-manage-and-deliver-
multimedia-content/