2. Disruptive technology
• Disruptive technology is a term to describe a new
technology that unexpectedly displaces an
established technology
• When introduced, these technologies either radically
transforms markets, creates wholly new markets or
destroys existing markets for other technologies.
• Sustaining innovations are typically innovations
in technology, whereas disruptive innovations
change entire markets
3. Digital Cameras
• Destroyed the market for photographic film, but
at the same time created markets for storage
devices and photo printers
• Shifted focus from chemical photography to
digital photography
• Convenience of small memory cards and
portable hard drives that hold hundreds or
thousands of pictures, as well as lack of the need
to develop these pictures
4. The Magnetic Stripe Card
• Invented by IBM in the 1960s for a security
system commissioned by the U.S. government
• Hard to imagine banking, shopping or traveling
without the swish-swipe of a plastic card.
5. Next-Generation
Analytics
• To compete in the era of the “empowered consumer,” industry leaders are
under huge pressure to capture—and utilize—every relevant tidbit of data
available in their efforts to understand the customer experience, reduce
costs and boost profit.
• Smart Integration = Data Innovation
• The addition of data from non-traditional sources such as smart phone
applications, social networking sites includ-ing Facebook and Twitter, and
video-sharing websites like YouTube
6. • Marketing today is 70% science and 30% art.
• High performers have a greater analytical
orientation than low performers.33% of low
performers have above-average analytical
capabilities versus 77% of high performers.
• 15% of top-performing companies vs. 3% of
low-performing companies indicated that
analytical capabilities are a key element of their
strategy
7. Health care
• Health care encompasses the tools and providers
of diagnostic, preventive, remedial, and
therapeutic services such as
doctors, nurses, hospitals and other
private, public, and voluntary organizations. It
includes medical equipment and pharmaceutical
manufacturers and health insurance firms.
8. • Compelling Clinical Use Cases Altering
Plans on Big Data Analytics
• Mobile Application Strategies in Health
Care
• The Advantages of Public Cloud Patient
Portals
