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Presentation to Canadian Crude Oil Conference Lake Louise, Alberta, 9 September MMX Satya Brata Das Cambridge Strategies Inc. Energy Leadership Begins in the Mirror
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Managing change
Canada: The democratic world’s energy superpower
The American battleground
The Big Truth Fossil fuels and alternative/emerging energy  are complimentary.
[object Object],Environment and Economy =One Issue
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Oil Sands Wealth Funds the Future
We Can Lead the World Greener oil sands; cleaner coal; alternative energy; bio-energy and bio-economy.  The oil sands can make Canada the world’s first  clean-energy superpower.
So Let’s Deal With the Elephant in the Room
[object Object],[object Object],[object Object],Facing up to a carbon tax
[object Object],[object Object],[object Object],[object Object],NRST will create jobs and drive growth
[object Object],Why Must the Oil Sands  Go Green?
Our approach to measuring public policy preferences  ,[object Object],Understand  perceptions and how choices are made (trade-off) Measure preferences through a simple user friendly survey Learn  how perceptions compare and what is most important to people Identify what is most important to people and what the public policy preference drivers are Design , deliver, and/or communicate new or  existing programs addressing the needs of the stakeholders  Ideally, blend preferences with costs to optimize policies and seek to create win-win solutions - Conjoint Survey on Albertans Values for Oil Sands Development 1 2 3
Albertans are engaged and generally optimistic… 65% 89% 76% Percentage of respondents who are engaged, demonstrating three behaviors: Tell, Remain, Strive Believe the oil sands are important to Alberta’s prosperity Do not believe the quality of life in Alberta will decline in the next two years Citizenship Engagement Importance of the oil sands Quality of life will not decline - Conjoint Survey on Albertans Values for Oil Sands Development
…  Yet there are some problems below the surface 31% 17% 12% Percentage of respondents believe Alberta is managing the oil sands responsibly Satisfaction with Alberta-based Members of Parliament Satisfaction with the Stelmach government Managing the oil sands Satisfaction with Alberta based MPs Satisfaction with Stelmach government - Conjoint Survey on Albertans Values for Oil Sands Development
What matters most to Albertans ,[object Object],- Conjoint Survey on Albertans Values for Oil Sands Development
In your opinion, how important are the oil sands to Alberta’s prosperity? Somewhat important Very important Extremely important Very unimportant Extremely unimportant ,[object Object],Somewhat unimportant 9 out of 10 view the oil sands as important to Alberta’s prosperity - Conjoint Survey on Albertans Values for Oil Sands Development
The companies operating in the oil sands should be held liable for all environmental damages caused by their operations Slightly agree Agree Completely agree Disagree Completely disagree Slightly disagree Note: Data collection completed prior to the BP oil spill in the Gulf of Mexico 9 in 10 Albertans feel companies liable for environmental damages… - Conjoint Survey on Albertans Values for Oil Sands Development
The companies operating in the oil sands should solely be responsible for reclamation Slightly agree Agree Completely agree Disagree Completely disagree Slightly disagree … Yet fewer feel companies are solely responsible for reclamation - Conjoint Survey on Albertans Values for Oil Sands Development
If the government set rules, regulations, and defined best practices, the companies operating in the oil sands should lead all reclamation Slightly agree Agree Completely agree Disagree Completely disagree Slightly disagree 4 of 5 Albertans believe companies should lead reclamation efforts adhering to government rules and standards - Conjoint Survey on Albertans Values for Oil Sands Development
If the government set rules, regulations, and defined best practices, the companies operating in the oil sands should lead all reclamation Slightly agree Agree Completely agree Disagree Completely disagree Slightly disagree 4 of 5 Albertans believe companies should lead reclamation efforts adhering to government rules and standards - Conjoint Survey on Albertans Values for Oil Sands Development
Reclamation must support and sustain a wide diversity of plants and animals Slightly agree Agree Completely agree Disagree Completely disagree Slightly disagree 87% of Albertans believe reclamation must support and sustain a wide diversity of plants and animals - Conjoint Survey on Albertans Values for Oil Sands Development
Who do you trust the most to responsibly manage Alberta’s growth? Brian Mason (NDP Party) David Swann (Liberal Party) Ed Stelmach (PC Party) None of the above Danielle Smith (Wildrose Alliance) Strong level of distrust among established politicians to responsibly manage Alberta’s growth - Conjoint Survey on Albertans Value for Oil Sands Development
Suite 208, Empire Building, 10080 Jasper Ave., Edmonton, Alberta, Canada T5J 1V9 [email_address] (780) 420-0505 Ways to Connect www.GreenOilBook.com www.CambridgeStrategies.com

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'Energy Leadership Begins in the Mirror' - By Satya Das, Principal, Cambridge Strategies Inc.

  • 1. Presentation to Canadian Crude Oil Conference Lake Louise, Alberta, 9 September MMX Satya Brata Das Cambridge Strategies Inc. Energy Leadership Begins in the Mirror
  • 2.
  • 3. Canada: The democratic world’s energy superpower
  • 5. The Big Truth Fossil fuels and alternative/emerging energy are complimentary.
  • 6.
  • 7.
  • 8. We Can Lead the World Greener oil sands; cleaner coal; alternative energy; bio-energy and bio-economy. The oil sands can make Canada the world’s first clean-energy superpower.
  • 9. So Let’s Deal With the Elephant in the Room
  • 10.
  • 11.
  • 12.
  • 13.
  • 14. Albertans are engaged and generally optimistic… 65% 89% 76% Percentage of respondents who are engaged, demonstrating three behaviors: Tell, Remain, Strive Believe the oil sands are important to Alberta’s prosperity Do not believe the quality of life in Alberta will decline in the next two years Citizenship Engagement Importance of the oil sands Quality of life will not decline - Conjoint Survey on Albertans Values for Oil Sands Development
  • 15. … Yet there are some problems below the surface 31% 17% 12% Percentage of respondents believe Alberta is managing the oil sands responsibly Satisfaction with Alberta-based Members of Parliament Satisfaction with the Stelmach government Managing the oil sands Satisfaction with Alberta based MPs Satisfaction with Stelmach government - Conjoint Survey on Albertans Values for Oil Sands Development
  • 16.
  • 17.
  • 18. The companies operating in the oil sands should be held liable for all environmental damages caused by their operations Slightly agree Agree Completely agree Disagree Completely disagree Slightly disagree Note: Data collection completed prior to the BP oil spill in the Gulf of Mexico 9 in 10 Albertans feel companies liable for environmental damages… - Conjoint Survey on Albertans Values for Oil Sands Development
  • 19. The companies operating in the oil sands should solely be responsible for reclamation Slightly agree Agree Completely agree Disagree Completely disagree Slightly disagree … Yet fewer feel companies are solely responsible for reclamation - Conjoint Survey on Albertans Values for Oil Sands Development
  • 20. If the government set rules, regulations, and defined best practices, the companies operating in the oil sands should lead all reclamation Slightly agree Agree Completely agree Disagree Completely disagree Slightly disagree 4 of 5 Albertans believe companies should lead reclamation efforts adhering to government rules and standards - Conjoint Survey on Albertans Values for Oil Sands Development
  • 21. If the government set rules, regulations, and defined best practices, the companies operating in the oil sands should lead all reclamation Slightly agree Agree Completely agree Disagree Completely disagree Slightly disagree 4 of 5 Albertans believe companies should lead reclamation efforts adhering to government rules and standards - Conjoint Survey on Albertans Values for Oil Sands Development
  • 22. Reclamation must support and sustain a wide diversity of plants and animals Slightly agree Agree Completely agree Disagree Completely disagree Slightly disagree 87% of Albertans believe reclamation must support and sustain a wide diversity of plants and animals - Conjoint Survey on Albertans Values for Oil Sands Development
  • 23. Who do you trust the most to responsibly manage Alberta’s growth? Brian Mason (NDP Party) David Swann (Liberal Party) Ed Stelmach (PC Party) None of the above Danielle Smith (Wildrose Alliance) Strong level of distrust among established politicians to responsibly manage Alberta’s growth - Conjoint Survey on Albertans Value for Oil Sands Development
  • 24. Suite 208, Empire Building, 10080 Jasper Ave., Edmonton, Alberta, Canada T5J 1V9 [email_address] (780) 420-0505 Ways to Connect www.GreenOilBook.com www.CambridgeStrategies.com

Editor's Notes

  1. Satya Das - Thursday, September 9th
  2. Satya Das - Thursday, September 9th
  3. Satya Das - Thursday, September 9th
  4. Satya Das - Thursday, September 9th
  5. Satya Das - Thursday, September 9th
  6. Satya Das - Thursday, September 9th
  7. Satya Das - Thursday, September 9th
  8. Satya Das - Thursday, September 9th
  9. Satya Das - Thursday, September 9th
  10. Satya Das - Thursday, September 9th
  11. Satya Das - Thursday, September 9th
  12. Satya Das - Thursday, September 9th
  13. Satya Das - Thursday, September 9th
  14. Satya Das - Thursday, September 9th
  15. Satya Das - Thursday, September 9th
  16. Satya Das - Thursday, September 9th
  17. Satya Das - Thursday, September 9th
  18. Satya Das - Thursday, September 9th
  19. Satya Das - Thursday, September 9th
  20. Satya Das - Thursday, September 9th
  21. Satya Das - Thursday, September 9th