Conceptual framework
by iuliano intelligent marketing | Blue Ocean Strategy | Strategic Innovation on May 06, 2011
- 1,255 views
At the moment thinking about how society influence customers and that customer insights lead to a culture of passion wich creates experience. This experience will go back to society as shared value.
At the moment thinking about how society influence customers and that customer insights lead to a culture of passion wich creates experience. This experience will go back to society as shared value.
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A company that shares value with the whole society triggers share of heart instead of share of wallet which extends the customer life time value.Accessibility
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